This Marketing Officer post sits within the Wildfowl & Wetlands Trust's visitor attraction at WWT Slimbridge. It centres on year-round and event-specific campaigns across digital, print, PR and content, aimed at growing visitor numbers and awareness. The hours are 37.5 across five days in seven, with at least three days onsite each week, plus a duty management rota that includes some weekends and occasional evenings. Candidates need consumer-facing marketing experience and confidence acting as a spokesperson in media interviews.
What the job involves
- Deliver year-round and event-specific marketing campaigns to drive visitation and raise awareness
- Create compelling stories and campaigns across digital, print, PR and content channels
- Bring the visitor experience to life through marketing and content
- Help achieve commercial and visitor growth targets
- Promote seasonal events, family experiences and the conservation mission
- Connect people with wetlands and inspire action for nature
- Work with colleagues across the centre and the wider organisation
- Take part in the centre duty management rota, including some weekends and occasional evenings
What’s required
Experience
- Delivering marketing and PR campaigns for a consumer-facing (B2C) organisation
- Digital marketing and social media management, including creating content and measuring performance
- Experience in a visitor attraction, tourism, leisure, heritage or similar customer-focused environment
Skills & knowledge
- Excellent copywriting, storytelling and communication skills
- Confidence to act as a spokesperson and undertake media interviews
- Strong organisational skills and excellent attention to detail
- Managing multiple projects and deadlines
Other
- Willingness to work some weekends and occasional evenings on the duty management rota
What’s offered
- 33 days annual leave, rising to 38 after 5 years, including bank holidays
- Free entry to all WWT wetland centres, including family
- Free car parking and secure bike storage
- Colleague discount on shopping and memberships
- Cycle to work scheme
- Contributory pension scheme
- Life assurance of three times salary
- Independent personal, workplace and financial advice through an Employee Assistance Programme
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Marketing Officer employer: Wildfowl & Wetlands Trust
As a leading employer in the hospitality sector, we pride ourselves on fostering a vibrant work culture that values teamwork and creativity. Our Hospitality & Events Manager role offers competitive salary and benefits, alongside ample opportunities for professional growth and development in a dynamic environment. Located in a thriving area, our team enjoys a supportive atmosphere that encourages innovation and excellence in service delivery.
Contact Details:
Wildfowl & Wetlands Trust Recruitment Team
