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- Tasks: Lead impactful marketing campaigns and manage media relations for the UK market.
- Company: Global Investment Management firm with a focus on innovation and collaboration.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Make a real impact in the asset management industry while developing your marketing skills.
- Qualifications: Experience in marketing and communications within asset management; strong communication skills required.
- Other info: Join a diverse team and enjoy excellent career advancement opportunities.
The predicted salary is between 60000 - 80000 £ per year.
We are exclusively partnered with a Global Investment Management firm to support with a key hire to lead on Campaign marketing and Media relations for the UK market. This role requires previous experience creating differentiated and impactful marketing campaigns targeting the UK client segment. In addition, this individual must have held responsibilities within public relations, employee communications or corporate communications within an Asset Management setting.
Role & responsibilities in Communications
- Develop relationships with key journalists across national print, online and broadcast media, as well as specialist financial trade press in the UK.
- Arrange and attend press meetings and press events in the UK, preparing briefings when necessary.
- Write local UK-focused press releases and distribute to local press.
- Support in the localization of the firm's global story and expertise, adapting and distributing global media announcements, contributing to global coverage round-ups and reports, supporting the delivery of the global media plan.
- Take the lead for local internal events.
Role & responsibilities in Marketing
- Develop and deliver considered marketing plans for the UK using the full mix of marketing channels.
- Strives to represent the client internally whilst also providing a strong representation of global marketing to sales colleagues and beyond.
- Local Marketing Strategy: Develop innovative, strategic and tactical marketing plans for relevant UK client segments, working in collaboration with distribution.
- Global Campaign Management: Deliver global campaigns locally, adapting materials to meet local compliance and needs.
- Content and Communication: Curate, distribute, and maintain content for local channels, including social media and websites.
- Event Management: Plan and execute local events and presentations.
- Digital and Social Media: Own local websites and social media platforms, ensuring alignment with global strategies.
- Brand and Sponsorship: Implement local brand initiatives and sponsorship activities in alignment with global strategies.
- Analytics and Reporting: Analyse and interpret campaign success against KPIs and report to management.
- Budget Management: Plan and manage activities within the marketing budget, maintaining control and addressing issues early.
Required Skillset/Experience
- Knowledge of the UK asset management industry is essential.
- Product knowledge across various asset classes.
- High client centricity.
- Excellent Communication skills, written and verbal (English native), with an ability to articulate ideas in different formats and situations for different audiences.
- Proficiency with Microsoft suite, in particular PPT. Digital skills a plus.
- Strong eye for detail and accuracy, be it written, visual or numerical communications.
- Proven intercultural skills and an international outlook and desire to work as part of a wider global team.
UK Marketing & Communications Manager employer: William Blake Group
Contact Detail:
William Blake Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Marketing & Communications Manager
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join relevant online groups, and don’t be shy about reaching out to professionals on LinkedIn. Building relationships can open doors that applications alone can't.
✨Show Off Your Skills
When you get the chance to meet potential employers or recruiters, make sure to showcase your marketing and communications expertise. Bring examples of your past campaigns or projects to discuss how you can add value to their team.
✨Tailor Your Approach
Every company is different, so tailor your pitch to align with their values and goals. Research their recent campaigns and think about how your experience can help them achieve their objectives in the UK market.
✨Apply Through Our Website
Don’t forget to apply through our website for the best chance at landing that dream job! We’re here to support you every step of the way, so take advantage of the resources we offer to boost your application.
We think you need these skills to ace UK Marketing & Communications Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of UK Marketing & Communications Manager. Highlight your experience in campaign marketing and media relations, especially within the asset management sector. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your past successes in marketing and communications, and don’t forget to mention your knowledge of the UK asset management industry.
Show Off Your Communication Skills: Since excellent communication is key for this role, make sure your application reflects that. Keep your language clear and concise, and pay attention to detail. A well-written application will show us you have the skills we need!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates about your application status. Plus, it’s super easy!
How to prepare for a job interview at William Blake Group
✨Know Your Audience
Before the interview, research the company and its position in the UK asset management industry. Understand their recent campaigns and media presence. This will help you tailor your responses and show that you're genuinely interested in their work.
✨Showcase Your Campaign Experience
Be ready to discuss specific marketing campaigns you've led or contributed to. Highlight how you adapted global strategies for local markets, especially in the UK. Use metrics to demonstrate the success of these campaigns, as numbers speak volumes.
✨Prepare for Media Relations Questions
Since this role involves significant media interaction, prepare for questions about your experience with journalists and press events. Think of examples where you've successfully built relationships with media professionals and how you handled press releases or events.
✨Demonstrate Your Communication Skills
As communication is key in this role, practice articulating your thoughts clearly and concisely. You might be asked to present a brief marketing plan or a press release during the interview, so be prepared to showcase your writing and presentation skills.