Strategic FMCG Sales Manager – Whisky On-Trade Growth
Strategic FMCG Sales Manager – Whisky On-Trade Growth

Strategic FMCG Sales Manager – Whisky On-Trade Growth

Full-Time 40000 - 50000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Boost brand visibility and engagement in the whisky market through innovative strategies.
  • Company: Leading Scottish beverage company with a passion for quality and growth.
  • Benefits: Competitive salary, performance bonuses, extensive annual leave, and a supportive work environment.
  • Why this job: Join a dynamic team and make a real impact in the exciting world of whisky sales.
  • Qualifications: Strong communication and sales skills, with a willingness to learn and engage.
  • Other info: Opportunity for career advancement in a vibrant industry.

The predicted salary is between 40000 - 50000 £ per year.

A leading beverage company based in Scotland is seeking a Business Development Manager to enhance brand visibility and engagement across independent accounts. The role involves managing a call file and driving digital amplification of products through social media.

Ideal candidates will possess strong communication and sales skills, with an openness to learn and engage effectively with stakeholders.

A competitive salary and benefits package is offered, including performance bonuses and extensive annual leave.

Strategic FMCG Sales Manager – Whisky On-Trade Growth employer: Whyte & Mackay

Join a leading beverage company in Scotland that values innovation and collaboration, offering a dynamic work culture where your contributions directly impact brand growth. With a competitive salary, performance bonuses, and generous annual leave, this role not only provides financial rewards but also fosters personal and professional development through continuous learning opportunities. Experience the unique advantage of working in a vibrant industry that celebrates creativity and engagement with independent accounts.
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Contact Detail:

Whyte & Mackay Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Strategic FMCG Sales Manager – Whisky On-Trade Growth

Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can get you in the door.

Tip Number 2

Show off your social media skills! Since the role involves digital amplification, create a mini-campaign showcasing your understanding of brand visibility. This could be a great conversation starter during interviews.

Tip Number 3

Prepare for those tricky questions! Think about how you’d engage with stakeholders and drive sales. We recommend practising your responses with a friend or in front of the mirror to boost your confidence.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.

We think you need these skills to ace Strategic FMCG Sales Manager – Whisky On-Trade Growth

Business Development
Brand Visibility
Engagement Strategies
Sales Skills
Communication Skills
Stakeholder Engagement
Digital Amplification
Social Media Management
Call File Management
Openness to Learn

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Strategic FMCG Sales Manager role. Highlight your sales achievements and any experience in the beverage industry to catch our eye!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for whisky and how you can enhance brand visibility. Be sure to mention your communication skills and any relevant social media experience.

Showcase Your Digital Savvy: Since the role involves driving digital amplification, don’t forget to mention any experience you have with social media marketing or digital campaigns. We love seeing candidates who are up-to-date with the latest trends!

Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!

How to prepare for a job interview at Whyte & Mackay

Know Your Whisky

Make sure you brush up on your whisky knowledge before the interview. Understand the different types, brands, and trends in the market. This will not only impress your interviewers but also show your genuine interest in the industry.

Showcase Your Sales Skills

Prepare specific examples of how you've successfully driven sales in previous roles. Use metrics to back up your achievements, as numbers speak volumes. Be ready to discuss how you can apply these skills to enhance brand visibility for their products.

Engage with Digital Strategies

Since the role involves digital amplification, be prepared to discuss your experience with social media marketing. Share any successful campaigns you've managed and how you can leverage digital platforms to boost engagement across independent accounts.

Communicate Effectively

Strong communication is key in this role. Practice articulating your thoughts clearly and confidently. Think about how you can engage stakeholders effectively and be ready to demonstrate your interpersonal skills during the interview.

Strategic FMCG Sales Manager – Whisky On-Trade Growth
Whyte & Mackay

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