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- Tasks: Build strategic relationships and drive sales for Lumina Intelligence's innovative products.
- Company: William Reed is a global media group with over 160 years of expertise in food and drink.
- Benefits: Enjoy flexible hybrid working, generous leave, and wellbeing perks like healthcare and volunteer days.
- Why this job: Join a dynamic team focused on inspiring clients with data-driven insights and world-class service.
- Qualifications: Strong B2B experience, excellent networking skills, and a knack for consultative sales are essential.
- Other info: We celebrate diversity and encourage applications from all backgrounds.
The predicted salary is between 43200 - 72000 ÂŁ per year.
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Who we are
We are William Reed.
We are a global media group delivering exceptional content through events, digital, data & insight.
From agribusiness, ingredients and food processing, to retail, hospitality & fine dining – we provide the inspiration, insight and connections to power our customers’ success.
We have offices in Gatwick, Brighton and London, UK; Montpellier, France; Singapore and Chicago, US. In line with the Company’s current Agile Working Policy, the successful candidate would be eligible to work part of the week from our London office and to work remotely for the rest of the week.
Position
Position: Full time – permanent
Location: London / Hybrid
Are you a proactive, ambitious and results-driven sales professional who excels at building strong relationships and acquiring new clients? Are you passionate about identifying new opportunities and driving business growth?
We have an exciting opportunity for a Senior Business Development Manager to join our highly ambitious, London-based, food and drink consultancy, Lumina Intelligence. The Senior Business Development Manager is responsible for building strategic relationships with clients, prospects and business partners for Lumina’s solutions which inspire its customers with expert insight and world-class data powered by analytical thinking, outstanding expertise, and leading technology.
A key aspect of this role is delivering exceptional customer service to retain and renew existing partnerships, but moreover the role would ideally suit someone who thrives on the excitement of winning new business and driven to exceed personal targets while playing a pivotal role in achieving overall company commercial goals. Enabling Lumina Intelligence to retain their reputation as the go-to destination for insights and intelligence in the food and drink industry.
What you’ll be doing:
- Generating, nurturing, and closing new business sales leads across the Lumina Intelligence product portfolio
- Managing, negotiating, and securing contract renewals with strategic Lumina Intelligence clients
- Conducting 3/6/9-month check-ins with clients and keeping them informed of the latest Lumina updates
- Delivering against an individual upsell target aligned to clients within your portfolio
- Proactively identifying opportunities for ad hoc projects within existing and prospective client accounts
- Developing and maintaining a robust sales pipeline across new business and existing clients
- Understanding prospect and client insight/data needs and aligning them with their business strategy
- Writing detailed commercial proposals—from client brief to pitch—incorporating costs and timelines
- Attending conferences and networking events to build relationships and uncover new sales leads
- Demonstrating in-depth product knowledge and articulating Lumina’s value to client business goals
- Delivering compelling demos of Lumina Subscription Products that showcase their benefits and impact
- Collaborating with the wider Lumina Intelligence team and William Reed group to identify prospects and support product development
- Maintaining accurate and up-to-date records in CRM systems
- Re-engaging with lapsed clients to explore renewed opportunities
- Communicating directly with clients and prospects about Lumina webinars and product tours
Requirements
What you’ll need:
- Strong experience in a B2B environment is essential, preferably within insights, data, or consultancy services, though specific sector experience is not essential
- A proven track record of building, nurturing, and expanding high-value client relationships, with strong networking skills and a natural ability to influence and engage senior stakeholders
- Strong commercial acumen and a strategic mindset, with the ability to identify growth opportunities, develop tailored solutions, and confidently close complex deals
- Deep understanding of consultative sales techniques, with the ability to match product capabilities to client business needs and clearly articulate value propositions
- Exceptional communication and presentation skills, both written and verbal, with the ability to simplify complex insights and present with clarity and confidence
- A proactive approach, demonstrating high levels of initiative, drive and determination in a fast-paced, target-driven environment
- A collaborative mindset and the ability to work cross-functionally, contributing to both individual and team success
Other information
Company Benefits and Initiatives Include:
- 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days.
- An additional day of leave for you to take on a cultural celebration day or on your birthday if you like. A day for you! At William Reed, we call this our “MeDay”.
- A volunteer day to take for supporting a chosen charity and giving back to the community.
- Contributory Pension
- Life Assurance Scheme
- Group Income Protection
- Enhanced family-friendly leave pay entitlements
- Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
- Cycle to Work Scheme
- Electric Car Scheme
Why work for us:
We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees. Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees and brands.
We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics.
If you need any support in accessing this opportunity, please do not hesitate to discuss this with us.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Industries
Book and Periodical Publishing
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Senior Business Development Manager employer: William Reed Ltd
Contact Detail:
William Reed Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Business Development Manager
✨Tip Number 1
Network strategically within the food and drink industry. Attend relevant conferences and events where you can meet potential clients and partners. Building relationships in person can significantly enhance your chances of landing this role.
✨Tip Number 2
Familiarise yourself with Lumina Intelligence's product offerings and recent developments. Being able to discuss their services knowledgeably during interviews will demonstrate your genuine interest and understanding of their business.
✨Tip Number 3
Showcase your consultative sales skills by preparing examples of how you've successfully identified client needs and tailored solutions in previous roles. This will highlight your ability to align with the company's strategic goals.
✨Tip Number 4
Research William Reed Ltd's company culture and values. Understanding their commitment to employee development and work-life balance can help you articulate why you're a good fit for their team during the interview process.
We think you need these skills to ace Senior Business Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B environments, particularly in insights, data, or consultancy services. Use specific examples that demonstrate your ability to build and nurture high-value client relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention your strategic mindset and how you can identify growth opportunities for Lumina Intelligence. Be sure to articulate your value proposition clearly.
Showcase Your Communication Skills: Since exceptional communication is key for this role, ensure your application reflects your ability to simplify complex insights. Use clear and confident language throughout your CV and cover letter.
Highlight Relevant Achievements: Include specific achievements that demonstrate your commercial acumen and success in consultative sales techniques. Quantify your successes where possible, such as percentage increases in sales or successful contract renewals.
How to prepare for a job interview at William Reed Ltd
✨Research the Company
Before your interview, take some time to understand William Reed Ltd and its Lumina Intelligence team. Familiarise yourself with their products, services, and recent news. This will help you tailor your responses and demonstrate genuine interest in the role.
✨Showcase Your Networking Skills
As a Senior Business Development Manager, strong networking skills are crucial. Prepare examples of how you've successfully built and maintained client relationships in the past. Be ready to discuss your approach to engaging senior stakeholders and influencing decisions.
✨Prepare for Consultative Sales Questions
Expect questions that assess your understanding of consultative sales techniques. Be prepared to explain how you identify client needs and align them with product capabilities. Use specific examples to illustrate your ability to articulate value propositions clearly.
✨Demonstrate Your Proactive Approach
The role requires a proactive mindset, so be ready to discuss instances where you've taken the initiative to drive results. Highlight your determination in a fast-paced environment and how you've successfully met or exceeded targets in previous roles.
