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- Tasks: Lead Meadowhall's digital strategy and manage all online marketing activities.
- Company: Join Whitewall, embedded at Meadowhall, Sheffield's top shopping destination.
- Benefits: Competitive salary, dynamic work environment, and opportunities for creativity.
- Why this job: Shape the digital future of a bustling shopping centre and drive real impact.
- Qualifications: 5-10 years in digital marketing with strong creative and analytical skills.
- Other info: Work in a vibrant setting with over 280 shops and entertainment options.
The predicted salary is between 36000 - 60000 £ per year.
On-site at Meadowhall, Sheffield | Permanent, full-time, 5 days on-site
Salary: £42,000-£50,000 depending on experience
Employed by Whitewall, embedded full-time within Meadowhall. You will be employed by Whitewall (payroll) but work exclusively as the on-site Digital Marketing Manager for Meadowhall, the leading shopping and leisure destination in Sheffield. This is not an agency role and does not involve working on other Whitewall clients. You will work 100% on Meadowhall, alongside the centre team.
About the role
This exciting new role shapes and leads Meadowhall's digital strategy, channels and performance. The Digital Marketing Manager is responsible for driving commercially focused activity across all digital touchpoints, ensuring the online customer journey is best-in-class and contributes directly to footfall, retailer success and centre-wide commercial outcomes. You will bring innovation, commercial thinking and a proactive attitude. This is a wide-ranging role with a mixture of strategy and day-to-day delivery.
What you will do
- Lead all digital activity for Meadowhall, ensuring alignment to commercial goals and customer needs
- Manage the end-to-end digital journey across website, search, CRM, paid media and emerging channels
- Lead paid digital media activity with agency partners, delivering measurable impact
- Manage CRM activity including segmentation, email campaigns and automation
- Develop and deliver a digital roadmap across web, search, AI integration and wider digital improvements
- Manage day-to-day website content and performance
- Bring forward new ideas, innovations and opportunities to strengthen Meadowhall's digital presence
- Lead digital projects from concept to delivery
- Scrutinise digital performance, moving beyond vanity metrics to identify drivers of commercial impact
- Translate data into actionable insights and recommendations
- Produce high-quality digital reporting for internal and external stakeholders
- Manage external suppliers and ensure best-in-class delivery
- Manage digital budgets, purchase orders and spend tracking
- Work closely with the wider centre team, supporting digital integration across the organisation
- Support departmental events and activations
What you will bring
- 5-10 years experience in a fast-paced digital marketing environment within retail, leisure, hospitality or consumer-facing sectors
- Experience leading digital strategy and delivering multi-channel campaigns
- A highly creative thinker who is confident challenging ideas and exploring innovation
- Strong commercial awareness and analytical capability
- A proactive mindset and strong awareness of emerging digital trends
- Excellent communication skills with the ability to influence and inspire
- Strong organisational skills, able to manage multiple projects at pace
- A consistently positive, can-do attitude
- Ability to work weekends and evenings when required
About Meadowhall
Meadowhall is Sheffield's leading shopping and leisure destination, offering over 280 shops, restaurants and entertainment options under one roof. The centre spans more than 1.4 million sq ft and attracts around 25 million visitors each year with its mix of high-street brands, designer fashion, dining, and cinema.
About Whitewall
Whitewall is a marketing, digital and design agency with extensive experience in the built environment. For the past 20 years we have worked with clients including British Land and Landsec, helping them deliver footfall and sales growth across their property portfolios, including shopping centres and retail outlets.
Locations
Digital Marketing Manager (Embedded Role for Meadowhall) in Sheffield, Yorkshire employer: Whitewall Marketing Ltd
Contact Detail:
Whitewall Marketing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (Embedded Role for Meadowhall) in Sheffield, Yorkshire
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up local meetups. The more people you know, the better your chances of landing that Digital Marketing Manager role at Meadowhall.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns. Use real data to demonstrate how your strategies drove results. This will give you an edge when you're chatting with potential employers.
✨Tip Number 3
Prepare for interviews by researching Meadowhall and Whitewall. Understand their brand, values, and current digital strategies. This will help you tailor your answers and show them you're genuinely interested in the role.
✨Tip Number 4
Don't forget to apply through our website! It's the best way to ensure your application gets seen. Plus, it shows you're serious about joining the team and ready to dive into the exciting world of digital marketing at Meadowhall.
We think you need these skills to ace Digital Marketing Manager (Embedded Role for Meadowhall) in Sheffield, Yorkshire
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role at Meadowhall. Highlight your experience in digital strategy and multi-channel campaigns, as this will show us you understand what we're looking for.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your past successes in digital marketing, especially in retail or consumer-facing sectors, to grab our attention.
Showcase Your Creativity: We love innovative thinkers! Use your application to demonstrate your creative ideas and how you've challenged the norm in previous roles. This will help us see how you can bring fresh perspectives to Meadowhall.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at Whitewall Marketing Ltd
✨Know Your Digital Stuff
Make sure you brush up on the latest digital marketing trends and tools. Since this role is all about leading Meadowhall's digital strategy, being able to discuss recent innovations or successful campaigns you've managed will show you're the right fit.
✨Showcase Your Commercial Acumen
Prepare examples of how your previous work has directly impacted sales or footfall. This role requires a strong commercial focus, so be ready to translate your past experiences into measurable outcomes that align with Meadowhall's goals.
✨Be Ready to Discuss Data
Since the job involves scrutinising digital performance, come prepared to talk about how you've used data to drive decisions in your previous roles. Bring specific examples of metrics you've tracked and how they influenced your strategies.
✨Demonstrate Your Creativity
This position calls for a highly creative thinker, so think of innovative ideas or campaigns you've led in the past. Be ready to share how you challenged the norm and brought fresh concepts to life, especially in a retail or consumer-facing environment.