Communications and Marketing Manager

Communications and Marketing Manager

Full-Time 30000 - 40000 £ / year (est.) No working from home possible
WHEATLEY GROUP

At a Glance

  • Tasks: Lead integrated communications and marketing to enhance Wheatley Care's reputation and support strategic priorities.
  • Company: Wheatley Care is a not-for-profit provider with over 40 years of experience in social care.
  • Benefits: Enjoy a competitive salary, contributory pension scheme, and excellent leave entitlements.
  • Other info: Wheatley Care promotes diversity and inclusion, welcoming applications from under-represented groups.
  • Why this job: Join during a significant transition phase to strengthen care service teams and impact communities positively.
  • Qualifications: Degree in Marketing, Communications, or related field; experience in strategic communications within social care preferred.

The predicted salary is between 30000 - 40000 £ per year.

Do you want to make a positive difference to people’s lives? We have an exciting opportunity for you to come and join Wheatley Care as our Communications & Marketing Manager. We are a values‑led social care organisation focused on delivering support that genuinely improves people’s lives. As a not‑for‑profit provider, with over 40 years’ experience in the social care arena we reinvest our resources where they matter most: the people and communities we serve. Our work is grounded in dignity, respect, and the belief that everyone deserves the chance to live well. We are recognised for delivering reliable, person‑led support across our communities. Our teams are trusted to provide safe, compassionate care that stands up to scrutiny. We take pride in being a steady, dependable partner within the health and social care landscape across Scotland.

We have begun a significant phase of development as we progress on the transition to becoming an independent organisation and strengthening our care service teams to match our ambition. Our focus is on long‑term sustainability, strong governance and services that remain fit for the future. We combine the ethos of the third sector with the discipline of a modern, well‑run organisation. Our culture is grounded in respect, accountability, and a shared commitment to doing the right thing. We support our staff to grow, contribute, and lead with confidence. We value professionalism, kindness, and the ability to work with purpose.

About the role: Our Communications and Marketing Manager will effectively lead an integrated communications and marketing function that reflects Wheatley Care’s values, strengthens our organisational reputation, influences policy and public understanding of social care, and supports the delivery of strategic priorities during a period of organisational transition and growth. The post has a key role in positioning Wheatley Care as a trusted, values‑led provider and partner, delivering high‑impact campaigns and ensuring clear, consistent communication across services, stakeholders, and the wider system.

About you: You will have strong leadership and management skills and be adept at removing any barriers that get in the way of delivering excellent customer service. You will be able to create an environment of trust and inspire others to achieve their full potential as well as build effective networks locally for the benefit of our communities. You will demonstrate considerable experience in strategic communications and marketing, delivered influencing and campaigning activity at scale, can advise senior leaders in complex, regulated environments and have a strong track record in media and reputation management. You will connect communications to quality, improvement, and meaningful outcomes for the people we support, using your skills in multi‑channel campaigning, digital engagement, and storytelling.

It will be advantageous if you have experience in strategic communications and marketing within social care, housing, health or third sector together with a good understanding of Scottish social care and policy landscape as well as a knowledge of our regulatory body requirements – Scottish Social Services Council and the Care Inspectorate. You will have a Degree (or equivalent) in Marketing, Communications, Media Studies, Public Relations or Digital Marketing. Membership of the Chartered Institute of Marketing (CIM) would also be advantageous.

Benefits of working with us: We offer a sector‑leading benefits package which includes:

  • a rewarding career with a competitive salary;
  • access to a contributory pension scheme;
  • excellent leave entitlements;
  • enhanced maternity, paternity, adoption and shared parental leave;
  • contributions towards dental, optical, driving lessons and more;
  • access to staff inclusion networks promoting an inclusive workplace;
  • 24/7 access to our employee assistance programme.

Committed to inclusion: Wheatley Care is always looking to improve diversity within our teams. We want to create an inclusive environment where everyone can contribute their best work and achieve their full potential. We actively celebrate our individual differences and recognise the collective strength this brings the organisation. It’s important our teams represent the communities we serve, and we welcome applications from any under‑represented groups.

