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- Tasks: Drive sales growth by building relationships and identifying new business opportunities in fresh produce.
- Company: Wholegood is a fast-growing Organic Fresh Produce company committed to sustainability and excellent customer service.
- Benefits: Enjoy a competitive salary, free food, employee discounts, and opportunities for professional growth.
- Why this job: Join a passionate team dedicated to making a positive impact on people and the planet.
- Qualifications: Experience in sales, particularly in fresh produce, with strong communication and negotiation skills required.
- Other info: This hybrid role offers flexibility with office days and includes a company vehicle or mileage reimbursement.
The predicted salary is between 28000 - 32000 £ per year.
Wholegood’s mission is to provide truly sustainable food that supports people, places and the planet we all live on. We aim to leave everything better than we found it. We’re a team of 100 people who are an extension of our company ethos. Since day one of Wholegood, growing the business with like-minded purpose focused people has been the goal. We are a dynamic and fast-growing Organic Fresh Produce company dedicated to supplying high-quality fruits and vegetables to retailers, wholesalers, food service providers, and other businesses. Our commitment to freshness, sustainability and excellent customer service sets us apart in the industry.
We are seeking a motivated and results-driven Field Sales Representative to join our team. The ideal candidate will have experience in sales, a passion for fresh produce, and the ability to develop and maintain strong relationships with customers. This role involves traveling within an assigned territory to identify new business opportunities, nurture existing accounts, and drive sales growth.
Key Responsibilities:- Develop and execute a sales strategy to grow revenue and market share within the assigned territory.
- Identify and pursue new business opportunities with retailers, wholesalers, restaurants, and food service providers.
- Build and maintain strong relationships with existing customers, ensuring exceptional service and satisfaction.
- Conduct regular customer visits, provide product knowledge, and offer tailored solutions based on customer needs.
- Monitor market trends, competitor activities, and customer preferences to identify opportunities for growth.
- Collaborate with internal teams, including logistics and operations, to ensure timely and efficient delivery of products.
- Meet and exceed sales targets and key performance indicators (KPIs).
- Provide accurate sales reports, forecasts, and market feedback to management.
- Previous experience working with retailers or food service providers - required
- Previous experience with pricing strategies and seasonal trends in fresh produce sales – required
- Proven experience in sales, preferably within the fresh produce, food, or FMCG industry.
- Strong negotiation, communication, and interpersonal skills.
- Ability to work independently, manage time effectively, and prioritise tasks.
- A passion for fresh produce and knowledge of industry trends.
- Valid driver’s license and willingness to travel within the assigned territory.
- Proficiency in Microsoft Office (Excel, Word, Outlook) and CRM software.
- Salary of £28-32,000 per year with commission structure (salary negotiable – depending on experience)
- Pension Scheme
- Holidays (28 in total – this includes normal bank holidays)
- Produce Pantry (free food)
- Employee discounts on stock
- Company vehicle or mileage reimbursement.
- Opportunities for professional growth and development
- Hybrid Role (office based 1-2 days per week)
We are open 7 days a week and this role will involve you working 5 days a week. Monday – Friday / 08:30 – 17:00 (some flexibility required).
Wholegood is based in a Warehouse in Greenford, West London.
If you’re interested in applying for this role please attach your cover letter and CV. We will endeavour to process applications quickly and respond personally but due to the sheer volume of responses this may not always be possible. If you have not heard from us within 7 days, it is fair to assume your application has been unsuccessful. Thank you for your time.
Contact Detail:
Wholegood Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Sales Representative
✨Tip Number 1
Familiarise yourself with the fresh produce industry and current market trends. Being knowledgeable about seasonal products and pricing strategies will help you stand out during interviews and discussions with potential employers.
✨Tip Number 2
Network with professionals in the food service and retail sectors. Attend industry events or join relevant online groups to connect with others who share your passion for fresh produce, as this can lead to valuable job opportunities.
✨Tip Number 3
Prepare to discuss your previous sales experiences in detail, especially those related to fresh produce or FMCG. Highlight specific achievements and how you built relationships with customers to demonstrate your suitability for the role.
✨Tip Number 4
Showcase your communication and negotiation skills during any interactions with the company. Whether it's through a phone call or an informal meeting, being personable and confident can leave a lasting impression on the hiring team.
We think you need these skills to ace Field Sales Representative
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly within the fresh produce or FMCG industry. Emphasise your achievements and skills that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for fresh produce and sustainability. Mention specific examples of how you've successfully developed customer relationships and driven sales growth in previous roles.
Showcase Relevant Skills: Highlight your negotiation, communication, and interpersonal skills in both your CV and cover letter. Provide examples of how you've used these skills to achieve sales targets or improve customer satisfaction.
Research Wholegood: Familiarise yourself with Wholegood’s mission and values. Mention in your application how your personal ethos aligns with their commitment to sustainability and excellent customer service.
How to prepare for a job interview at Wholegood
✨Know Your Produce
Familiarise yourself with the fresh produce industry, including seasonal trends and pricing strategies. Being able to discuss these topics confidently will show your passion for the role and help you connect with the interviewers.
✨Demonstrate Relationship Building Skills
Prepare examples of how you've successfully built and maintained relationships with customers in previous roles. Highlight your communication and negotiation skills, as these are crucial for a Field Sales Representative.
✨Research Wholegood’s Mission
Understand Wholegood's commitment to sustainability and quality. Be ready to discuss how your values align with theirs and how you can contribute to their mission of providing sustainable food.
✨Prepare for Role-Specific Scenarios
Think about potential challenges you might face in the role, such as identifying new business opportunities or handling customer complaints. Prepare thoughtful responses on how you would approach these situations.
