At a Glance
- Tasks: Lead sales and marketing strategies to drive growth in a dynamic B2B distribution business.
- Company: Established and respected company with a strong service proposition and growth potential.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional development.
- Other info: Ideal for candidates in trade supply or related sectors, with a focus on relationship-building.
- Why this job: Join a thriving company and make a significant impact on its sales and marketing success.
- Qualifications: Experience in B2B sales leadership and a strong understanding of commercial strategies.
The predicted salary is between 80000 - 100000 € per year.
Wilson Brook is managing a confidential executive search for an ambitious, privately owned B2B distribution business entering its next phase of growth. The business is well-established, profitable and highly respected in its sector, with a strong service proposition, long-standing customer relationships and significant headroom for further growth. Following recent investment in infrastructure, systems and senior leadership, the company is now looking to appoint a senior commercial leader to help professionalise and scale its sales and marketing function.
This is a sales-led leadership role with responsibility for driving growth across multiple routes to market, including independent trade customers, national accounts, buying groups and selected strategic channels. The successful candidate will lead a sizeable sales team, strengthen commercial discipline, improve CRM usage and forecasting, and bring greater structure, accountability and performance focus to the commercial function.
The role will also include accountability for marketing, although the priority is sales and commercial leadership rather than deep technical marketing expertise. The business is looking for someone who understands how marketing, product communication, customer engagement and lead generation can support sales growth.
- Developing and delivering a clear multi-channel sales strategy
- Improving sales margin, pricing discipline and commercial controls
- Strengthening performance management, CRM adoption and forecasting
- Supporting growth through national accounts, buying groups and independent customers
- Building a more structured, scalable and data-led commercial engine
- Leading and developing a relationship-led sales team through change
We are particularly interested in candidates from B2B distribution, trade supply, merchant channels, building products, industrial products, tools, fixings, KBB, electrical, plumbing/heating or adjacent product-led environments. Product experience is helpful, but the core requirement is experience of leading sales growth through complex B2B channels. It requires pace, pragmatism, commercial edge and the ability to build structure without creating bureaucracy.
The role is likely to suit someone based across the Northern Home Counties, Midlands or surrounding regions, with flexibility for home working, regular national travel and periodic presence at company offices.
Director Sales and Marketing (Remote) in Northampton employer: Wilson Brook Consulting
Wilson Brook is an exceptional employer, offering a dynamic and supportive work culture that prioritises employee growth and development. With a strong focus on professionalising its sales and marketing function, the company provides ample opportunities for ambitious individuals to lead transformative initiatives in a well-established and respected B2B distribution business. The flexibility of remote working combined with regular national travel allows for a balanced work-life integration, making it an attractive choice for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Director Sales and Marketing (Remote) in Northampton
✨Tip Number 1
Network like a pro! Reach out to your connections in the B2B distribution space and let them know you're on the lookout for opportunities. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their sales strategies, customer engagement methods, and how they position themselves in the market. This will help you showcase how you can drive growth effectively.
✨Tip Number 3
Don’t just wait for job postings! Be proactive and reach out directly to companies you admire. Express your interest in potential roles and share how your experience aligns with their goals. It shows initiative and can set you apart.
✨Tip Number 4
When applying, make sure to highlight your leadership skills and experience in managing sales teams. Use specific examples of how you've driven growth and improved performance in previous roles. We want to see that you can bring structure and accountability to the table!
We think you need these skills to ace Director Sales and Marketing (Remote) in Northampton
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Sales & Marketing Director. Highlight your experience in B2B distribution and any leadership roles you've held, especially those that involved driving sales growth and managing teams.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific achievements in sales and marketing that align with the company's goals and how you can help them scale their operations.
Showcase Your Leadership Style:In your application, give us a glimpse of your leadership style. We want to know how you motivate teams, improve performance, and foster a culture of accountability. Share examples that demonstrate your ability to lead through change.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Wilson Brook Consulting
✨Know Your Numbers
As a Sales and Marketing Director, you'll need to demonstrate your understanding of sales metrics and forecasting. Brush up on key performance indicators relevant to B2B distribution and be ready to discuss how you've used data to drive growth in previous roles.
✨Showcase Your Leadership Style
This role involves leading a sizeable sales team, so it's crucial to articulate your leadership approach. Prepare examples of how you've successfully managed teams through change, improved performance management, and fostered a culture of accountability.
✨Understand the Market Landscape
Familiarise yourself with the company's sector and competitors. Be prepared to discuss how you would develop a multi-channel sales strategy that leverages existing customer relationships while exploring new routes to market.
✨Connect Marketing to Sales
While the focus is on sales, understanding how marketing supports sales growth is key. Think about how you've previously aligned marketing efforts with sales objectives, particularly in lead generation and customer engagement, and be ready to share those insights.
