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- Tasks: Shape and execute social media strategy across platforms like Instagram and TikTok.
- Company: Join Winnrz, the UK's first Shop & Win platform, blending shopping with rewards.
- Benefits: Competitive package with performance-based incentives and growth opportunities.
- Why this job: Be at the forefront of brand growth and customer engagement in a dynamic environment.
- Qualifications: 7â10 years in social media or digital marketing, with strong platform management skills.
- Other info: Collaborative culture with a focus on innovation and community building.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Benefits: Competitive package with performance-based incentive.
About Winnrz: Winnrz is the UK's first and only Shop & Win platform â turning everyday shopping into exciting, reward-driven experiences. We're building a fast-growing consumer brand where commerce, entertainment, and technology meet, and where social media plays a strategic role in brand growth, customer engagement, and acquisition.
Role Description: We're seeking a handsâon yet strategic Senior Social Media Specialist to help shape and execute Winnrz's social media strategy. You'll own dayâtoâday channel execution while contributing to platform strategy, content direction, and performance optimisation.
What You'll Be Doing:
- Execute and help evolve Winnrz's social media strategy across Instagram, TikTok, Youtube, LinkedIn, and emerging platforms.
- Own dayâtoâday publishing, scheduling, and optimisation aligned with broader marketing and growth objectives.
- Contribute to platformâspecific strategies, content pillars, and campaign planning.
- Translate brand and business goals into socialâfirst content and storytelling frameworks.
- Identify trends, cultural moments, and platform shifts â and turn them into strategic content opportunities.
- Lead community management with a clear engagement strategy to build brand trust and loyalty.
- Collaborate with creative, influencer, performance, and product teams to ensure social supports fullâfunnel outcomes.
- Track performance, define success metrics, and turn insights into optimisation and strategic recommendations.
- Support creator and influencer strategies from a social execution and performance perspective.
- Maintain and evolve brand voice and consistency across all social touchpoints.
Qualifications:
- 7â10 years of experience in social media, content, or digital marketing roles, ideally within consumer, lifestyle, or entertainment brands.
- Strong handsâon experience managing major social platforms, especially Instagram and TikTok.
- Proven ability to think strategically about social media's role in brand building and growth.
- Solid understanding of social analytics, performance metrics, and optimisation best practices.
- Excellent writing, storytelling, and communication skills.
- Comfortable working crossâfunctionally and influencing without direct authority.
- Experience working with creators, influencers, and performance teams is a plus.
Process:
- Initial screening with Global Head of HR
- Interview with Expansions Manager
- Interview with Head of Marketing/GM
- Final interview with Leadership
The process typically concludes within 4â6 weeks.
Seniority Level: MidâSenior level
Employment Type: Fullâtime
Job Function: Marketing and Sales
Industries: Technology, Information and Internet
Referrals increase your chances of interviewing at Winnrz by 2x.
Social Media Specialist in London employer: Winnrz
Contact Detail:
Winnrz Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Social Media Specialist in London
â¨Tip Number 1
Get your social media game on point! Before you even think about applying, make sure your own social profiles reflect the skills and creativity youâd bring to Winnrz. Show off your best work and engage with relevant content to catch their eye.
â¨Tip Number 2
Network like a pro! Connect with current or former employees of Winnrz on LinkedIn. A friendly message can go a long way in getting insider tips or even a referral. Remember, itâs all about who you know!
â¨Tip Number 3
Prepare for those interviews by knowing your stuff! Research Winnrzâs current social media strategy and think about how you can contribute. Bring fresh ideas to the table that align with their brand voice and goals.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to connect directly with us.
We think you need these skills to ace Social Media Specialist in London
Some tips for your application đŤĄ
Show Your Passion for Social Media: When you're writing your application, let your enthusiasm for social media shine through! We want to see how you can bring that passion to Winnrz and help us grow our brand across platforms like Instagram and TikTok.
Tailor Your Experience: Make sure to highlight your relevant experience in social media and digital marketing. Weâre looking for someone with 7-10 years in the field, so donât be shy about showcasing your achievements and how they align with our goals!
Be Creative with Your Content: Since this role is all about content creation, consider including a sample of your work or a brief case study in your application. Show us how youâve turned trends into engaging content that drives results!
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows youâre serious about joining our team!
How to prepare for a job interview at Winnrz
â¨Know Your Platforms
Make sure youâre well-versed in the latest trends and features of Instagram, TikTok, YouTube, and LinkedIn. Research how these platforms can be leveraged for brand growth and customer engagement, as this will show your potential employer that youâre not just familiar with them, but youâre also passionate about using them strategically.
â¨Showcase Your Storytelling Skills
Prepare examples of how you've translated brand goals into engaging social-first content. Be ready to discuss specific campaigns you've worked on, what the objectives were, and how you measured success. This will demonstrate your ability to think strategically and creatively.
â¨Engagement is Key
Winnrz values community management, so come prepared with ideas on how to build brand trust and loyalty through engagement strategies. Think about how youâve successfully managed communities in the past and be ready to share those experiences.
â¨Data-Driven Mindset
Familiarise yourself with social analytics and performance metrics. Be prepared to discuss how youâve used data to optimise content and inform strategy. Showing that you can turn insights into actionable recommendations will set you apart from other candidates.
