At a Glance
- Tasks: Support the Store Manager and drive sales while creating a memorable customer experience.
- Company: Join Dickies, a legacy brand known for innovative workwear since 1922, now part of VF Corporation.
- Benefits: Enjoy competitive salary, 50% staff discount, tailored training, and a supportive culture.
- Why this job: Be part of a purpose-led company that values integrity, curiosity, and empathy while fostering personal growth.
- Qualifications: Experience in retail management, strong communication skills, and proficiency in MS Office required.
- Other info: Flexible hours needed; we celebrate diversity and promote equal opportunities.
The predicted salary is between 28800 - 43200 £ per year.
Do you want to join one of our exceptional management teams and help drive consumer experience in one of our stores?
We’re looking for a passionate Assistant Store Manager (perm, full-time) to join our new Dickies Lifestyle store team based in Carnaby Street, London.
As an Assistant Store Manager, your input will be vital in supporting your Store Manager, helping contribute to the success of your store.
Dickies has spent nearly a century crafting innovative workwear known for its performance, durability, and comfort. Since 1922, Dickies continues its long legacy of designing quality workwear and work-inspired apparel at a price anyone can afford. What began as a humble denim bib overall company has grown into a worldwide force, weaving together cultural movements with a rigorous commitment to straightforward style and long-lasting ingenuity.
In 2017, Dickies was acquired by VF Corporation, the parent company of global powerhouse brands such as Vans, The North Face, and Timberland. Powerful brands that are fueled by insights and innovation put us at the heart of our consumers’ lives. Many of our brands lead their respective categories, and some have risen to iconic status. VF is the ideal steward to honor the Dickies heritage while providing a platform for growth that ensures continued success for another century. We are a purpose-led company that seeks not only to succeed in business but also to leverage our success and resources to make the world better. We power movements of sustainable and active lifestyles for the betterment of people and our planet.
Let’s talk about the role!
We believe that our Assistant Store Managers have a great opportunity to develop their full potential with us. That’s because we offer the support of a global organisation but empower our people to take responsibility at store level.
How you’ll make a difference
We expect that our Assistant Store Managers help deliver a memorable retail experience by:
- Driving sales and profitability in synergy with your Store Manager
- Motivating, mentoring, and coaching sales associates
- Assisting your Store Manager in implementing our established retail processes whilst looking for ways to improve them
- Staying on top of core retail operational procedures such as inventory, P&L etc.
- Reporting performance metrics and demonstrating your understanding of KPIs to improve your store results
- Making sure your store looks great, in line with the brand’s visual merchandising guidelines
- Providing cover in the store manager’s absence
What makes you the perfect Assistant Store Manager?
You love interacting with customers. You set a great example for the rest of the team with your hands-on mentality, enthusiasm, and passion for delivering a fantastic customer experience.
You are not afraid to take the initiative where your Store Manager is absent. That’s the sign of a great Assistant Store Manager!
You know how to play a part in creating a great team who share your passion and vision to make every shopping experience outstanding. You take pride in mentoring employees, seeing them grow and having fun too!
You have experience in opening and closing a store, helping to lead and motivate a team and leading from the front to maximise sales and boost productivity.
You have excellent written and verbal communication in English (another language is a plus but not necessary).
You are proficient in the use of MS Office and different POS systems.
You are flexible when it comes to working weekends, evenings, and holidays as necessary.
On top of this, we expect that you will live and demonstrate our Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Persevere.
What’s in it for you?
We offer comprehensive benefits that encourage mental, physical, and financial well-being for all VF associates. When it comes to benefits, we’re the total package.
Most companies say they offer a competitive salary, an amazing bonus and pension scheme and staff discounts (btw we offer 50%!). And we offer the same. Only different. Along with this you will have:
- Career ownership, enabling you to build your knowledge and experience across different brands
- A supportive feedback-based culture where respect and integrity guide us in what we do
- Tailored training. From an induction to ongoing online and face-to-face training sessions, we are committed to helping you grow, both professionally and personally
Free to Be
We strive to foster a culture of belonging based on respect, connection, openness, and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike.
If you liked what you have read and want to join our team then we would be keen to hear from you!
Due to the high volume of candidates we receive, we will only contact successful applicants for the interview stage.
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Assistant Store Manager employer: Williamson-Dickie Europe
Contact Detail:
Williamson-Dickie Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Store Manager
✨Tip Number 1
Familiarize yourself with Dickies' brand history and values. Understanding their commitment to quality workwear and sustainable practices will help you align your passion for customer experience with the company's mission during your interactions.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've motivated and mentored teams in previous roles. Highlighting your hands-on approach and ability to drive sales will resonate well with the hiring team.
✨Tip Number 3
Be ready to discuss your experience with retail operational procedures, such as inventory management and performance metrics. Demonstrating your understanding of KPIs will show that you're prepared to contribute to the store's success.
✨Tip Number 4
Prepare to share your thoughts on creating a positive shopping experience. Think about specific strategies you've implemented in the past to enhance customer satisfaction and how you can bring that to the Dickies Lifestyle store.
We think you need these skills to ace Assistant Store Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail management, customer service, and team leadership. Use specific examples that demonstrate your ability to drive sales and mentor staff.
Craft a Compelling Cover Letter: In your cover letter, express your passion for delivering exceptional customer experiences and how your values align with Dickies' Guiding Principles. Mention your hands-on mentality and enthusiasm for the role.
Showcase Your Communication Skills: Since excellent written and verbal communication is essential, ensure your application is free of errors and clearly conveys your thoughts. Consider including examples of how you've effectively communicated with teams or customers in the past.
Highlight Flexibility and Initiative: Emphasize your willingness to work flexible hours and your ability to take initiative, especially in the absence of a Store Manager. Provide examples of situations where you successfully led a team or made decisions independently.
How to prepare for a job interview at Williamson-Dickie Europe
✨Show Your Passion for Customer Experience
Make sure to express your enthusiasm for delivering a fantastic customer experience. Share specific examples from your past roles where you went above and beyond to ensure customer satisfaction.
✨Demonstrate Leadership Skills
Highlight your experience in motivating and mentoring team members. Discuss how you've led by example and contributed to a positive team environment, especially during busy periods.
✨Understand Retail Metrics
Be prepared to discuss key performance indicators (KPIs) and how you've used them to drive sales and improve store performance. Show that you understand the importance of metrics like inventory management and P&L.
✨Emphasize Flexibility and Initiative
Talk about your willingness to work flexible hours and take initiative when needed. Provide examples of times when you stepped up in the absence of a manager and how that positively impacted the store.