Marketing Officer - Campaigns in Trowbridge, Wiltshire

Wiltshire College & University Centre have an exciting new opportunity for a Marketing Officer - Campaigns to join their team.

Location: Trowbridge, Wiltshire with cross campus travel

Salary: £28,107 per annum (Professional Services Grade 6)

Job Type: Permanent, Full Time 37 hours per week, 52 weeks per year

Closing Date: Sunday 1st June 2025

About Us:

Wiltshire College & University Centre plays a vital role in Wiltshire's economy, inspiring people to develop the skills they need to achieve. Our four campuses are learning hubs in their communities, and we aspire to be an outstanding, financially robust and commercially agile provider, achieving our clear social mission on behalf of learners and employers across Wiltshire and beyond.

The Role:

This is an exciting opportunity to join a small but dynamic Marketing and Communications team. We have big ambitions and are looking for someone to help us drive our recruitment objectives with a particular focus on our Business Development area, including apprenticeships. The role will involve regular travel around Wiltshire, so it is essential that any applicants must hold a full driving licence, have access to their own vehicle and are willing to travel when required.

Key Responsibilities:

• Using creativity, communication, networking, and organisational skills, you will develop strong relationships internally to deliver impactful campaigns.
• To plan and deliver creative, innovative and successful marketing campaigns aimed at target stakeholder customer groups that drive applications and enrolment.
• To support our teams responsible for Employer Engagement to help grow our apprenticeship and work placement opportunities with employers for our students through business-to-business marketing initiatives.
• To take responsibility for a particular area of marketing focus, namely those which reflect the activity of the Business Development team, in line with the overarching strategies outlined by the Marketing & Communications Manager and Director of Business Development.
• To co-ordinate and produce the content for campaigns, including digital, print and supporting marketing assets.
• To co-ordinate, promote and support Business Development and other stakeholder events held on campus.
• Take a data-led approach and work to achieve specific campaign KPIs.

About You:

The successful candidate will:

• Be an enthusiastic person who is happy to take on a wide range of projects at the same time and prioritise their own work to deliver to deadlines.
• Have generalist marketing skills ideally including writing, social media content creation, basic design and event management. Experience of videography would be advantageous but is not essential.
• Be a customer focused team player with strong communication skills and the ability to engage stakeholders at all levels.
• Be adaptable and flexible and be able to effectively react to changing priorities.

Essential Qualifications:

• To hold Literacy and numeracy to level 2 or above (GCSE A-C).
• To hold a Level 3 qualification (A level, BTEC Dip, Apprenticeship).
• Commitment to and evidence of CPD.

Benefits:

• Competitive salary.
• 30 days annual leave plus bank holidays and additional closure days over the Christmas period.
• Automatic enrolment into the Local Government Pension Scheme.
• Access to our Employee Assistance Programme (EAP).
• Discounts with a wide variety of retailers.
• Free onsite car parking.

Application Process:

Wiltshire College & University Centre is committed to Safeguarding. We recruit in line with the Safer Recruitment Guidance set out by the Department for Education in 'Keeping Children Safe in Education'. This includes carrying out an enhanced DBS check (which the College will pay for), including an enhanced children's barred list check and other employment checks.

At Wiltshire College & University Centre we value diversity, and we recognise that people with different backgrounds bring different perspectives, ideas, knowledge, and culture, and that this difference brings great strength. We are committed to the protection of young people and vulnerable adults and to safeguarding and expect all staff and volunteers to share this commitment.

We are proudly accredited to the Disability Confident Employer award, part of this means a commitment to interview all disabled applicants who meet the essential criteria for a job vacancy and consider them on their abilities.

To submit your application for this exciting opportunity, please click Apply now. Applications close on the 1st June 2025. Please note that vacancies may close early if sufficient applications have been received; therefore, we would encourage you to submit your application as soon as possible.