At a Glance
- Tasks: Lead marketing strategy, build a team, and create compelling content to drive demand.
- Company: Fast-growing B2B tech company with a strong market presence.
- Benefits: Competitive salary, senior ownership, and direct access to leadership.
- Other info: Office-based with flexible remote work options and excellent career development.
- Why this job: Make a real impact on growth and shape the company's market presence.
- Qualifications: Experience in high-growth B2B tech, strong messaging skills, and team leadership.
The predicted salary is between 70000 - 90000 € per year.
Opportunity with a scaling B2B technology company building momentum in a market where trust and timing matter. You’ll be joining a business with a live product, strong customer signals, and enough proof to scale. The next phase is about clearer positioning, stronger evidence, and a more consistent way to turn interest into demand. This is a senior, hands-on marketing role with real influence over the next stage of growth.
You’ll own product marketing, messaging, customer proof, content, and market development, working closely with the leadership team to turn traction into repeatable commercial momentum. This is not a brand-only role, and it is not a performance marketing or large-scale events play. Success will come from sharp positioning, credible customer stories, useful content, and a deep understanding of what helps prospective customers understand the case for moving forward.
You’ll be someone who can simplify complexity without making it feel generic. You know how to turn customer insight into clear messaging, how to support sales with practical enablement, and how to build marketing foundations that create demand rather than activity for its own sake. You’ll likely come from a startup or scale-up environment where you’ve had to create structure, build from first principles, and stay close to execution. You’re comfortable working with founders and senior operators, but you don’t need a large team or mature marketing machine around you to be effective. The business has momentum, but marketing now needs to become a clearer driver of commercial scale. Success here comes from ownership, judgment, and the ability to build trust in a market where buyers need substance, not noise.
About the role:
- Own marketing across positioning, product marketing, content, customer advocacy, and market development
- Build, manage, and develop the marketing team as the function scales
- Build a clear narrative around the problem, the product, and the value customers are seeing
- Create practical, commercially useful content that supports pipeline and sales conversations
- Develop customer proof, case studies, references, and advocacy into a repeatable marketing engine
- Partner closely with sales to support longer, consensus-led sales processes
- Work with product and customer teams to understand market pain, objections, use cases, and value drivers
- Improve sales enablement so commercial conversations are sharper, clearer, and more consistent
- Shape how the company shows up in the market as it grows
- Put in place the right marketing foundations without over-engineering too early
- Use insight from customers and prospects to influence wider go-to-market thinking
About you:
- Experience in a high-growth B2B software or technology environment
- Strong product marketing, positioning, and messaging capability
- Experience leading or developing a marketing team
- Comfortable creating marketing momentum without a large team or heavy structure
- Able to turn complex products, workflows, or buying problems into clear commercial narratives
- Track record of generating demand through content, customer proof, thought leadership, insight-led campaigns, product storytelling, or community-led activity
- Commercially minded and closely aligned to revenue outcomes
- Confident working with sales teams and supporting longer sales processes
- Strong written communicator with good judgment on tone, audience, and message
- Comfortable working closely with founders or senior leadership
- Strategic, but still hands-on and execution-focused
- Credible with senior stakeholders, but not corporate
- Experience in considered, lower-frequency buying environments would be useful, but not essential
On offer:
- Competitive salary
- Senior marketing ownership at a key stage of growth
- Direct access to the leadership team
- Real influence over positioning, messaging, and go-to-market approach
- Opportunity to build the marketing foundations for scale
- Office-based with one day a week from home
Head of Marketing in London employer: Wilson Grey
Join a dynamic B2B technology company that values innovation and trust, where your role as Head of Marketing will be pivotal in shaping the future of the business. With a competitive salary and direct access to the leadership team, you'll have the opportunity to influence key marketing strategies while fostering a collaborative work culture that prioritises employee growth and development. This is an exciting chance to build a strong marketing foundation in a supportive environment that encourages creativity and strategic thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections we make, the better our chances of landing that dream job.
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in marketing, especially in B2B tech. Whether it’s a blog post, a video, or even a podcast, let’s demonstrate how we can simplify complex ideas and drive demand.
✨Tip Number 3
Prepare for interviews by understanding the company’s product and market position. We should be ready to discuss how we can create compelling narratives and support sales processes. Let’s show them we’re not just another candidate, but the right fit for their growth!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we can tailor our approach based on what we know about the company and its needs, making us stand out from the crowd.
We think you need these skills to ace Head of Marketing in London
Some tips for your application 🫡
Show Your Passion for Marketing:When you’re writing your application, let your enthusiasm for marketing shine through! We want to see how much you care about creating compelling narratives and driving demand. Share specific examples of your past successes in B2B environments to really make your application pop.
Tailor Your Messaging:Make sure your application speaks directly to the role. Use the language from the job description to highlight your relevant experience in product marketing, customer advocacy, and content creation. We love it when candidates connect their skills to what we’re looking for!
Be Clear and Concise:We appreciate clarity, so keep your application straightforward. Avoid jargon and focus on delivering your message in a way that’s easy to understand. Remember, you’ll need to simplify complex ideas in this role, so show us you can do that right from the start!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at Wilson Grey
✨Know Your Market
Before the interview, dive deep into the B2B technology landscape. Understand the current trends, challenges, and opportunities in the market. This will help you articulate how your experience aligns with the company's needs and demonstrate your ability to simplify complex concepts.
✨Showcase Your Success Stories
Prepare specific examples of how you've successfully turned customer insights into compelling marketing narratives. Highlight your experience in creating content that drives demand and supports sales processes. This will show that you can deliver practical, commercially useful strategies.
✨Engage with the Leadership Team
Since this role involves working closely with senior operators, be ready to discuss how you've collaborated with leadership in the past. Share instances where your input influenced strategic decisions, showcasing your ability to build trust and credibility with stakeholders.
✨Demonstrate Hands-On Execution
Be prepared to talk about your hands-on approach to marketing. Discuss how you've built marketing foundations from scratch and managed to create momentum without a large team. This will illustrate your capability to thrive in a scaling environment and your readiness to take ownership of the role.
