At a Glance
- Tasks: Support marketing campaigns across digital, social, email, and online events.
- Company: Join a leading global advisory, broking, and solutions company in London.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with occasional travel and a focus on teamwork.
- Why this job: Be part of a dynamic team driving impactful marketing strategies.
- Qualifications: Experience with marketing tools and strong analytical skills required.
The predicted salary is between 30000 - 40000 £ per year.
Willis Towers Watson is looking for a Marketing Delivery professional based in London with occasional travel.
You will support the marketing plan across digital, social, email and online events, coordinating with regional and global teams to run campaigns and programmes.
You will use Cvent, Marketo, Wrike and ON24, while building analytics in Power BI and Excel to measure impact and help achieve sales goals.
A hybrid working arrangement and a strong team mindset are valued.
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B2B Marketing Coordinator – Hybrid, Campaign Analytics in London employer: Willis Towers Watson
WTW is an exceptional employer that prioritises the professional and personal growth of its employees, offering a comprehensive benefits package that includes generous annual leave, private healthcare, and a robust pension scheme. The collaborative work culture fosters strong relationships across teams, while the opportunity to engage in meaningful projects within the affinity insurance sector allows for impactful contributions to the company's success. With hybrid working options and a commitment to employee wellbeing, WTW stands out as a rewarding place to build a fulfilling career.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Marketing Coordinator – Hybrid, Campaign Analytics in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Willis Towers Watson and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Willis Towers Watson are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Willis Towers Watson on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Willis Towers Watson. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace B2B Marketing Coordinator – Hybrid, Campaign Analytics in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Willis Towers Watson. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Willis Towers Watson:Show us that you’ve done your homework! In your application, briefly mention what you admire about Willis Towers Watson’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Willis Towers Watson
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Willis Towers Watson will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Willis Towers Watson, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
