We’re looking for a Digital Trading Executive to join our Digital Trading team. You’ll support the growth of Digital sales through wickes.co.uk, apps, and online-in-store. You’ll focus on
supporting the execution of the Trading Plan on digital platforms and operating web merchandising systems and platforms to support category sales. You’ll also gather performance insights, and help to translate them into actions / interventions.
What you’ll be doing:
Support the delivery of the trading plan, working with management and colleagues in the day to day implementations. Focus on a range of categories, and ensure campaigns are delivered timely and as per brief. The trading plan consists of time limited promotions, price savings, range reviews and newness, etc. The Digital Trading Executive will specifically focus on briefing, updating and checking content related to the Trading Plan. On occasion, directly upload / update the website using content management systems.
eCommerce
Work across a set of tools and systems to optimise the website performance and grow sales. This includes, but is not limited to : Site Search, visual merchandising, category landing pages, reviews, bundling, social proofing, product presentation, cross / up sell, navigation, etc. working alongside colleagues internally (Digital Experience, Product Owners, etc.) and third parties (Agencies, Service Suppliers). The Digital Trading Executive will be an active collaborator in that space, and will be an expert in operating these tools and systems.
Ensure the Website and other elements of the digital ecosystem are up to date, by ensuring regular walk-throughs of the category. Working and supporting management, utilise analytics and insights platforms to understand friction points in the journeys, how customers enter and navigate the website, for each category, and propose updates, improvements, tests, quick win actions, etc. to optimise conversion rates and sales, working alongside the Digital Experience team.
Stakeholders management
Work closely with counterparts in the Commercial team (Buyers, Planners), and develop an effective relationship. Share and discuss performance, insights and how to optimise the sales of the categories through digital.
Reporting & Insights
Help to provide additional insights on eCommerce performance to understand what drives Sales, and support recommendations for specific interventions to optimise performance. Focus on KPIs such as Inbound Traffic, Conversion Rate, Path to purchase, ATV, etc. with the ability to present relevant reports & insights at category level. Produce relevant reports using Google Analytics, Contentsquare, or system specific data points.
What we’re looking for:
Ideally you’ll be educated to Degree level or equivalent with 2+ years experience in digital eCommerce and website trading. We will, however, consider graduates with potential and who have studied and/or trained in the Digital marketing / ecommerce field. You’ll have a first experience across some of eCommerce elements such as product discovery / search, visual merchandising, trading. As well as this you:
Will understand eCommerce KPIs (e.g. traffic, conversion, atv, path to purchase, etc.) and feel at ease with numbers
Have excellent planning and organisation skills, and ensure on time delivery
Will be able to build relationships and liaise with business and external stakeholders
Will understand CRO principles, and how it translates to actions and/or testing
Will have experience of product discovery and/or “searchandising” (Bloomreach, Algolia, etc.)
Have used Google Analytics / GA4
Have used Contentsquare or equivalent
Experience of Dynamic Yield or equivalent personalisation / experimentation systems
Experience of CMS systems, Google Sheets / Excel
Will be able to work under tight deadlines on occasions, in a fast paced environment
Are willing to learn by doing, and from others
What can we offer you?
You’ll be supported with fantastic learning and development and have the opportunity to grow and develop your career with us. We also have an early careers network to support you if you’re in your first few years of your career.
We’ll also equip you with a benefits package that includes:
Competitive bonus
Life Assurance
Enhanced contributory pension scheme after 2 years service
Discount platform including savings and cash back at numerous retailers, savings on gym membership, cycle to work scheme
Our widely recognised wellbeing strategy is something we’re proud of at Wickes. As part of this, we offer a range of health and wellbeing benefits and support, including an Employee Assistance Programme, financial education & loans, and access to parental, menopause and fertility support.
By giving you the support you need to do well at work, and the flexibility to make life work for you. We are giving you a career that doesn’t put your life on hold. Where you can be yourself, do your best work, and make a positive difference every day.
About Us:
Wickes is a multi-channel retailer operating in the home improvement market. With 50 years in industry, Wickes now generates revenue in excess of £1.6bn across 230 stores delivered by 8,000+ colleagues. But it is our culture that is considered our best kept secret; it’s a collaborative, down to earth, fun and inclusive environment where people feel part of a winning team. All our colleagues come from different backgrounds, but what we all have in common is a determination to succeed and a passion for being the best we can be. If that sounds like you, we’ll make you feel right at home.
"We aim to create an inclusive workplace with colleagues’ wellbeing at the heart of everything we do."
We’re a Disability Confident Employer and committed to building a diverse workforce that reflects the communities we serve. We welcome applications from disabled people and are committed to
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Digital Trading Executive in Watford employer: Wickes
Wickes is an excellent employer that prioritises customer experience and employee development, offering a supportive and inclusive work environment. With a strong focus on training and growth opportunities, employees are rewarded for their dedication to providing exceptional service, making it a fulfilling place to work in the UK retail sector.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Trading Executive in Watford
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Wickes are looking for when hiring for a Digital Trading Executive.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Wickes for the Digital Trading Executive, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Wickes as a Digital Trading Executive, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Wickes’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Digital Trading Executive.
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Wickes, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Wickes's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Wickes. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Wickes
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Wickes uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Wickes. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
