Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing strategies for golf in the UK and Ireland, boosting sales and brand awareness.
- Company: Join Wilson Sporting Goods, the top sports equipment brand empowering athletes worldwide.
- Benefits: Enjoy a competitive salary, private healthcare, generous leave, and an employee purchase scheme.
- Why this job: Be part of a passionate team, making a real impact in the sports world while growing your career.
- Qualifications: Passion for golf, marketing degree, 2+ years experience, strong communication, and organisational skills required.
- Other info: Opportunity to travel for events and work with brand ambassadors in a dynamic environment.
The predicted salary is between 28800 - 43200 £ per year.
At Wilson, we are here to empower every human to live like an athlete. Passion, creativity, integrity, teamwork, ambition, and innovation are the qualities that have made Wilson Sporting Goods Co. the number one sports equipment brand in the world. We come together to win, grow, and celebrate. We all play for Team Wilson and have a role to play within our organization, working towards the same goal.
We believe that being an athlete isn’t something you do; it’s who you are. It’s a universal code of conduct, a way of seeing the world and how you show up every day. We seek out diverse voices and welcome all perspectives. Our team is composed of individuals with unique backgrounds, points of view, and experiences, creating a rich and diverse culture in which we learn from one another through empathy and inclusion.
Evolving the sports world and being the best partner for players, athletes, and our community is no small task. We are continually looking to add enthusiastic, ambitious, team-first individuals who desire to make a difference and who love to help others win. Together, we will create a better world through sport.
What You’ll Do
We are currently seeking a Marketing Executive for our UK & Ireland Golf business, to lead the creation and execution of seasonal marketing plans aligned with brand goals, to boost sales, drive sell-through, and brand awareness. As a Marketing Executive, you will:
- Plan and execute marketing strategies aligned with brand objectives
- Work closely with the sales team to support trade partners and drive retail performance
- Manage relationships and campaigns with PR, retail, and media partners and stakeholders
- Lead the management of the UK&I marketing budget
- Build and nurture relationships with Wilson brand ambassadors, particularly through green grass accounts
- Manage digital assets including product catalogues, training platforms, and updates to Wilson.com
What We’re Looking For
This role requires passion for the sport of golf, ideally with a marketing or business degree or similar qualification and 2+ years of experience in a similar hands-on marketing role. Other requirements include:
- Extensive knowledge of golf, the market, products, and industry, including consumer trends and competitive activity
- Ability to travel independently to support events in the UK/Ireland with occasional international travel
- Ability to influence and negotiate with others
- Strong oral and written English communication skills
- Excellent organizational skills, analytical ability, and strategic vision
- Strong computer proficiency in Microsoft Office: Outlook, Word, Excel, PowerPoint
- Knowledge of SAP is preferred
- Right to live and work in the UK
What We’ll Provide
- Competitive Salary
- Pension (8% employer, 5% employee contribution)
- Life Assurance
- Private Healthcare
- Employee Purchase scheme
- 26 days annual leave + Bank Holidays
Marketing Executive, Golf (uk&i) employer: Wilson Sporting Goods Co.
Contact Detail:
Wilson Sporting Goods Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive, Golf (uk&i)
✨Tip Number 1
Familiarise yourself with Wilson's brand values and mission. Understanding their commitment to empowering athletes and promoting teamwork will help you align your approach during interviews and discussions, showcasing how you can contribute to their goals.
✨Tip Number 2
Network within the golf community and industry. Attend golf events, trade shows, or local tournaments to meet potential colleagues and industry professionals. Building these connections can provide valuable insights and may even lead to referrals.
✨Tip Number 3
Stay updated on current trends in the golf market. Research consumer behaviour, emerging technologies, and competitor strategies. This knowledge will not only prepare you for interviews but also demonstrate your passion and commitment to the role.
✨Tip Number 4
Prepare to discuss specific marketing campaigns you've executed in the past. Be ready to share measurable outcomes and how your strategies contributed to sales growth or brand awareness, as this will highlight your hands-on experience and effectiveness.
We think you need these skills to ace Marketing Executive, Golf (uk&i)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Marketing Executive position. Tailor your application to highlight how your skills and experiences align with the specific needs of Wilson Sporting Goods Co.
Craft a Compelling CV: Your CV should clearly showcase your marketing experience, particularly in the sports industry. Emphasise any relevant achievements, such as successful campaigns or partnerships you've managed, and ensure it reflects your passion for golf.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific aspects of Wilson's mission and values that resonate with you, and explain how you can contribute to their goals in the UK&I Golf market.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application demonstrates attention to detail and professionalism, which are crucial in a marketing role.
How to prepare for a job interview at Wilson Sporting Goods Co.
✨Show Your Passion for Golf
Make sure to express your enthusiasm for the sport during the interview. Share personal experiences or stories that highlight your love for golf, as this role requires a genuine passion for the game.
✨Demonstrate Marketing Knowledge
Be prepared to discuss your previous marketing experience in detail. Highlight specific campaigns you've worked on, particularly those related to sports or retail, and how they align with the goals of Wilson Sporting Goods.
✨Understand the Brand and Its Values
Research Wilson Sporting Goods and its brand ethos before the interview. Familiarise yourself with their mission, values, and recent marketing initiatives to show that you are aligned with their vision and culture.
✨Prepare Questions for the Interviewers
Have thoughtful questions ready to ask your interviewers about the company, team dynamics, and future marketing strategies. This shows your interest in the role and helps you assess if it's the right fit for you.
