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- Tasks: Lead marketing and events for a vibrant shopping centre in Bath.
- Company: Join Whitewall, embedded at Southgate Bath, a top retail destination.
- Benefits: Competitive salary, full HR support, and career development opportunities.
- Why this job: Make a real impact on community engagement and brand success.
- Qualifications: 5-10 years in marketing, ideally in retail or placemaking.
- Other info: Dynamic role with a focus on creativity and local partnerships.
The predicted salary is between 36000 - 60000 £ per year.
On-site at Southgate Bath, Bath | Permanent, full-time
Salary: £42,000 - £55,000 depending on experience
Employed by Whitewall, embedded full-time within Southgate Bath. Whitewall is recruiting to this position on behalf of British Land as part of our embedded staffing model. You will be employed by Whitewall (with full HR, payroll, training and development support) but work exclusively as the on-site Marketing Manager for Southgate Bath, a leading shopping centre destination in Bath.
This is not an agency role and does not involve working on other Whitewall clients. You’ll work 100% on Southgate Bath, alongside the centre team.
About the role
In this exciting role as Marketing Manager, you’ll own and deliver the full onsite marketing, events and placemaking programme for Southgate Bath. You’ll ensure the destination remains relevant, vibrant, commercially successful, driving footfall, brand strength, retailer performance and asset value. You’ll report to a Whitewall Account Director, with a dotted line into British Land’s Senior Retail Marketing Manager.
What you’ll do
- Own the full marketing and events plan, aligned to centre strategy and commercial goals
- Deliver local campaigns, seasonal moments, events and community partnerships
- Manage all digital, social and website content, ensuring accuracy and retailer inclusion
- Build strong local media and PR relationships
- Ensure customer data is collected, managed and used compliantly
- Work closely with Retail Managers and the centre team to drive retailer engagement
- Provide clear communication to retailers and stakeholders about all marketing activity
- Develop partnerships with community groups, authorities and cultural bodies
- Act as the centre’s local intelligence hub (insight, trends, demographics, competitor analysis)
- Own performance reporting at site level
- Manage the annual marketing budget, demonstrating strong ROI
- Support leasing and asset management with openings and strategic initiatives
- Manage agencies to ensure high quality delivery
What you’ll bring
- 5-10 years experience in marketing, ideally in retail destinations or placemaking environments
- Commercial mindset with ability to link marketing activity to real business outcomes
- Excellent communication and stakeholder management skills
- Highly organised, comfortable managing multiple projects
- Confident using data and insight to shape reporting and decisions
- Experience with digital and social platforms
- A proactive, positive, problem-solving approach
- Degree-qualified or holding a recognised marketing/communications qualification
About Southgate Bath
Southgate Bath is a leading shopping and leisure destination in the heart of Bath, offering a vibrant mix of more than 60 independent and national brands, including restaurants, cosy cafés and a boutique cinema, all within just steps from Bath Spa station.
About Whitewall
Whitewall is a marketing, digital and design agency with extensive experience in the built environment. For the past 20 years we’ve worked with clients including British Land and Landsec, helping them deliver footfall and sales growth across their property portfolios, including shopping centres and retail outlets.
How to Apply
Please send your CV to the email address in Contact Details along with a short note explaining why you’re the right fit for the role by 10th March 2026.
Marketing Manager, Embedded Role for Southgate Bath employer: Whitewall Marketing Ltd
Contact Detail:
Whitewall Marketing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, Embedded Role for Southgate Bath
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Southgate Bath or Whitewall. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show your passion for the role! When you get the chance to meet with potential employers, let your enthusiasm for marketing and community engagement shine through. They want to see that you’re genuinely excited about making Southgate Bath a vibrant destination.
✨Tip Number 3
Prepare for interviews by researching the latest trends in retail marketing and placemaking. Bring fresh ideas to the table that could benefit Southgate Bath. We love seeing candidates who are proactive and ready to contribute!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we’re always on the lookout for talent that fits our vision for Southgate Bath.
We think you need these skills to ace Marketing Manager, Embedded Role for Southgate Bath
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role at Southgate Bath. Highlight your relevant experience in retail marketing and placemaking, and don’t forget to showcase any successful campaigns you've led!
Craft a Compelling Cover Note: In your cover note, tell us why you’re the perfect fit for this role. Share specific examples of how your skills align with the job description, especially around driving footfall and managing events.
Showcase Your Data Skills: Since we love data-driven decisions, make sure to mention any experience you have with using customer insights or analytics to shape marketing strategies. This will show us you can link marketing activity to real business outcomes!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way to ensure your application gets into the right hands quickly!
How to prepare for a job interview at Whitewall Marketing Ltd
✨Know Your Audience
Before the interview, do your homework on Southgate Bath and Whitewall. Understand their marketing strategies, recent campaigns, and community involvement. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Experience
Prepare specific examples from your past roles that demonstrate your ability to manage marketing campaigns, drive footfall, and engage with stakeholders. Use the STAR method (Situation, Task, Action, Result) to structure your answers effectively.
✨Be Data-Driven
Since the role involves using data to shape decisions, be ready to discuss how you've used analytics in previous positions. Bring examples of how your marketing efforts have led to measurable outcomes, like increased footfall or improved retailer performance.
✨Ask Insightful Questions
Prepare thoughtful questions about the marketing goals for Southgate Bath and how they measure success. This not only shows your interest but also gives you a chance to assess if the role aligns with your career aspirations.