At a Glance
- Tasks: Join a dynamic marketing team and learn all aspects of consumer marketing.
- Company: Be part of Wiltshire Farm Foods, the UK's largest ready meal supplier.
- Benefits: Enjoy a two-year graduate programme with career development and training opportunities.
- Why this job: Make a real impact by helping to deliver delicious meals to customers' homes.
- Qualifications: Must be studying or have a degree in marketing or business with a 2:2 or above.
- Other info: Experience a supportive environment with opportunities for growth and creativity.
The predicted salary is between 30000 - 42000 £ per year.
About apetito
apetito is the UK’s leading food supplier to the health and social care sectors serving more than 600 care homes, 500 hospitals, as well as 200 education settings. Our meals are expertly crafted by our dieticians and chefs, and then frozen to lock in the goodness. For over 30 years our sister company Wiltshire Farm Foods has been cooking and delivering over 300 different delicious frozen meals to our customer's homes. As a family-owned business established in 1958, we take great pride in being a company that makes a real difference and is dedicated to creating outstanding meals to be proud of. We develop a range of products designed to enhance health and well-being for all our customers. We are driven by a passion for service, dedicated to feeding some of the UK’s most vulnerable people and offering delicious and nutritious meals to our customers. We proudly support British food and farming, focusing on using the best ethical and sustainable produce. This is in alignment with our goal to reach Net Zero by 2040.
About Wiltshire Farm Foods
Wiltshire Farm Foods is the UK's largest ready meal supplier. We feel privileged to serve our wonderful customers - and proud to earn their custom, their trust and even their friendship. Across the country, our friendly local teams deliver delicious, nutritious, frozen meals directly to the door (or even the freezer) of our customers. We firmly believe in good old-fashioned service, and we’re proud to be more than just a standard delivery service. Our local teams try and bring a little 'sunshine' with every interaction they have with our customers, and our job is to replicate that within our marketing, communicating the fantastic service we offer in order to retain and acquire new customers. Wiltshire Farm Foods has experienced significant growth in the 30 years since it was founded, and we have ambitious targets to hit to build on this success. We operate in a unique market, with an ageing population providing huge opportunity for growth.
About our Graduate Programme
Our two-year graduate programme provides opportunities from day one to support your continuous development and give you the strongest start in your career. Every year, we recruit talented graduates to join our apetito and Wiltshire Farm Foods teams in a variety of different roles across the business. The aim of our unique programme is to train and develop graduates into future leadership roles. We offer an immersive and experiential induction programme as well as training and support for your career development, and there are many opportunities outside of your role to get involved in too.
About the role
The Graduate Marketing Executive role offers an exciting opportunity for a Graduate to join the fast-paced world of Consumer Marketing with the successful and ambitious Wiltshire Farm Foods. Joining a team of 16 Marketers, with a history of good career progression from graduate level, you will get the unique opportunity to experience all areas of consumer Marketing.
Offering a full grounding across the Marketing mix, you will spend time learning how we attract new customers through traditional offline above the line channels, including TV advertising, Press, and Direct Mail, as well as working with our digital marketing team on the website, app and social channels. You will experience the significance of customer base marketing, learning how we retain our customers and keep them engaged through personalised, targeted activity. You will also spend time with our production team, learning the importance of design, copywriting, content and print. Understanding our customers sits at the heart of our business strategy and you will experience this directly by meeting and talking to our customers. You will also be expected to work closely with our in-house data and analytics team, spotting trends and opportunities, using these insights to make recommendations to further our Marketing strategies.
Responsibilities
- Helping execute national acquisition campaigns, delivering against our new prospect targets
- Working hand in hand with our local depot teams, offering Marketing support for their local growth targets
- Working on campaigns designed to nurture our customers through the nursery journey to ensure they stay loyal to us
- Delivering customer engagement activity to ensure retention of our loyal customers
- Working with our digital and social agencies on campaigns to both deliver new prospects and drive existing customer engagement
- Helping plan and support large events across the country.
Qualifications/Personal Qualities
Essential:
- You will have graduated or be studying towards a degree in marketing or business discipline, with an expectation that you will receive a 2:2 or above graduating on or before August 2024
- Demonstrates exceptional attention to detail
- Organisation skills and ability to multi-task
- Relationship building skills
- Ability to work under pressure to tight timeframes managing multiple projects
Desirable:
- Some relevant work experience via placement year or work experience
- Basic InDesign / Photoshop skills
- Copywriting skills
Personal Qualities:
- Passion for the brand and our customers
- Self-starter with a can-do attitude and positive outlook
- A real team player and relationship builder
- Intellectual curiosity
- Creative mind
- Problem solver
Graduate Marketing Executive (Wiltshire Farm Foods) in Trowbridge employer: Wiltshire Farm Foods
Contact Detail:
Wiltshire Farm Foods Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Graduate Marketing Executive (Wiltshire Farm Foods) in Trowbridge
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you stand out and show that you're genuinely interested in being part of the team.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experiences and how they relate to the role. Keep it concise but engaging – think of it as telling a story that highlights your skills and passion for marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Graduate Marketing Executive (Wiltshire Farm Foods) in Trowbridge
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role and the company shine through. We want to see that you’re genuinely excited about joining Wiltshire Farm Foods and making a difference in the lives of our customers.
Tailor Your CV: Make sure your CV is tailored to the Graduate Marketing Executive role. Highlight any relevant experience or skills that align with the job description. We love seeing how your background fits into our mission!
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where necessary and avoid jargon. We appreciate straightforward communication, so make it easy for us to see why you’d be a great fit.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll find all the details about our graduate programme there!
How to prepare for a job interview at Wiltshire Farm Foods
✨Know the Brand Inside Out
Before your interview, dive deep into Wiltshire Farm Foods and apetito. Understand their mission, values, and the unique services they offer. This will not only help you answer questions more effectively but also show your genuine interest in the company.
✨Showcase Your Marketing Knowledge
Brush up on marketing fundamentals and be ready to discuss how you can contribute to customer acquisition and retention strategies. Think of examples from your studies or any relevant experience that demonstrate your understanding of both traditional and digital marketing channels.
✨Prepare Questions That Matter
Interviews are a two-way street! Prepare thoughtful questions about the graduate programme, team dynamics, and future marketing campaigns. This shows you're engaged and eager to learn more about how you can fit into their ambitious plans.
✨Demonstrate Your Team Spirit
Since the role involves working closely with various teams, be ready to share examples of how you've successfully collaborated in the past. Highlight your relationship-building skills and your ability to thrive in a team environment, as this is crucial for success at Wiltshire Farm Foods.
