Head of Content & Research - Marketing (FTC) London

• Description
• About Wired Score

Founded in 2013, Wired Score is the leading certification body for digital connectivity and smart building performance.

The company has offices in New York, London, Paris, Frankfurt, Singapore, Hong Kong, and Mumbai.

We work with over 1,000 of the world’s leading real estate owners and developers—including 8 of the 10 largest landlords in the world—certifying more than 1 billion square feet across 45 countries.

Today, over 9 million people live and work in Wired Score-certified buildings globally.

In 2026, Wired Score joined forces with Meter, a leading provider of enterprise internet infrastructure. deepening Wired Score’s connection to the technology that powers digital connectivity in buildings

What we do

Connectivity is now as critical to buildings as power or water, but delivering it has historically been fragmented, complex and inconsistent.

• Wired Score was created to solve this. We own and operate two products:
• Wired Score certification, the first and only rating system for mobile and internet connectivity in buildings, helping landlords assess, improve, benchmark, and promote their buildings
• Smart Score, the smart building certification, helping landlords understand, improve, and communicate the user functionality and technological foundations of their buildings

Meter builds and operates integrated networking infrastructure across internet, wired, Wi-Fi, and cellular, combining hardware, software, deployment, and ongoing operations into a single solution.

Meter is backed by Sequoia, Microsoft, General Catalyst, and individual investors like Sam Altman, headquartered in San Francisco, and currently supports institutions like Bridgewater, Lyft, and Reddit to keep their thousands of employees and locations online and productive.

Together, Wired Score and Meter are defining the next era of connectivity in real estate.

It’s an exciting time to join Wired Score.

You’ll be part of an award-winning marketing team at the center of a fast-growing, global business that is shaping how an entire industry thinks about connectivity, and bringing a fundamentally new proposition to market.

Requirements

• Required
• 6+ years of experience in content marketing, preferably in real estate or an adjacent B2B sector.
• Strong research skills: able to design, commission, and synthesise quantitative and qualitative data—including proprietary datasets—and translate findings into compelling, defensible market positions.
• Exceptional writing, editing, and proofreading skills to maintain brand voice and high-quality standards across channels and formats.
• Proven ability to execute insight-led campaigns end-to-end, from research design through to multi-channel distribution.
• Strong project management and prioritization skills, with the ability to manage multiple initiatives to tight deadlines.
• Excellent stakeholder management skills: comfortable influencing senior internal and external partners.
• Experience owning budgets and reporting on ROI.
• Excellent understanding of various content formats–research reports, short form blog content, video content–and how to match each one to the topic and audience.
• Able to get up-to-speed quickly on new projects and thrive in a fast-paced environment.
• Collaborative team player, comfortable working cross-functionally in a small, high-performing team.
• Preferred
• Familiarity with Open AI, Gemini or other LLMs to support daily workflows
• Existing relationships with subject-matter experts, influencers, or external writers who can be tapped for collaborations.
• A track record of creating content at all funnel stages, that directly supports the sales pipeline and demand generation.
• Global or multi-market marketing experience, working across regions and time zones.