Paid Social Content Executive (USA)

About Us

We’re Wild. We’re on a mission to remove single‑use plastic from the bathroom, armed with our refillable, natural and scent‑sational deodorants, body wash, and lip balm. Launched in 2020, we’re one of Europe’s fastest‑growing start‑ups.

About the Role

We’re looking for a Paid Social Content Creator to join our UGC pod focused on our USA market. This is a content creator role at its core: researching, concepting, filming, and editing UGC that drives customer acquisition, alongside contributing to our organic social presence. You’ll spend roughly 80% of your time on paid social content and 20% on organic, working closely with the UGC pod and the wider performance and brand teams. The ideal candidate consistently produces a high volume of high‑performing content, thinks in concepts as well as clips, and treats data as fuel for creative ideas rather than an afterthought. This is an entry‑level role reporting into our Paid Social Content Manager.

Content Creation and Strategy

• Research, script, shoot, and edit UGC videos and statics for paid social campaigns aimed at US customer acquisition
• Represent Wild authentically on camera, showcasing our products with energy and personality
• Produce high‑quality, on‑brand statics with a strong creative eye – visual craft matters as much as the video output
• Generate original concepts informed by performance data, cultural trends, and persona/desire state frameworks
• Support the US organic social presence (approximately 20% of your time), contributing content ideas and executing against them

Trends & Insights

• Stay ahead of social media trends, tools, and best practices, particularly those relevant to a US audience
• Analyse performance data weekly to identify what’s working (hooks, formats, styles) and use those insights to shape the next round of content
• Contribute to monthly creative performance reporting with clear observations and recommendations

AI & Efficiency

• Actively use AI tools to speed up and enhance your creative output, from concepting to scripting to editing
• Build your own workflows and share what’s working with the wider UGC pod

What we need from you

• Comfortable and confident in front of the camera
• A creative eye for visual composition, colour, and design
• A curious, creative, and data‑driven mindset
• Excellent organisational skills with the ability to juggle multiple projects
• A proactive, positive attitude and a genuine passion for Wild’s mission
• Familiarity with performance marketing concepts and metrics, and the differences between Paid and organic social content
• Understanding of the US social media landscape, or an eagerness to learn about it
• American accent is a strong plus but not essential

What you’ll get from us

• 25 days holidays + bank holidays + 9 extra remote working days
• Hybrid working, 3 days a week in our new London office
• Enhanced maternity, paternity & parental leave
• 4% Company Pension
• Mental well‑being support through Spill
• Private healthcare through Vitality
• Weekly early finishes and social events
• Annual L & D budget
• Free breakfast
• Free & discounted Wild products
• 2 team volunteering days and 2 personal volunteering days

Disability and Equal Opportunity Statement

At Wild, we know that diversity drives innovation and creativity. We are committed to creating and maintaining a workplace where all employees feel valued and empowered to bring their most authentic selves to work. We recognise that diversity goes beyond visible differences such as race, gender, age, and ethnicity, and encompasses a broad spectrum of backgrounds, experiences, perspectives, and abilities. We encourage individuals from all backgrounds to apply. If we can make any adjustments to help you perform your best in the process, please let us know!