At a Glance
- Tasks: Manage social media, engage with the community, and support marketing campaigns.
- Company: Join a vibrant team at Wild at Heart, passionate about flowers and lifestyle.
- Benefits: Gain hands-on experience, develop your skills, and work in a creative environment.
- Other info: Dynamic role with opportunities to attend events and collaborate with influencers.
- Why this job: Be at the forefront of social media trends and make a real impact.
- Qualifications: Experience in social media and content creation; love for creativity is a must!
The predicted salary is between 30000 - 40000 £ per year.
The Marketing & Community Engagement Coordinator is responsible for the day to day delivery of Wild at Heart’s social media activity and wider marketing support. This is a hands on role focused on community management, content publishing, creator activity, live coverage, social reporting and support for campaigns and activations. The role works closely with the Senior Marketing and Content Manager, who will lead the overall social strategy, creative direction and content planning. This role is based in our Head Office in Battersea.
Key Responsibilities
- Social media delivery
- Manage the daily running of Wild at Heart’s social media channels.
- Schedule and publish content in line with the agreed content calendar.
- Write captions, Stories, community prompts and platform appropriate copy.
- Create and edit supporting Reels, Stories, short form video and reactive content.
- Maintain social content libraries, publishing schedules, asset folders and trackers.
- Monitor social trends, competitor activity and relevant cultural moments.
- Community management
- Manage comments, direct messages, customer questions, tagged content and community engagement.
- Respond in a timely, thoughtful and on brand manner.
- Escalate customer service issues, complaints or sensitive messages where required.
- Build relationships with customers, followers, local community partners and creators.
- Identify opportunities to reshare customer content, gifting moments, events and user generated content.
- Creator and influencer activity
- Coordinate influencer gifting, creator outreach and follow up.
- Maintain creator lists, gifting trackers, contact details and content records.
- Support the briefing of creators and ensure agreed content is received and correctly credited.
- Identify strong creator and user generated content for potential reposting or reuse.
- Support reporting on creator activity, reach, engagement and campaign results.
- Activations and events
- Support marketing activations at The Island and other Wild at Heart locations.
- Attend relevant events, partnerships, shoots and activations to capture social content and support live coverage.
- Assist with creator hosting, gifting, signage, customer engagement and content coordination.
- Work with the Senior Marketing and Content Manager to ensure each activation has a clear social plan.
- Wider marketing support
- Support campaign launches across social, CRM, ecommerce and partnerships.
- Assist with content uploads, asset preparation, copy checks and campaign coordination.
- Support social reporting, marketing trackers and campaign timelines.
- Help maintain the wider marketing calendar and ensure tasks are delivered on time.
Skills & Experience
- Experience in social media, marketing, content creation or influencer coordination.
- Strong knowledge of Instagram, TikTok, Pinterest and short form video content.
- Comfortable filming and editing content using tools such as CapCut, Canva or Adobe Creative Suite.
- Strong writing skills and confidence communicating with customers and creators.
- Highly organised, proactive and comfortable in a fast moving environment.
- Interest in flowers, fashion, interiors, beauty, hospitality, lifestyle or design.
- Comfortable working on site at events, activations and retail locations.
Marketing & Community Engagement Coordinator in London employer: Wild at Heart
Wild at Heart is an exceptional employer that fosters a vibrant work culture centred around creativity and community engagement. Located in Battersea, employees benefit from a supportive environment that encourages professional growth through hands-on experience in social media and marketing initiatives. With opportunities to collaborate on impactful campaigns and attend engaging events, this role offers a meaningful way to contribute to a cause while developing valuable skills.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Community Engagement Coordinator in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Wild at Heart and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Wild at Heart are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Wild at Heart on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Wild at Heart. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Community Engagement Coordinator in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Wild at Heart. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Wild at Heart:Show us that you’ve done your homework! In your application, briefly mention what you admire about Wild at Heart’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Wild at Heart
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Wild at Heart will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Wild at Heart, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
