At a Glance
- Tasks: Drive customer engagement and retention through impactful CRM campaigns and strategies.
- Company: Join Wild Nutrition, a pioneer in science-backed supplements for women's health.
- Benefits: Enjoy flexible working, generous leave, and team discounts on our products.
- Other info: Be part of a passionate team committed to wellbeing and innovation.
- Why this job: Make a real difference in women's health while growing your career in a supportive environment.
- Qualifications: 1+ year of CRM experience with strong email marketing skills; Klaviyo knowledge preferred.
The predicted salary is between 30000 - 40000 £ per year.
Wild Nutrition does supplements differently. Unlike 95% of the supplement market, Food-Grown® ingredients are as close to their original food form as possible. Better recognised, better absorbed, better retained. As a CRM Executive, you will play a key role in driving customer engagement, retention, and revenue growth across our subscription business. Reporting to the CRM Manager, you will work closely with teams across Growth, Brand & Marketing, Customer Care, and Nutrition to deliver impactful CRM campaigns and customer journeys. Using data and customer insights, you will help create meaningful customer experiences that strengthen loyalty and support business growth.
At Wild Nutrition, we offer more than just a job. We provide a rewarding and meaningful career in a supportive environment that values collaboration, innovation, and wellbeing. Your work will help shape our future and contribute directly to our mission of empowering women's health through pioneering, science-backed supplements.
Requirements
- Work closely with the CRM Manager to lay out a subscription-first CRM strategy, using testing and optimisation to drive subscriber LTV.
- Own the process of briefing, building & QAing of CRM campaigns.
- Implement strategies to improve customer retention, identifying opportunities to enhance the subscriber experience and mitigate churn.
- Support loyalty initiatives that drive repeat purchases and foster brand advocacy.
- Design and implement customer lifecycle campaigns, using email automation flows based on customer segmentation, ensuring best practice across all templates.
- Analyse website and customer data to improve the customer journey, conversion rates and repeat purchases.
- Measure and evaluate CRM data to determine the effectiveness of our campaigns.
- Support the eCommerce and wider marketing team with other marketing initiatives.
Ideal Candidate:
- 1+ year of CRM experience at a DTC brand or agency.
- Proven success with email marketing campaigns, segmentation, and automation.
- Experience with Klaviyo preferred; subscription experience a plus.
- Strong understanding of CRM best practices, analytics, and performance insights.
- Data-driven, able to turn insights into actionable strategies that improve KPIs.
- Self-starter who works well independently and collaboratively.
- Resourceful, solutions-focused, and comfortable taking ownership in a fast-paced environment.
- Able to balance strategic thinking with hands-on execution.
- Excellent organisational, communication, and customer-focused skills.
Benefits
- Time given every year to volunteer with a local charity of your choice.
- All the latest tech you need.
- Flexible hybrid working model.
- Summer Fridays.
- Generous Pension plan.
- Private health insurance.
- Enhanced Leave package with added years of service extras.
- Employee Assistance Programme.
- Team discount on all Wild Nutrition supplements and personalised consultations.
- Cycle to work scheme.
- Enhanced parental leave policies.
- Be part of a passionate, friendly and transparent culture.
A value-grown culture:
- Wellbeing: we obsess over the health of our customers, people and planet.
- Intelligence: we listen. Stay curious. Solve creatively. We prioritise relentlessly.
- Leaning in: we collaborate. Get stuck in. Hold ourselves accountable. Feedback generously.
- Dedication: fail forward. Improve always. Deliver on time, on budget.
We are committed to creating a diverse environment and are proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age.
CRM Executive in Lewes employer: Wild Nutrition
Wild Nutrition is an exceptional employer located in the picturesque town of Lewes, offering a vibrant work culture that prioritises collaboration and innovation. Employees benefit from a strong commitment to personal and professional growth, with opportunities to develop skills in CRM strategies while contributing to meaningful initiatives that empower women's health. Join a passionate team where your contributions directly impact customer engagement and retention in a supportive environment.