Product Development Manager (Consumer Products)

Product Development Manager (Consumer Products)

Full-Time 51750 - 63250 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead product development for iconic brands like Peanuts and manage creative execution.
  • Company: Join WildBrain CPLG, a global leader in entertainment and brand licensing.
  • Benefits: Enjoy competitive perks, a hybrid work model, and a focus on personal growth.
  • Other info: Diversity and inclusion are at our core; we value every unique perspective.
  • Why this job: Be part of a creative team that shapes beloved brands and drives innovation.
  • Qualifications: Experience in product development and a passion for consumer products are essential.

The predicted salary is between 51750 - 63250 £ per year.

Company Overview

Wild Brain CPLG is a world‑leading entertainment, sport and brand licensing agency with 20 offices worldwide.

Since 1972 we have provided partners with dedicated licensing and marketing professionals and fully integrated retail, creative & product development, legal and accounting services.

The role is based in London and is hybrid, balancing collaboration in the office with remote work.

About The Role

Product Development Manager in the Creative Services team.

You will work across a wide portfolio of lifestyle, entertainment and sports brands, including Peanuts and Wild Brain Brands, ensuring client approval processes are adhered to and managing creative execution on all product ranges.

The position reports to the Western Regional Lead (UK, FR, BNLX) and focuses primarily on the Benelux region.

  • Product Development
  • Manage the end‑to‑end approvals process and deliver innovative, brand‑appropriate products to market.
  • Proactively manage multiple projects using software such as My Media Box, Brand Comply & Monday. com.
  • Support the wider PD team on key partner submissions when necessary.
  • Manage the creative output of partners, ensuring appropriate sign‑off across Wild Brain brands.
  • Deliver bi‑weekly updates to the local commercial team with reports on licensee developments, status and asset updates.
  • Participate in regular summits and status calls with the Creative Services team.
  • Licensor/Licencee Management
  • Manage and review quarterly licensee reports highlighting designs in selection and those that have been selected or raised purchase orders.
  • Plan and run ideation sessions to drive interest and innovation.
  • Liaise with licensees to ensure feedback is appropriate and solution‑driven.
  • Proactively manage licensee range development, identifying gaps in article development and/or standard of execution.
  • Establish, develop and nurture external relationships across the licensee portfolio.
  • Creative
  • Participate and engage in global team activities such as comp shops, providing visibility to the group.
  • Remain alert to market and industry trends and share knowledge across the global team.
  • Identify style guide gaps and licensee needs in line with the wider Creative Services team.
  • Monitor competitors, product innovation and market dynamics.

Qualifications

  • Sound knowledge of product development and approval processes, and experience creatively driving range development.
  • A proactive, solution‑driven mindset to deliver against deadlines.
  • Relevant consumer products brand activation experience in licensing.
  • Good understanding of consumer product categories and their production limitations.
  • Proficiency with online approval software, including running reports.
  • Good knowledge of the Dutch, UK and wider European market, including retailers.
  • Experience with Adobe Creative Suite and Microsoft Office.
  • Ability to communicate clear changes in design/direction while managing all stakeholders.
  • Wider knowledge of licensing and product/design trends with a natural interest in consumer products.
  • Solution‑driven with a can‑do attitude.
  • Eye for detail.

What We Offer

Wild Brain is more than a job — it’s an opportunity to join forces with extraordinary, insightful, and imaginative people.

We invest in our people’s growth and development in a creative work environment.

Competitive benefits and a culture of encouragement and individuality are part of what we offer.

Our Commitment

Diversity and inclusion are in our DNA.

As a global leader in kids and family entertainment we strive to reflect and honour the diversity of our audiences worldwide.

We create an environment where every individual feels valued, respected and can bring their authentic self to work.

Wild Brain accommodates people with disabilities throughout recruitment and selection.

We encourage applicants with similar experience—close to what we’ve listed—to consider applying.

About Wild Brain

Wild Brain inspires imagination through storytelling, leading in 360° franchise management across content creation, audience engagement and global licensing.

Our mission is to cultivate love for our own and partner brands through exceptional entertainment experiences.

Home to franchises such as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Inspector Gadget and Degrassi, we produce acclaimed series including The Snoopy Show, Snoopy in Space, Camp Snoopy, Teletubbies Let’s Go! and Yo Gabba Gabba Land!.

Our consumer products licensing arm, Wild Brain CPLG, represents brands worldwide.

Headquartered in Toronto, Wild Brain is listed on the Toronto Stock Exchange (TSX: WILD).

Visit wildbrain. com for more information.

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Product Development Manager (Consumer Products) employer: WildBrain

At WildBrain, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and individuality. Our hybrid work model allows for flexibility while collaborating with a talented team dedicated to managing some of the world's most beloved brands. We are committed to your professional growth, providing competitive benefits and a supportive environment that values diversity, equity, and inclusion, ensuring every employee feels valued and empowered to bring their authentic self to work.

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Contact Details:

WildBrain Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Product Development Manager (Consumer Products)

✨Join Product Management Meetups

Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like WildBrain!

✨Show Off Your Product Sense

Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at WildBrain would be by your initiative!

✨Utilise Online Communities

Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.

✨Leverage Your University Network

If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at WildBrain through your school's career services!

We think you need these skills to ace Product Development Manager (Consumer Products)

Product Development
Project Management
Creative Execution
Licensor/Licencee Management
Market Trend Analysis
Adobe Creative Suite
Microsoft Office

Some tips for your application 🫡

Show Off Your Product Passion:When applying for a product management role like Product Development Manager (Consumer Products), let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!

Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!

Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.

Tailor Your CV to the Role:Make sure your CV is tailored for the Product Development Manager (Consumer Products) position at WildBrain. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!

How to prepare for a job interview at WildBrain

✨Understand the Product Life Cycle

As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.

✨Showcase Your Cross-Functional Skills

Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.

✨Prepare for Case Studies

In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.

✨Know Your Metrics

Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.