At a Glance
- Tasks: Lead Meadowhall's digital strategy and manage all online marketing activities.
- Company: Join Whitewall, embedded at Meadowhall, Sheffield's top shopping destination.
- Benefits: Competitive salary, dynamic work environment, and opportunities for creativity.
- Other info: Work in a fast-paced environment with excellent career growth potential.
- Why this job: Make a real impact on digital marketing in a vibrant retail setting.
- Qualifications: 5-10 years in digital marketing with strong creative and analytical skills.
The predicted salary is between 36000 - 42000 £ per year.
On-site at Meadowhall, Sheffield | Permanent, full-time. Salary: £42,000-£50,000 depending on experience. Employed by Whitewall, embedded full-time within Meadowhall. You will be employed by Whitewall (payroll) but work exclusively as the on-site Digital Marketing Manager for Meadowhall, the leading shopping and leisure destination in Sheffield. This is not an agency role and does not involve working on other Whitewall clients. You will work 100% on Meadowhall, alongside the centre team.
About The Role
This exciting new role shapes and leads Meadowhall’s digital strategy, channels and performance. The Digital Marketing Manager is responsible for driving commercially focused activity across all digital touchpoints, ensuring the online customer journey is best-in-class and contributes directly to footfall, retailer success and centre-wide commercial outcomes. You’ll bring innovation, commercial thinking and a proactive attitude. This is a wide-ranging role with a mixture of strategy and day-to-day delivery.
What You’ll Do
- Lead all digital activity for Meadowhall, ensuring alignment to commercial goals and customer needs
- Manage the end-to-end digital journey across website, search, CRM, paid media and emerging channels
- Lead paid digital media activity with agency partners, delivering measurable impact
- Manage CRM activity including segmentation, email campaigns and automation
- Develop and deliver a digital roadmap across web, search, AI integration and wider digital improvements
- Manage day-to-day website content and performance
- Bring forward new ideas, innovations and opportunities to strengthen Meadowhall’s digital presence
- Lead digital projects from concept to delivery
- Scrutinise digital performance, moving beyond vanity metrics to identify drivers of commercial impact
- Translate data into actionable insights and recommendations
- Produce high-quality digital reporting for internal and external stakeholders
- Manage external suppliers and ensure best-in-class delivery
- Manage digital budgets, purchase orders and spend tracking
- Work closely with the wider centre team, supporting digital integration across the organisation
- Support departmental events and activations
What You’ll Bring
- 5-10 years experience in a fast-paced digital marketing environment within retail, leisure, hospitality or consumer-facing sectors
- Experience leading digital strategy and delivering multi-channel campaigns
- A highly creative thinker who is confident challenging ideas and exploring innovation
- Strong commercial awareness and analytical capability
- A proactive mindset and strong awareness of emerging digital trends
- Excellent communication skills with the ability to influence and inspire
- Strong organisational skills, able to manage multiple projects at pace
- A consistently positive, can-do attitude
- Ability to work weekends and evenings when required
About Meadowhall
Meadowhall is Sheffield’s leading shopping and leisure destination, offering over 280 shops, restaurants and entertainment options under one roof. The centre spans more than 1.4 million sq ft and attracts around 25 million visitors each year with a mix of high-street brands, designer fashion, dining, and cinema.
About Whitewall
Whitewall is a marketing, digital and design agency with extensive experience in the built environment. For the past 20 years we’ve worked with clients including British Land and Landsec, helping them deliver footfall and sales growth across their property portfolios, including shopping centres and retail outlets.
Digital Marketing Manager (Embedded Role for Meadowhall) in Sheffield employer: Whitewall Marketing
Whitewall offers an exceptional opportunity for the Digital Marketing Manager role embedded at Meadowhall, Sheffield's premier shopping and leisure destination. With a focus on innovation and commercial success, employees benefit from a collaborative work culture that encourages creativity and professional growth, alongside competitive salaries and the chance to make a significant impact on a high-traffic retail environment. This unique position allows for dedicated engagement with Meadowhall, fostering a sense of ownership and direct influence over digital strategies that drive customer engagement and business outcomes.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager (Embedded Role for Meadowhall) in Sheffield
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is your chance to demonstrate your creativity and strategic thinking, which is exactly what Meadowhall is looking for in a Digital Marketing Manager.
✨Tip Number 3
Prepare for interviews by researching Meadowhall and Whitewall thoroughly. Understand their digital presence and think about how you can contribute to their goals. Bring fresh ideas to the table that align with their vision – they’ll love your proactive attitude!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about the role and want to be part of the team at Meadowhall. Let’s get you that job!
We think you need these skills to ace Digital Marketing Manager (Embedded Role for Meadowhall) in Sheffield
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience in digital strategy and multi-channel campaigns, especially in retail or consumer-facing sectors. We want to see how your skills align with what Meadowhall needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your creativity and proactive mindset. Talk about how you can bring innovation to Meadowhall’s digital presence and why you’re excited about this opportunity. Let us feel your passion!
Showcase Your Achievements:When detailing your experience, focus on measurable achievements. Did you drive footfall or improve online customer journeys? Use data to back up your claims. We love seeing how you’ve made a real impact in previous roles!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss any important updates. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Whitewall Marketing
✨Know Your Digital Stuff
Make sure you brush up on the latest digital marketing trends and tools. Since this role is all about leading Meadowhall’s digital strategy, being able to discuss recent innovations or successful campaigns will show that you're not just knowledgeable but also passionate about the field.
✨Showcase Your Creativity
Prepare to share examples of how you've brought innovative ideas to life in previous roles. This position requires a highly creative thinker, so think of specific campaigns or projects where your creativity made a measurable impact.
✨Understand the Customer Journey
Familiarise yourself with the concept of the online customer journey, especially in a retail context. Be ready to discuss how you would enhance this journey for Meadowhall's visitors, as it’s crucial for driving footfall and retailer success.
✨Be Data-Driven
Since the role involves scrutinising digital performance, come prepared with examples of how you've used data to inform decisions in past roles. Highlight your analytical skills and how you've translated data into actionable insights that led to commercial success.
