At a Glance
- Tasks: Own the influencer strategy and build lasting partnerships with creators across various sectors.
- Company: Join WillPowders, a brand on the rise in Sport, Lifestyle, and Beauty.
- Benefits: Enjoy a competitive salary, relocation support, private healthcare, and 25 days holiday.
- Other info: Dynamic environment with opportunities to influence multiple new verticals.
- Why this job: Shape the future of influencer marketing and work closely with senior leadership.
- Qualifications: 3-5 years in influencer roles with strong communication and relationship skills.
The predicted salary is between 40000 - 45000 £ per year.
Influencer & Creator Manager
📍 Clitheroe (3 days/week) | Relocation support
💰 £40,000 - £45,000 + benefits
We’re partnering with WillPowders on a key hire as they enter a major new phase of growth, including expansion into Sport, Lifestyle and Beauty. Creators sit at the centre of that strategy. This role will define how the brand shows up through people, not ads.
The Role
- You’ll own the influencer and creator ecosystem end-to-end, from identifying the right talent to building long-term partnerships that drive real awareness and engagement.
- Working closely with the CMO and creative team, you’ll ensure all creator output feels aligned, credible and on-brand. This is not a gifting role. It’s about building relationships that last and content that performs.
What You’ll Do
- Build and own the creator strategy across Sport, Lifestyle, Beauty and Core
- Identify and secure culturally aligned talent (not just follower count)
- Develop long-term creator partnerships, not one-off campaigns
- Own outreach, negotiation, contracts and relationships
- Write clear, effective creator briefs
- Manage content delivery and approvals
- Track performance (reach, engagement, sentiment) and optimise partnerships
- Build a scalable UGC and creator community
What We’re Looking For
- 3–5 years in influencer / creator roles
- Strong instinct for talent and cultural fit
- A network in fitness, wellness or lifestyle (or ability to build one quickly)
- Excellent communication and relationship skills
- Commercially minded with experience negotiating and managing budgets
- Highly organised, able to manage multiple creators and campaigns
- Understanding of how creator content feeds into wider marketing
Why This Role
- Ownership of a key growth channel at a pivotal moment
- Direct access to senior leadership and creative direction
- Significant investment in creator strategy and partnerships
- Opportunity to shape multiple new verticals
- A brand with a highly engaged, loyal audience
Benefits
- Competitive salary + bonus
- Relocation support
- Private healthcare, pension, life insurance
- 25 days holiday + bank holidays
- Product discount
- On-site gym, PT, spa & biohacking facilities
- Weekly food shop provided for all staff
Process
WillPowders is working exclusively with a retained search partner on this hire. Any CVs sent directly to the business will be forwarded accordingly, including any speculative CV's sent via recruiters.
Influencer Manager in Nottingham employer: WillPowders
WillPowders is an exceptional employer, offering a dynamic work environment in Clitheroe that fosters creativity and innovation. With a strong focus on employee growth, you will have direct access to senior leadership and the opportunity to shape the brand's influencer strategy across exciting new verticals. Enjoy competitive benefits, including private healthcare, generous holiday allowance, and unique on-site facilities, all while being part of a passionate team dedicated to building lasting relationships with creators.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Manager in Nottingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for WillPowders and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like WillPowders are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with WillPowders on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at WillPowders. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Manager in Nottingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit WillPowders. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of WillPowders:Show us that you’ve done your homework! In your application, briefly mention what you admire about WillPowders’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at WillPowders
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at WillPowders will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At WillPowders, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