Please note that Wheatley Care does not hold a UK Visa and Immigration Sponsorship licence therefore we are unable to sponsor Right to Work in the UK visa applications.

Closing date: Wednesday 17th June. Interviews will take place week commencing 13th July. For a chat about the role, please contact Gayle Speirs, Director of Strategy and Performance by email at Gayle.Speirs@wheatley-care.com or by phoning 07825864074. We want all our candidates to shine. If you need any reasonable adjustments to help you feel more comfortable during the recruitment process, on behalf of Wheatley Care please contact recruitment@wheatley-care.com.

Communications and Marketing Manager employer: WHEATLEY GROUP

Wheatley Care, based in Scotland, offers a sector-leading benefits package including enhanced parental leave and employee assistance. The organisation values professionalism and kindness, aiming to create an inclusive environment that reflects the communities served.

WHEATLEY GROUP

Contact Details:

WHEATLEY GROUP Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Communications and Marketing Manager

Get Involved Locally

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Tap into Professional Networks

Join networks like the National Council for Voluntary Organisations (NCVO) or local charities to meet professionals in the sector. Attend events and workshops to build relationships and learn about potential openings at organisations like WHEATLEY GROUP.

Showcase Your Commitment

When prepping for interviews, be ready to speak about your personal connection to social issues. Dive into specific examples of how you’ve contributed to community projects – this will resonate with the mission-driven vibe at WHEATLEY GROUP.

Utilise Online Platforms

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We think you need these skills to ace Communications and Marketing Manager

Leadership Skills
Management Skills
Strategic Communications
Marketing Expertise
Influencing Skills
Campaign Management
Media Management

Some tips for your application 🫡

Show Your Passion for the Cause:In the nonprofit sector, it's super important to demonstrate genuine passion for the mission of WHEATLEY GROUP. Use your cover letter to showcase any personal experiences or volunteer work that connects you to their social impact initiatives. This emotional connection can really help your application stand out.

Highlight Relevant Experience:When crafting your CV, be sure to include any relevant projects or roles that showcase your skills in social impact. Whether it's community organising, fundraising, or advocacy, highlight what you've done and the difference it's made. Don’t just list tasks; quantify your achievements and the outcomes of your efforts.

Tailor Your Documents to the Role:For a full-time role like Communications and Marketing Manager, ensure your CV and cover letter specifically address the responsibilities outlined in the job description. Use their language to describe your skills and experience, making it easy for the hiring team to see how you fit into their vision.

Emphasise Teamwork and Collaboration:Nonprofits thrive on teamwork, so make sure to emphasise your collaborative experiences. Whether you've worked in a team setting, partnered with community organisations, or facilitated group projects, highlight these experiences in your application. Show them you understand the importance of working alongside diverse individuals to achieve shared goals.

How to prepare for a job interview at WHEATLEY GROUP

Show Your Passion for Social Change

When we’re prepping for interviews in the nonprofit space, it's vital to demonstrate our genuine passion for social impact. Be ready to discuss not just your skills and experiences but also why you care about the mission of WHEATLEY GROUP. Sharing personal stories or insights can really make us stand out.

Highlight Project Experience

We should focus on specific projects we've worked on that align with the goals of social impact. Whether that’s a community initiative, volunteering, or a class project, having solid examples that showcase our role and the outcomes will resonate well with the interviewers.

Familiarity with Relevant Tools and Practices

Let’s brush up on tools and methodologies commonly used in the nonprofit sector, like project management software or outcome measurement frameworks. Being able to speak fluently about these will show that we’re not just passionate but also knowledgeable and ready to hit the ground running.

Prepare for Scenario-Based Questions

Expect scenario-based questions that evaluate our problem-solving skills in real-world social issues. Think about how we’d handle challenges in the nonprofit environment and prepare stories that demonstrate our critical thinking and adaptability. Role-playing with a friend could help us feel more confident!