We are partnered with a Global Asset Manager to support with a key hire within their digital function. The role is based in London (City) and please note that this is a hybrid role requiring 4 day in the office each week, please also note that this is a 12 month fixed term contract.
The responsibilities will include improving marketing automation and Lead Management across EMEA, connecting marketing strategy, technology, client data and sales engagement.
The successful candidate will combine hands-on Adobe Campaign delivery with audience management, analytics, process improvement and cross-functional stakeholder management. They will work across regional Marketing, Sales, Technology, Data and Compliance teams to maintain business continuity and advance scalable EMEA Lead Management.
Required Experience
- Hands-on proficiency using Adobe Campaign or a comparable enterprise marketing automation platform; Adobe Campaign Classic certification advantageous.
- Experience delivering multi-market email campaigns, event communications and automated nurture journeys.
- Experience of Lead Management, sales signals or marketing-to-sales integration, including Salesforce or a comparable CRM platform.
- Strong audience and database marketing capability, including segmentation, qualification, exclusions, consent, suppressions and data quality.
- Ability to analyse campaign performance and turn engagement data into practical recommendations and actionable sales information.
- Familiarity with business intelligence tools such as Tableau or Power BI.
- Strong stakeholder management and delivery skills across Marketing, Sales, Technology, Data and Compliance in a high-volume environment.
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Marketing Automation Manager (12M FTC) employer: William Blake Group
William Blake Group is an exceptional employer, offering a dynamic work culture that prioritises professional growth and development in the private wealth advisory sector. With a focus on high-net-worth and ultra-high-net-worth clients, employees benefit from a collaborative environment that encourages innovation and relationship-building, alongside competitive remuneration and comprehensive support for ongoing qualifications.
