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- Tasks: Lead customer retention strategies and enhance loyalty for a thriving leisure brand.
- Company: Join WillPowders, a dynamic brand focused on long-term customer value.
- Benefits: Enjoy competitive salary, bonuses, private healthcare, and 25 days holiday.
- Other info: Hybrid work model with access to on-site gym and wellness facilities.
- Why this job: Make a real impact by turning customer insights into growth opportunities.
- Qualifications: 5+ years in retention or CRM roles with strong data analysis skills.
The predicted salary is between 40000 - 50000 £ per year.
We’re partnering with WillPowders on a key hire as they continue to scale and invest in long-term customer value.
With a highly engaged and loyal customer base, the brand is now focused on building a best-in-class retention function, turning strong acquisition into sustained growth through lifecycle strategy, loyalty and repeat purchase.
You’ll own the full customer lifecycle from post-acquisition onwards defining how the brand drives repeat purchase, reduces churn and increases lifetime value.
You’ll set the retention strategy across email, SMS, loyalty and community, working with internal teams and partners to deliver against it, while owning the commercial outcomes.
- Map the customer journey and identify key drop-off points and growth opportunities
- Build and manage a retention performance dashboard and reporting cadence
- Translate customer data into commercial insight and business decisions
- Set strategy and briefs for email, SMS, loyalty and community channels
5+ years in retention, CRM or lifecycle roles within a DTC or subscription brand
Strong commercial understanding of retention and its impact on P&L
Data literate comfortable analysing customer behaviour and cohort performance
Own and build a key commercial function at a pivotal stage of growth
A brand with genuine repeat purchase potential and strong foundations
The chance to turn customer insight into meaningful commercial impact
Competitive salary + bonus
Relocation support (if applicable)
Private healthcare, pension, life insurance
25 days holiday + bank holidays
Product discount
On-site gym, PT, spa & biohacking facilities
Weekly food provided for the office
Customer Retention Manager - Leisure Centre employer: WillPowders
Contact Detail:
WillPowders Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Retention Manager - Leisure Centre
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at WillPowders or similar companies. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by diving deep into customer retention strategies. Brush up on your knowledge of email, SMS, and loyalty programmes. Show them you’re not just a fit for the role, but a passionate advocate for their brand!
✨Tip Number 3
Don’t forget to showcase your data skills! Be ready to discuss how you've used customer insights to drive retention in past roles. Numbers speak volumes, so bring your A-game with examples of your impact on P&L.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Customer Retention Manager - Leisure Centre
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in retention and customer lifecycle management. We want to see how your skills align with our goals at WillPowders!
Showcase Your Data Skills: Since data literacy is key for this role, don’t forget to mention any relevant experience you have with analysing customer behaviour and cohort performance. We love seeing how you can turn numbers into actionable insights!
Highlight Your Strategy Experience: We’re looking for someone who can set and execute a retention strategy across various channels. Share examples of how you've successfully managed similar strategies in the past to drive repeat purchases.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at WillPowders
✨Know Your Customer Lifecycle
Make sure you understand the full customer lifecycle, especially how it relates to retention strategies. Be ready to discuss specific tactics you've used in previous roles to reduce churn and increase lifetime value.
✨Data is Your Best Friend
Brush up on your data analysis skills! Be prepared to talk about how you've translated customer data into actionable insights. Bring examples of dashboards or reports you've created that have driven commercial decisions.
✨Showcase Your Strategic Thinking
Think about how you would set a retention strategy for the brand. Prepare to share your ideas on email, SMS, loyalty, and community channels. This will show that you can think critically about the role and its impact on the business.
✨Engage with the Brand
Do your homework on WillPowders and their customer base. Understand their values and what makes their customers loyal. This will help you connect your experience to their needs and demonstrate your genuine interest in the role.