At a Glance
- Tasks: Drive sales and growth in premium hospitality by building relationships and identifying opportunities.
- Company: Wellocks, a leader in supplying premium food to top restaurants and hotels.
- Benefits: 33 days holiday, competitive salary, and a supportive work environment.
- Why this job: Join a passionate team and make a real impact in the hospitality industry.
- Qualifications: Experience in field sales and a strong understanding of the hospitality sector.
- Other info: Dynamic role with opportunities for professional growth and development.
The predicted salary is between 36000 - 60000 £ per year.
Business Development Manager – Premium Hospitality
Reporting To: Regional Sales Manager
Location: Field-based (regional, London)
The Role
Wellocks supplies premium food and ingredients to quality-led restaurants, hotels, and food-focused venues. This is a commercially focused BDM role responsible for growing existing accounts and winning new premium hospitality business. You’ll be as confident talking margin as you are talking menus.
What You’ll Be Responsible For
- Deliver sales, margin and growth targets
- Increase share of wallet within existing customers by identifying product and category gaps
- Win new premium hospitality accounts aligned to the Wellocks brand
- Use a consultative, menu-led approach with chefs to introduce seasonal, specialist and premium ranges
- Position Wellocks as a primary or preferred supplier
- Build and manage a strong pipeline of new and existing opportunities
- Use CRM to manage activity, pipeline and follow-up
- Work cross-functionally with category, operations and customer service teams to ensure excellent execution
What We’re Looking For
Essential- Field sales / Business Development experience
- Experience working with hospitality customers
- Proven track record of:
- Growing existing accounts
- Closing new business
- Foodservice or food wholesale background
- Knowledge of food categories and ingredients
- CRM experience
- Self-motivated and target-driven
- Professional, credible and relationship-focused
- Resilient, organised and commercially sharp
- Comfortable operating in quality-led hospitality environments
- Aligned with Wellocks values — passionate, inspiring, respectful and proud, with uncompromising standards around quality, customer focus and collaboration
Business Development Manager - Premium Hospitality in London employer: William Jackson Food Group Limited
Contact Detail:
William Jackson Food Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager - Premium Hospitality in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! When you get the chance to meet potential employers or clients, make sure to highlight your experience in growing accounts and closing deals. Use real examples that demonstrate your commercial awareness and negotiation skills.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like Wellocks, and express your interest in working with them. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Utilise our website! We’ve got loads of resources and job listings that can help you land that Business Development Manager role. Keep an eye on our site for new opportunities and apply directly to increase your chances of getting noticed.
We think you need these skills to ace Business Development Manager - Premium Hospitality in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Manager in Premium Hospitality. Highlight your experience with hospitality customers and any relevant achievements that showcase your ability to grow accounts and close new business.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about premium hospitality and how your skills align with our values at Wellocks. Don’t forget to mention your consultative approach and how you can help us position Wellocks as a preferred supplier.
Showcase Your Commercial Awareness: In your application, demonstrate your strong commercial awareness and negotiation skills. Share specific examples of how you've successfully managed margins and driven growth in previous roles, especially in field sales or business development.
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at William Jackson Food Group Limited
✨Know Your Numbers
As a Business Development Manager, you'll need to be confident discussing margins and sales figures. Brush up on your financial metrics and be ready to discuss how you've successfully driven growth in previous roles. This will show your commercial awareness and ability to meet targets.
✨Understand the Hospitality Landscape
Familiarise yourself with the premium hospitality sector, including current trends and challenges. Research Wellocks' offerings and think about how you can position their products effectively. This knowledge will help you engage with interviewers and demonstrate your passion for the industry.
✨Prepare Your Success Stories
Have a few specific examples ready that showcase your experience in growing accounts and closing new business. Use the STAR method (Situation, Task, Action, Result) to structure your responses. This will help you articulate your achievements clearly and convincingly.
✨Showcase Your Consultative Approach
Since the role involves working closely with chefs and food-led operators, be prepared to discuss how you would use a consultative, menu-led approach. Think of ways to demonstrate your relationship-building skills and how you can identify product gaps to drive sales.