At a Glance
- Tasks: Drive pipeline growth and execute impactful marketing campaigns across the UK.
- Company: Join Postman, the leading API platform used by millions globally.
- Benefits: Enjoy flexible PTO, wellness reimbursement, and a fun, collaborative team environment.
- Other info: Work in a vibrant office culture that values collaboration and inclusivity.
- Why this job: Make a real impact in a dynamic market while collaborating with top sales teams.
- Qualifications: 5-8 years in field marketing or demand generation, preferably in B2B SaaS.
The predicted salary is between 60000 - 80000 £ per year.
Postman is the world’s leading API platform, used by more than 45 million+ developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs, faster.
About the Role
Postman is looking for a Field Marketing Manager to drive pipeline growth and in-market execution across the UK. This role sits within Revenue Marketing and is focused on bringing regional campaign strategy to life in one of our most mature and competitive markets. You’ll execute high-impact programs that engage developers, product teams, and enterprise buyers — with a strong emphasis on deal acceleration and executive engagement. You’ll partner closely with sales to ensure marketing is aligned to priority accounts and pipeline needs, and you’ll play a key role in how Postman shows up in-market across the UK.
What You’ll Own
- UK Pipeline Contribution & In-Market Execution
- Execute regional marketing plans aligned to UK pipeline goals
- Focus on driving pipeline creation, acceleration, and deal progression
- Align programs to territory plans, key accounts, and pipeline gaps
- Integrated Campaign Execution (Field + Digital + ABM)
- Execute multi-channel programs including:
- In-person events and executive experiences
- Webinars and virtual programs
- Account-based marketing (1:few, 1:many)
- Always-on digital support
- Support campaigns across the full funnel, with strong focus on late-stage acceleration
- Sales Partnership & Account Engagement
- Operate in a GTM pod model with tight partnership with UK AEs and ADR teams to:
- Prioritize target accounts
- Execute account engagement plans
- Support active opportunities
- Bring marketing into deals to improve win rates and velocity
- Events & Field Programs
- Execute high-quality field programs, including:
- Executive roundtables and VIP experiences
- Industry events and sponsorships
- Targeted hosted experiences
- Focus on depth of engagement and pipeline impact
- Performance & Pipeline Accountability
- Track performance against pipeline and engagement KPIs
- Optimize execution based on what drives results
- Maintain visibility into UK marketing contribution to revenue
About You
- Experience
- 5–8+ years in field marketing or demand generation in B2B SaaS
- Experience executing campaigns in a mature, enterprise-focused market
- Strong track record of sales partnership and account engagement
- Skills & Approach
- Thinks in terms of pipeline, accounts, and revenue
- Strong execution across integrated channels
- Comfortable supporting late-stage deals and executive engagement
- Data-driven and performance-focused
What Success Looks Like
- Strong contribution to UK pipeline
- High-impact programs that support deal acceleration
- Tight alignment with sales on accounts and opportunities
- Consistent execution of high-quality field programs
What Else?
In addition to Postman's pay-on-performance philosophy, and a flexible schedule working with a fun, collaborative team, Postman offers a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, and a monthly lunch stipend. Along with that, our wellness programs will help you stay in the best of your physical and mental health. Our frequent and fascinating team-building events will keep you connected, while our donation-matching program can support the causes you care about. We’re building a long-term company with an inclusive culture where everyone can be the best version of themselves.
At Postman we value in person collaboration. We are in office 5 days a week for all roles based out of our hubs in San Francisco Bay Area, Boston, Austin, Tokyo and London. For roles based in Bangalore, employees currently work in the office three days a week and will transition to five days per week by the end of the year. We were thoughtful in our approach which is based on collaboration and grounded in feedback from our workforce, leadership team, and peers. The benefits of our in office model will be shared knowledge, brainstorming sessions, communication, and building trust in-person that cannot be replicated via zoom.
Our Values
At Postman, we create with the same curiosity that we see in our users. We value transparency and honest communication about not only successes, but also failures. In our work, we focus on specific goals that add up to a larger vision. Our inclusive work culture ensures that everyone is valued equally as important pieces of our final product. We are dedicated to delivering the best products we can.
Equal opportunity
Postman is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.
Field Marketing Manager in London employer: Who Are We? Postman
Postman is an exceptional employer, offering a dynamic work environment in the heart of London where collaboration and innovation thrive. With a strong focus on employee well-being, Postman provides comprehensive benefits including flexible PTO, wellness reimbursement, and engaging team-building events, all while fostering a culture of inclusivity and growth. As a Field Marketing Manager, you'll have the opportunity to drive impactful marketing strategies in a leading API platform, contributing to meaningful projects that accelerate pipeline growth and enhance your professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Field Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Who Are We? Postman and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Who Are We? Postman are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Who Are We? Postman on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Field Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Who Are We? Postman. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Who Are We? Postman:Show us that you’ve done your homework! In your application, briefly mention what you admire about Who Are We? Postman’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Who Are We? Postman
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Who Are We? Postman will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Who Are We? Postman, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.