At a Glance
- Tasks: Drive sales performance and build customer trust in a dynamic automotive environment.
- Company: Join Williams, a family-run business with a rich heritage in the automotive industry.
- Benefits: Earn up to £78,000 with competitive salary, extensive training, and generous annual leave.
- Other info: Enjoy modern facilities and exciting staff events while working every other weekend.
- Why this job: Make a real impact while developing your career in a supportive team atmosphere.
- Qualifications: Experience in automotive retail and strong commercial awareness required.
The predicted salary is between 58000 - 78000 € per year.
Average 5 day week | 1‑in‑2 Saturdays | OTE £58,000
Here at Williams, our New Car Sales Business Managers play a key role in driving both commercial performance and customer trust, balancing sales excellence with compliance, professionalism and long‑term customer relationships. This is an influential role within our sales management team, offering responsibility, progression and the opportunity to make a real impact.
Earnings and progression
You’ll earn a competitive salary with a realistic commission structure, delivering OTE of £58,000, with the opportunity to overachieve and earn up to £78,000.
Working Pattern
You will work a 2‑week rotating shift pattern, an average of 5 days a week and you’ll only work every other weekend!
About the Business Manager Role
As New Car Sales Business Manager, you’ll work closely with the Sales Manager and wider sales team to maximise performance, manage finance and insurance processes, and ensure customers receive a confident, transparent buying experience. You’ll take ownership of financial compliance, profitability and customer outcomes, supporting both team development and business performance in line with our premium standards.
What you’ll be doing as a Business Manager
- Managing the finance and insurance process for new car sales
- Supporting the sales team to achieve strong commercial and customer outcomes
- Ensuring full compliance with FCA and regulatory requirements
- Maximising profitability through value‑added products and services
- Working closely with leadership to drive performance and continuous improvement
What we’re looking for
- Proven experience in a Business Manager or senior sales role within automotive retail
- Strong commercial awareness and confidence managing finance and insurance processes
- A professional, customer‑focused approach with high compliance standards
- The ability to influence, support and develop a sales team
- FCA awareness
- A full UK driving licence
What we offer
- Full Business Manager Accreditation with BMW
- Extensive training and ongoing coaching
- Clear career progression opportunities across Williams Motor Group
- Prestige staff car options and staff discounts across the Group
- Modern facilities and a professional, supportive team environment
- Generous annual leave - 30 days paid holiday (including Bank Holidays), rising to 35 days with length of service
- £1,000 employee referral bonus for introducing great people to the business
- Medicash healthcare scheme to support everyday health costs
- Employee Assistance Programme (EAP) offering confidential support, advice and counselling
- Wellbeing courses and support to help you look after your physical and mental health
- Company pension scheme and life assurance cover for long‑term security
- Employee reward and recognition schemes celebrating great performance
- Annual Williams summer staff event and children’s Christmas party
Why work for Williams
Starting out in 1909, Williams has grown as a family business into much more than just a place to buy a car. We’re proud of our people, our heritage and our core beliefs and we’re always looking for talented, driven individuals to help shape our next chapter.
Interested? If you’re a commercially driven Business Manager who values professionalism, compliance and strong customer relationships, and you’re looking to take the next step within a premium automotive business we’d love to hear from you. Apply now and join us in delivering The Difference is Williams as our new Business Manager!
New Car Sales Business Manager in Liverpool employer: Williams Group
At Williams, we pride ourselves on being an exceptional employer, offering a supportive and professional environment where our New Car Sales Business Managers can thrive. With competitive earnings potential, extensive training, and clear career progression opportunities, we empower our team to make a meaningful impact while enjoying generous benefits such as 30 days of annual leave and a comprehensive healthcare scheme. Join us in a family-oriented culture that values both personal and professional growth, all while working with prestigious brands in modern facilities.
StudySmarter Expert Advice🤫
We think this is how you could land New Car Sales Business Manager in Liverpool
✨Network Like a Pro
Get out there and connect with people in the automotive industry! Attend events, join online forums, and don’t be shy about reaching out to current employees at Williams. Building relationships can open doors that a CV just can’t.
✨Show Off Your Skills
When you get the chance to chat with hiring managers or during interviews, make sure to highlight your experience in managing finance and insurance processes. Use specific examples to demonstrate how you've driven performance and compliance in previous roles.
✨Research, Research, Research
Before any interview, dive deep into Williams’ values and recent achievements. Knowing the ins and outs of the company will not only impress them but also help you tailor your answers to show you’re the perfect fit for their team.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Williams family.
We think you need these skills to ace New Car Sales Business Manager in Liverpool
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experience that match the New Car Sales Business Manager role. Highlight your previous achievements in sales and compliance, and don’t forget to mention any relevant automotive experience!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for Williams. Talk about your passion for customer relationships and how you can drive performance within the team.
Showcase Your FCA Knowledge:Since compliance is key in this role, make sure to demonstrate your understanding of FCA regulations in your application. This will show us that you’re serious about maintaining high standards in finance and insurance processes.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at Williams Group
✨Know Your Numbers
As a New Car Sales Business Manager, you'll need to demonstrate strong commercial awareness. Brush up on key financial metrics and sales figures relevant to the automotive industry. Be ready to discuss how you've maximised profitability in previous roles.
✨Showcase Your Compliance Knowledge
Familiarise yourself with FCA regulations and compliance standards. Prepare examples of how you've ensured compliance in past positions, as this will be crucial for the role. Highlighting your understanding of these processes will show you're serious about maintaining high standards.
✨Demonstrate Team Leadership Skills
This role involves supporting and developing a sales team, so come prepared with examples of how you've influenced and motivated others. Think about specific situations where your leadership made a difference in achieving sales targets or improving team performance.
✨Prepare Questions About the Company Culture
Williams values professionalism and customer relationships, so ask insightful questions about their approach to team development and customer service. This shows your genuine interest in the company and helps you assess if it's the right fit for you.
