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- Tasks: Lead and optimise PPC campaigns across Google Ads, Microsoft Ads, and Meta.
- Company: Fast-growing eCommerce organisation with a focus on digital performance.
- Benefits: Own your strategy, collaborate with a dynamic team, and manage large budgets.
- Other info: Opportunity for structured experimentation and career advancement.
- Why this job: Make a real impact on revenue growth in a thriving eCommerce environment.
- Qualifications: 5+ years of PPC experience and strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
A fast-growing organisation that operates a successful eCommerce platform serving both B2B and B2C customers. The business is investing heavily in digital performance and is looking for a hands-on, analytical PPC Manager to take ownership of paid media strategy and execution while identifying opportunities to scale revenue.
PPC Manager essential skills:
- 5+ years experience managing Google Ads and Microsoft Ads campaigns
- Experience running Meta Ads campaigns across awareness and conversion objectives
- Strong experience scaling non-brand search and Shopping campaigns
- Deep understanding of bidding strategies, match types, Quality Score, and auction insights
- Experience with product feed optimisation and segmentation
- Knowledge of Customer Match Lists and audience targeting strategies
- Analytical mindset with strong data interpretation skills
- Experience running structured testing and experimentation frameworks
Core responsibilities:
- Lead ownership of Google Ads, Microsoft Ads, and Meta paid media campaigns
- Opportunity to drive measurable revenue growth within a growing eCommerce environment
Benefits of working with us:
- Clear opportunity to own and shape paid media strategy
- Collaborative marketing team environment
- Exposure to large-scale paid media budgets and growth projects
- Opportunity to influence CRO, feed optimisation, and audience strategy
As PPC Manager, you will take full ownership of all paid advertising activity across Google Ads, Microsoft Ads (Bing), and Meta. Working closely with the Head of eCommerce and wider marketing team, you will manage campaign performance, identify growth opportunities, and optimise revenue through careful management of key metrics including CTR, CPC, impression share, and ROAS. You will also play a key role in Shopping feed optimisation, audience segmentation, and Customer Match strategies, ensuring campaigns align with user lifecycle and intent. This role suits someone who enjoys deep analysis, structured experimentation, and uncovering performance insights from data while maintaining a strategic view of account growth.
Key areas of focus include:
- Optimising paid search and Shopping campaigns for revenue and ROAS
- Improving CPC efficiency and impression share across non-brand campaigns
- Managing and improving product feeds for Shopping performance
- Developing audience and Customer Match strategies
- Running structured testing across bidding strategies, targeting, and creative
- Collaborating with internal teams to improve landing page performance and CRO
- Reporting insights and strategic recommendations to senior stakeholders
Key skills: PPC, Paid Media, Google Ads, Microsoft Ads, Meta Ads, eCommerce, Shopping Campaigns, Performance Marketing, CRO, Digital Marketing, Audience Targeting, Campaign Optimisation.
PPC Manager ref 3339 Manchester employer: White Glove
Contact Detail:
White Glove Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager ref 3339 Manchester
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with PPC communities online. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your successful campaigns, including metrics that highlight your impact. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your analytical skills. Be ready to discuss specific strategies you've used in Google Ads, Microsoft Ads, and Meta campaigns. Use data to back up your claims and demonstrate your expertise.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and contributing to our growth.
We think you need these skills to ace PPC Manager ref 3339 Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads, Microsoft Ads, and Meta Ads. We want to see how you've driven revenue growth in previous roles, so don’t hold back on those achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our PPC Manager role. Share specific examples of how you've optimised campaigns and improved performance metrics.
Show Off Your Analytical Skills: We love data-driven decision-making! In your application, mention any tools or frameworks you’ve used for structured testing and experimentation. This will show us you have the analytical mindset we’re looking for.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at White Glove
✨Know Your PPC Stuff
Make sure you brush up on your knowledge of Google Ads, Microsoft Ads, and Meta Ads. Be ready to discuss specific campaigns you've managed, the strategies you used, and the results you achieved. This is your chance to show off your analytical skills and how you've optimised campaigns for revenue growth.
✨Showcase Your Analytical Mindset
Prepare to talk about how you interpret data and use it to drive decisions. Bring examples of how you've used metrics like CTR, CPC, and ROAS to improve campaign performance. The interviewers will want to see that you can not only analyse data but also translate it into actionable insights.
✨Demonstrate Your Experimentation Skills
Be ready to discuss your experience with structured testing and experimentation frameworks. Share specific examples of tests you've run, what you were trying to learn, and how those tests impacted your campaigns. This shows that you're not just a doer, but a thinker who seeks continuous improvement.
✨Collaborate and Communicate
Since this role involves working closely with the Head of eCommerce and other teams, highlight your collaboration skills. Talk about how you've worked with others to improve landing page performance or audience targeting strategies. Good communication is key in a team environment, so make sure to convey your ability to work well with others.