National Field Sales Manager - Healthcare

apetito is the UK’s leading food supplier to the health and social care sectors serving more than 600 care homes, 500 hospitals, as well as 200 education settings. Our meals are expertly crafted by our dieticians and chefs, and then frozen to lock in the goodness. For over 25 years our sister company Wiltshire Farm Foods has been cooking and delivering over 300 different delicious frozen meals to our customer's homes.

The National Field Sales Manager will be responsible for both the capture of new business and the ongoing retention of NHS trust sites. They will be expected to ‘own’ the NHS trusts market segment, ensure achievement of clear targets and KPIs and be accountable for the profit and loss account for this market segment. They will also be expected to provide a first-class retention service to the contractor sites that have been gained via the separate National Account Team.

This role is home-based covering the whole of the UK (excluding Northern Ireland) with catering consultants based in Scotland, Wales/Southwest, Southeast, London and Northwest/Yorkshire. Travel across the UK, including overnight stays, will be a frequent requirement.

• The National Field Sales Manager will have responsibility for recruitment, day to day management and ongoing motivation and development of the catering consultants.
• Input and shape business strategy working with the General Manager – Healthcare and the other key members of the senior team.
• Drive new business strategy to deliver a growing and more profitable Healthcare business.
• Generate new business within the NHS trust sector and achieve budgeted targets for sales growth and profit.
• Network across existing customers, NHS catering stakeholders and key prospects.
• Work in conjunction with National Account Team, specifically focus on implementing agreed plans with contractor sites.
• Enhance our Healthcare proposition by forming great working relationships with cross functional departments.

• Essential: Extensive commercial experience, ability to think strategically, proven experience of achieving and exceeding sales targets, line management experience, experience developing and implementing strategic projects, great leadership skills, agile communication skills, experience of presenting and negotiating at board level, good critical thinking skills, clean or virtually clean driving license.
• Desirable: Experience within a B2B sector, good networking experience, advanced Food Hygiene Training.
• Personal Qualities: Entrepreneurial, driven by success, demonstrates a passion for service, empathetic, self-motivated, resilient, pragmatic operator, strong communicator, good team player, personable, diplomatic but assertive, able to self-reflect and learn.

As this role involves working with elderly and vulnerable customers, it is exempt from The Rehabilitation of Offenders Act 1974 and requires a Standard DBS Disclosure.