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- Tasks: Lead customer retention strategies to boost loyalty and repeat purchases.
- Company: Join WillPowders, a dynamic brand focused on long-term customer value.
- Benefits: Enjoy competitive salary, bonuses, private healthcare, and 25 days holiday.
- Other info: Hybrid work model with access to on-site gym and wellness facilities.
- Why this job: Make a real impact by turning customer insights into growth opportunities.
- Qualifications: 5+ years in retention or CRM roles with strong data analysis skills.
The predicted salary is between 40000 - 50000 £ per year.
We’re partnering with WillPowders on a key hire as they continue to scale and invest in long-term customer value.
With a highly engaged and loyal customer base, the brand is now focused on building a best-in-class retention function, turning strong acquisition into sustained growth through lifecycle strategy, loyalty and repeat purchase.
You’ll own the full customer lifecycle from post-acquisition onwards defining how the brand drives repeat purchase, reduces churn and increases lifetime value.
You’ll set the retention strategy across email, SMS, loyalty and community, working with internal teams and partners to deliver against it, while owning the commercial outcomes.
- Map the customer journey and identify key drop-off points and growth opportunities
- Build and manage a retention performance dashboard and reporting cadence
- Translate customer data into commercial insight and business decisions
- Set strategy and briefs for email, SMS, loyalty and community channels
5+ years in retention, CRM or lifecycle roles within a DTC or subscription brand
Strong commercial understanding of retention and its impact on P&L
Data literate comfortable analysing customer behaviour and cohort performance
Own and build a key commercial function at a pivotal stage of growth
A brand with genuine repeat purchase potential and strong foundations
The chance to turn customer insight into meaningful commercial impact
Competitive salary + bonus
Relocation support (if applicable)
Private healthcare, pension, life insurance
25 days holiday + bank holidays
Product discount
On-site gym, PT, spa & biohacking facilities
Weekly food provided for the office
Customer Retention Manager | Leisure & Fitness (Permanent) employer: WillPowders
Contact Detail:
WillPowders Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Retention Manager | Leisure & Fitness (Permanent)
✨Tip Number 1
Network like a pro! Reach out to people in the leisure and fitness industry, especially those who work at WillPowders or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by diving deep into customer retention strategies. Brush up on your knowledge of email, SMS, and loyalty programmes. Show us you know how to turn customer insights into real business impact!
✨Tip Number 3
Don’t just wait for job openings—create your own opportunities! If you’re passionate about customer retention, consider reaching out directly to WillPowders with your ideas on how you can contribute to their growth.
✨Tip Number 4
Apply through our website for a smoother process! We want to see your application shine, so make sure to highlight your experience in CRM and data analysis. Let’s get you that interview!
We think you need these skills to ace Customer Retention Manager | Leisure & Fitness (Permanent)
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for customer retention shine through. We want to see how much you care about building long-term relationships with customers and how that aligns with our mission at StudySmarter.
Tailor Your Experience: Make sure to highlight your relevant experience in retention, CRM, or lifecycle roles. We’re looking for someone who can translate their past successes into strategies that will drive repeat purchases and reduce churn, so be specific!
Data is Key: Since we value data-driven decisions, don’t forget to mention your comfort with analysing customer behaviour and cohort performance. Show us how you've used data to inform your strategies in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team at StudySmarter!
How to prepare for a job interview at WillPowders
✨Know Your Customer Lifecycle
Make sure you understand the full customer lifecycle, especially how it relates to retention strategies. Be ready to discuss specific tactics you've used in previous roles to reduce churn and increase lifetime value.
✨Data is Your Best Friend
Brush up on your data analysis skills! Be prepared to talk about how you've translated customer data into actionable insights. Think of examples where your data-driven decisions led to significant improvements in retention.
✨Showcase Your Strategic Thinking
This role requires a strong strategic mindset. Come armed with ideas on how to set a retention strategy across various channels like email and SMS. Share past experiences where your strategies have successfully driven repeat purchases.
✨Engage with the Brand's Values
Familiarise yourself with WillPowders and their approach to customer engagement. Show genuine enthusiasm for their brand and be ready to discuss how you can contribute to building a best-in-class retention function that aligns with their values.