Wiley in London is seeking a strategic Senior Marketing Director to lead demand generation and ABM for enterprise markets. You will shape AI-driven strategies, coordinate with sales, and drive revenue by targeting must-win accounts with customised campaigns.
You will lead an international marketing team, own the martech stack and attribution, and collaborate with product marketing to ground campaigns in customer insight and competitive intelligence.
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Senior Marketing Director - AI-Driven ABM & Demand Gen in London employer: Wiley
Wiley is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of the UK. As a Lead AI Scientist, you will have access to cutting-edge resources and opportunities for professional growth, while contributing to impactful projects in the pharma and materials sectors. With a commitment to employee development and a supportive environment, Wiley stands out as a place where your expertise can truly make a difference.
