At a Glance
- Tasks: Drive customer engagement and retention through impactful CRM campaigns and customer journeys.
- Company: Join Wild Nutrition, a pioneer in science-backed supplements for women's health.
- Benefits: Enjoy flexible working, generous leave, and team discounts on our products.
- Other info: Be part of a passionate team in a supportive, innovative culture.
- Why this job: Make a real impact on customer experiences while supporting women's health.
- Qualifications: 1+ year of CRM experience with strong email marketing skills required.
The predicted salary is between 30000 - 40000 £ per year.
Wild Nutrition does supplements differently.
Unlike 95% of the supplement market, Food-Grown® ingredients are as close to their original food form as possible.
Better recognised, better absorbed, better retained.
As a CRM Executive, you will play a key role in driving customer engagement, retention, and revenue growth across our subscription business.
Reporting to the CRM Manager, you will work closely with teams across Growth, Brand & Marketing, Customer Care, and Nutrition to deliver impactful CRM campaigns and customer journeys.
Using data and customer insights, you will help create meaningful customer experiences that strengthen loyalty and support business growth.
At Wild Nutrition, we offer more than just a job.
We provide a rewarding and meaningful career in a supportive environment that values collaboration, innovation, and wellbeing.
Your work will help shape our future and contribute directly to our mission of empowering women’s health through pioneering, science-backed supplements.
Requirements
What you’ll be doing
- Work closely with the CRM Manager to lay out a subscription-first CRM strategy, using testing and optimisation to drive subscriber LTV.
- Own the process of briefing, building & QAing of CRM campaigns.
- Implement strategies to improve customer retention, identifying opportunities to enhance the subscriber experience and mitigate churn.
- Support loyalty initiatives that drive repeat purchases and foster brand advocacy.
- Design and implement customer lifecycle campaigns, using email automation flows based on customer segmentation, ensuring best practice across all templates
- Analyse website and customer data to improve the customer journey, conversion rates and repeat purchases.
- Measure and evaluate CRM data to determine the effectiveness of our campaigns
- Support the e Commerce and wider marketing team with other marketing initiatives
Ideal Candidate
- 1+ year of CRM experience at a DTC brand or agency.
- Proven success with email marketing campaigns, segmentation, and automation.
- Experience with Klaviyo preferred; subscription experience a plus.
- Strong understanding of CRM best practices, analytics, and performance insights.
- Data-driven, able to turn insights into actionable strategies that improve KPIs.
- Self-starter who works well independently and collaboratively.
- Resourceful, solutions-focused, and comfortable taking ownership in a fast-paced environment.
- Able to balance strategic thinking with hands-on execution.
- Excellent organisational, communication, and customer-focused skills.
Benefits
- Time given every year to volunteer with a local charity of your choice
- All the latest tech you need
- Flexible hybrid working model
- Summer Fridays
- Generous Pension plan
- Private health insurance
- Enhanced Leave package with added years of service extras
- Employee Assistance Programme
- Team discount on all Wild Nutrition supplements and personalised consultations
- Cycle to work scheme
- Enhanced parental leave policies
- Be part of a passionate, friendly and transparent culture
A value-grown culture
Our WILD values serve as the compass guiding our attitudes and behaviours:
Wellbeing: we obsess over the health of our customers, people and planet.
Intelligence: we listen. Stay curious. Solve creatively. We prioritise relentlessly.
Leaning in: we collaborate. Get stuck in. Hold ourselves accountable. Feedback generously.
Dedication: fail forward. Improve always. Deliver [the OKRs,] on time, on budget.
- Want to see them in action? We’ll let the numbers do the talking…
- 80% local workforce (within 25 miles of HQ)
- 87.9 B Corp Impact Score (and counting)
- 95% recycled packaging
- 28,000 free nutritional consultations to date
We are committed to creating a diverse environment and are proud to be an equal-opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age.
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CRM Executive employer: Wild Nutrition
Wild Nutrition is an exceptional employer located in the picturesque town of Lewes, offering a vibrant work culture that prioritises collaboration and innovation. Employees benefit from a strong commitment to personal and professional growth, with opportunities to develop skills in CRM strategies while contributing to meaningful initiatives that empower women's health. Join a passionate team where your contributions directly impact customer engagement and retention in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wild Nutrition and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wild Nutrition are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wild Nutrition on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wild Nutrition. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wild Nutrition. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wild Nutrition:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wild Nutrition’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wild Nutrition
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wild Nutrition will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wild Nutrition, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
