At a Glance
- Tasks: Create impactful A/B tests to enhance customer experiences on our website.
- Company: Join a top employer known for innovation and inclusivity.
- Benefits: Competitive salary, bonus potential, health benefits, and matched pension.
- Other info: Collaborative environment with opportunities for mentorship and growth.
- Why this job: Make a real impact on customer journeys and business performance.
- Qualifications: Proven front-end engineering skills and experience with experimentation platforms.
The predicted salary is between 50000 - 55000 £ per year.
Lead Experimentation Engineer (Front End) Location: Chancery Lane (EC4Y 0HA), hybrid working 3 days in the office, 2 days working from home/another location
Function: Martech & Engineering
Salary: £50,000 - £55,000 dependant on skills and experiences up to 20% bonus health up to 10% matched pension bens
We’re looking for a Lead Experimentation Engineer to help shape how customers experience our website. Experimentation is central to how we optimise performance, and this role sits at the heart of turning insight and ideas into live, impactful tests. You’ll take agreed test plans and bring them to life by building A/B experiments that reach real customers and deliver measurable improvements to both experience and commercial results.
Why join us?
- Your work goes live fast and directly influences customer behaviour
- Strong leadership buy in, experimentation is recognised as a key driver of growth
- A hands-on role combining coding, customer thinking, and commercial impact
- Exposure to a wide range of teams including Trading, Pricing, CRO, Analytics and IT
What you’ll do
- Own the build and deployment of website experiments using HTML, CSS and JavaScript
- Translate test plans and designs into robust, production ready A/B tests
- Leverage experimentation platforms to deliver high-impact front-end experiences at scale
- Act as the technical authority for experimentation across the team
- Apply a customer first mindset while improving conversion and performance
- Ensure thorough QA across browsers and devices to ensure high-quality delivery
- Set engineering standards and review experimentation code to ensure quality and scalability
- Collaborate closely with technical and nontechnical stakeholders
- Guide and mentor engineers working on experimentation
What you’ll bring
- Proven front-end engineering experience (HTML, CSS, JavaScript)
- Experience building experiments in an experimentation platform such as Adobe Target or similar.
- Strong QA discipline and attention to detail
- Confidence communicating with stakeholders - this role is not “code only”
- Curiosity, problem-solving and a desire to see your work make a real impact
- A strong commercial mindset, with a clear understanding of how experimentation drives revenue, conversion and customer value.
Nice to haves
- Experience implementing marketing tagging with Adobe Launch, Google Tag Manager or similar
- Experience with analytics like Adobe Analytics, Google Analytics or similar
- Experience with UX design
You’ll join a forward-thinking team that embraces innovation, experimentation, and continuous improvement. Your work will have a direct and visible impact on business results, in a role where technical skill and analytical thinking truly shine.
We’re proud to be a Top Employer for 14 consecutive years, a top apprenticeship employer, 10 in the Stonewall Workplace Equality Index, and a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix.
Interested? If you enjoy building experiments that improve real customer journeys and want your work to visibly influence business performance - apply now.
Marketing Technology & Automation - Lead Experimentation Engineer - London employer: Whitbread - Head Office
Join a forward-thinking team in Chancery Lane, where your role as a Lead Experimentation Engineer will directly influence customer experiences and business performance. With a strong emphasis on innovation and collaboration, you'll benefit from a hybrid working model, competitive salary, and opportunities for professional growth, all while being part of a company recognised as a Top Employer for 14 consecutive years. Experience a culture that values experimentation and continuous improvement, ensuring your contributions are impactful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Technology & Automation - Lead Experimentation Engineer - London
✨Show Your Creative Side
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✨Attend Industry Events
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We think you need these skills to ace Marketing Technology & Automation - Lead Experimentation Engineer - London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Whitbread - Head Office. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Whitbread - Head Office:Show us that you’ve done your homework! In your application, briefly mention what you admire about Whitbread - Head Office’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Whitbread - Head Office
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At Whitbread - Head Office, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
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As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
