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- Tasks: Manage social media channels and create engaging content for residents.
- Company: Wirral Council, dedicated to making a difference in the community.
- Benefits: Flexible working, generous leave, pension scheme, and staff discounts.
- Other info: Join a supportive team that values diversity and personal growth.
- Why this job: Be the voice of the council and make a real impact online.
- Qualifications: Strong writing skills, social media savvy, and creative content creation.
The predicted salary is between 30000 - 40000 ÂŁ per year.
Wirral Council is a place where you can genuinely make a difference, guided by strong organisational values that shape everything we do. Our values – ambitious, professional, resident‑focused and accountable – act as our organisational DNA, influencing how we work, lead and support one another every day. We take pride in delivering great services, acting with integrity, building positive relationships, and always putting residents first, creating a supportive and inclusive culture where everyone can “be the best we can be”. With our beautiful surroundings, ambitious future plans and a commitment to empowering staff to #BeTheDifference, Wirral Council offers an inspiring environment to grow your career and make a lasting impact.
Be the Voice of the Council Online. Digital channels are at the heart of how we communicate with our residents. In this role you’ll help ensure our messages reach people clearly, quickly and creatively. As a Digital Communications & Engagement Officer you’ll manage our social media channels day‑to‑day and play a part in everything from urgent public updates to celebrating major local events. No two days look the same. A big part of your work will involve taking complex information about services, projects and local issues and turning it into clear, simple and engaging content that everyone can understand.
Essential Skills
- A way with words – You can write with flair, tell a story, and adapt your tone for different platforms and audiences.
- A genuine interest in social media and tech – You keep up with trends, algorithms and what works online.
- Content creation skills – Whether it’s polishing a video or editing a photo, you’re always looking for fresh, creative ideas.
- Strong organisation – It’s a fast‑paced role, so you’ll need to plan ahead and manage your time effectively.
- Analytical thinking – You understand the value of data and can use insights to refine and improve content.
- Customer focus – You’ll help lead our social media inbox and respond in ways that are helpful, thoughtful and aligned with our values.
- People skills – You can build relationships, offer guidance, and make good judgements, including when social media isn’t the right tool for the job.
Benefits
Staff benefits include: a local government pension scheme (an excellent defined benefit scheme), immediate life cover and ill‑health protection, staff discounts and a strong flexible working approach with hybrid working, family‑friendly employment initiatives and an annual leave package starting with 28 days leave plus public holidays. Wirral Council also fosters a supportive, inclusive culture that values every voice, encourages diversity, and provides opportunities for learning, growth, progression and well‑being.
Digital Communications & Engagement Officer employer: Wirral Council
Contact Detail:
Wirral Council Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Communications & Engagement Officer
✨Tip Number 1
Get to know the company culture! Before your interview, dive into Wirral Council's values and mission. Show us how you align with their ambitious, resident-focused approach. It’ll help you stand out as someone who truly gets what they’re about.
✨Tip Number 2
Prepare some examples of your past work! Whether it’s a social media campaign or a piece of content you created, have a few stories ready that showcase your skills. We want to see how you can bring your flair for storytelling to the role!
✨Tip Number 3
Don’t forget to ask questions during your interview! This shows us you’re genuinely interested in the role and the team. Ask about their current projects or how they measure success in digital engagement – it’ll make for a great conversation!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and keen to be part of our community at Wirral Council. Let’s make a difference together!
We think you need these skills to ace Digital Communications & Engagement Officer
Some tips for your application 🫡
Show Your Flair with Words: When you're crafting your application, let your personality shine through! Use engaging language that reflects your writing style and showcases your ability to adapt your tone for different audiences. Remember, this role is all about clear communication, so make sure your application is a great example of that.
Highlight Your Social Media Savvy: We want to see your genuine interest in social media and tech! Share any relevant experience you have with managing social media channels or creating content. If you've got examples of how you've kept up with trends or used analytics to improve engagement, definitely include those!
Be Organised and On Point: This role is fast-paced, so show us your organisational skills in your application. Outline how you manage your time effectively and plan ahead. A well-structured application will demonstrate that you can handle the demands of the job and keep everything running smoothly.
Connect with Our Values: Make sure to align your application with our values: ambitious, professional, resident-focused, and accountable. Share examples from your past experiences that reflect these values and show how you can contribute to our supportive and inclusive culture. And don’t forget, apply through our website for the best chance!
How to prepare for a job interview at Wirral Council
✨Know Your Audience
Before the interview, take some time to research Wirral Council and its values. Understand how they communicate with residents and what their priorities are. This will help you tailor your responses to show that you align with their ambitious, resident-focused approach.
✨Showcase Your Creativity
As a Digital Communications & Engagement Officer, creativity is key. Prepare examples of your past work in content creation, whether it’s social media posts, videos, or graphics. Be ready to discuss how you can bring fresh ideas to their digital channels.
✨Demonstrate Analytical Skills
Highlight your ability to use data to inform your decisions. Bring examples of how you've used insights to improve content engagement in previous roles. This shows that you understand the importance of analytics in shaping effective communication strategies.
✨Prepare for Scenario Questions
Expect questions about handling complex information and responding to residents online. Think through scenarios where you had to simplify complicated topics or manage customer inquiries on social media. This will demonstrate your problem-solving skills and customer focus.