At a Glance
- Tasks: Lead exciting marketing campaigns and shape our brand's future.
- Company: Join Wellocks, a vibrant company with a focus on innovation.
- Benefits: Enjoy 33 days holiday, employee discounts, and a volunteering day off.
- Other info: Diverse and inclusive workplace with excellent support for personal growth.
- Why this job: Make a real impact in a dynamic environment while developing your marketing skills.
- Qualifications: Experience in brand or marketing management, especially in FMCG.
The predicted salary is between 30000 - 40000 £ per year.
Location: Nelson, Lancashire
About the role
We’re looking for an experienced Brand and Marketing Manager to join Wellocks on a Maternity Cover basis. This is a fantastic opportunity to take ownership of our brand, lead multi‑channel marketing activity, and work closely with internal teams, suppliers and partners to bring our brand to life.
Reporting to the Chef Director, you’ll play a key role in shaping and delivering our marketing strategy, ensuring brand consistency across all channels and using customer insight to drive innovation, NPD and growth.
What you will do:
- Brand, Marketing & Partnerships
- Lead the planning and delivery of strategic marketing campaigns across multiple channels
- Act as brand gatekeeper, ensuring consistent tone, messaging and visual identity
- Manage key partnerships including Roux Scholarship, Springboard FutureChef, UK Young Restaurant Team of the Year, Northcote Obsession and charity partnerships
- Manage supplier relationships to deliver compelling seasonal campaigns, brochures and content
- Own internal communications, sharing market updates, supplier stories and seasonal highlights
- Oversee customer events that connect customers and suppliers, driving engagement, awareness and sales
- Maximise the impact of the Chef Ordering System (COS) through:
- Ownership of website and COS content
- Oversight of product photography and descriptions
- Develop and manage the NPD and brand process alongside Purchasing, Trading and Sales
- Review and refresh own‑brand packaging where applicable
- Create clear, engaging launch strategies
- Use customer insight to define innovation pillars and the NPD pipeline
- Analyse customer data, competitor activity and market trends to identify opportunities
- Deliver insight‑led reporting across multiple platforms to inform future campaigns
- Support senior leaders with presentations, publications and special projects
- Manage and track the marketing budget
- Present ideas, plans and performance updates to senior stakeholders
What you will need:
- Proven experience in a brand or marketing management role (FMCG experience desirable)
- Strong understanding of multi‑channel marketing and digital platforms
- Confident working with social media and brand‑building activity
- Strong analytical skills, comfortable working with data and insight
- Proficient in Microsoft Office and marketing systems
Let us tell you some benefits you would receive at Wellocks:
- 33 days holiday (inclusive of Bank Holidays)
- Generous employee discounts on all our products
- Fancy volunteering? We will give you one day off a year to take part in volunteering.
- Cycle to Work Scheme that offers discounted bikes and cycling equipment.
- Donate through your pay to a charity of your choice. The money is simply deducted through your pay before tax, so for every pound you donate, the 20p that usually goes to tax will go to the charity instead!
- Holiday Purchase Scheme
- We also have a range of employee assistance services which can be tailored to give you support on things such as finances, health and wellbeing.
EEO statement
Diverse teams really are the best teams. We want everyone to feel they can be themselves at work and develop their talents to the full. All colleagues are expected to take personal responsibility for keeping our workplace free from discrimination, harassment, and bullying - a place where everyone is treated fairly and respectfully.
Brand and Marketing Manager (12-month FTC) in Brighton employer: William Jackson Food Group
Contact Detail:
William Jackson Food Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand and Marketing Manager (12-month FTC) in Brighton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and brand strategies. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its brand. Understand their values, recent campaigns, and market position. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Brand and Marketing Manager (12-month FTC) in Brighton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Brand and Marketing Manager role. Highlight your relevant experience in brand management and multi-channel marketing, and don’t forget to sprinkle in some of that FMCG magic if you have it!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for Wellocks. Mention specific campaigns you've led and how they align with our brand values. Show us your passion for marketing!
Show Off Your Analytical Skills: We love data-driven decision-making! In your application, give examples of how you've used customer insights and analytics to shape marketing strategies. This will show us you can think strategically and drive growth.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Wellocks and what we stand for.
How to prepare for a job interview at William Jackson Food Group
✨Know Your Brand Inside Out
Before the interview, dive deep into Wellocks' brand values, mission, and recent campaigns. Understanding their tone and messaging will help you demonstrate how you can maintain brand consistency and drive innovation.
✨Showcase Your Multi-Channel Expertise
Prepare examples of successful multi-channel marketing campaigns you've led in the past. Be ready to discuss how you used customer insights to shape these strategies and how they contributed to brand growth.
✨Be Data-Driven
Brush up on your analytical skills! Be prepared to discuss how you've used data and market trends to inform your marketing decisions. Highlight specific instances where your insights led to successful outcomes.
✨Engage with Internal Collaboration
Since this role involves working closely with various teams, think of examples where you've successfully collaborated with others. Discuss how you’ve supported senior leaders and managed cross-functional projects to achieve marketing goals.