At a Glance
- Tasks: Analyse and enhance Salesforce processes to drive business growth in a dynamic environment.
- Company: Join Wolfspeed, a leader in semiconductor innovation with a collaborative culture.
- Benefits: Gain exposure to global teams, competitive salary, and career development opportunities.
- Other info: Fast-paced environment with opportunities to leverage AI and emerging technologies.
- Why this job: Be at the forefront of digital transformation and make a real impact in Sales & Marketing.
- Qualifications: 5+ years Salesforce experience and strong analytical skills required.
The predicted salary is between 49500 - 60500 £ per year.
- Global Sales & Marketing Business Analyst (Belfast, NI)
- Job Summary
Wolfspeed is seeking a Global Sales & Marketing Business Analyst with strong Salesforce expertise to support and enhance business processes across our Global Sales & Marketing organization.
This role focuses on delivering scalable, high-quality solutions that simplify complex semiconductor workflows and drive business growth.
You will partner with cross-functional teams to gather and translate requirements into effective system capabilities, while supporting integrations, testing, and continuous improvement across enterprise applications.
What can Wolfspeed do for you?
- Offer a high-visibility role supporting enterprise digital transformation initiatives
- Provide opportunities to grow as a subject matter expert in semiconductor Sales & Marketing business processes
- Enable career development in a fast-paced, innovative environment
- Give exposure to global teams and large-scale business systems
What can you do for Wolfspeed?
- Lead business analysis activities across Salesforce, including requirements gathering, solution design, testing, and support
- Partner with Sales, Marketing, Finance, and Business Units to deliver scalable solutions
• Design and optimize key Lead to Cash Business processes such as
- Account. Opportunity, and design registration management
- Channel data and distribution management
- Sample orders, pricing management, and quotations
- POS and channel inventory reconciliation
- Manage all Salesforce data models and business process lifecycles
- Configure workflows, approvals, and automation to support sales execution and pipeline management
- Support integrations between Salesforce, ERP, and related enterprise systems
- Develop reports and dashboards to support decision-making and business visibility
- Lead testing efforts (UAT, regression, end-to-end) to ensure quality delivery
- Identify opportunities to improve processes through automation and emerging technologies
- Identify and support opportunities to leverage AI and internally developed LLM capabilities to enhance Sales & Marketing processes
• Contribute to use cases such as
- Supporting sales teams with AI-assisted insights (e. g., pipeline trends, account summaries)
- Streamlining documentation, knowledge access, and user support through AI-enabled tools
- Collaborate with data, analytics, and engineering teams to incorporate AI-driven enhancements into existing workflows and systems
- Assist in driving adoption of AI-enabled tools by supporting user enablement, training, and feedback loops
- Ensure AI capabilities are implemented in a way that aligns with business needs, data governance, and usability standards
- Provide training and ongoing support to business users
Skills and Certifications
- Bachelor’s degree in Computer Science, Information Systems, Business, or related field
- 5+ years of hands‑on experience with Salesforce in enterprise environments (Sales, Service, Marketing, and Community Clouds along with related capabilities)
- Strong experience in designing and supporting end‑to‑end Salesforce processes, including:
- Lead management, opportunity lifecycle, and pipeline management
- Sales operations, forecasting, account management, and customer engagement processes
- Pricing and channel management
- Proven ability to configure and optimize Salesforce capabilities, including:
- Workflow rules, approval processes, and automation (Flow, Process Builder or equivalent)
- Custom objects, fields, page layouts, and security models (roles, profiles, permission sets)
- Reports and dashboards for operational and executive‑level insights
- Experience working with Salesforce data models and managing data quality, governance, and sales lifecycle business processes
• Hands‑on experience supporting or collaborating on
- Integrations using REST/SOAP APIs, web services, and middleware platforms
- Data migration and transformation using ETL tools (e. g., Five Tran, Informatica, or equivalent)
- Strong understanding of Salesforce platform best practices, including scalability, security, and performance optimization
- Experience working in environments with multiple integrated systems (e. g., ERP, analytics platforms, or collaboration tools)
- Experience working with Snowflake for cloud data warehousing, data modeling, and supporting analytical workloads
- Experience with Power BI (or similar BI tools) for building dashboards, visualizations, and business reporting to drive insights and decision‑making
- Technical & Delivery Skills
- 8+ years of IT experience in business systems, analysis, or solution delivery
- Proficiency with relational databases and SOQL for data analysis and troubleshooting
- Experience with integrations, APIs, and enterprise data flows
- Strong understanding of SDLC methodologies (Agile, Scrum, Waterfall)
- Proven experience in testing methodologies (unit, SIT, UAT, regression, A/B testing)
- Strong problem‑solving skills with high attention to detail
- #J-18808-Ljbffr
Global Sales & Marketing Business Analyst employer: What’s Upstate
Wolfspeed is an exceptional employer that fosters a dynamic work culture in Belfast, where innovation and collaboration thrive. Employees benefit from comprehensive growth opportunities, including professional development and training in cutting-edge Salesforce solutions, all while contributing to impactful digital transformation initiatives. With a commitment to continuous improvement and strategic decision-making, Wolfspeed offers a rewarding environment for those seeking meaningful careers in technology and marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Global Sales & Marketing Business Analyst
✨Get to Grips with Data Visualisation Tools
If you're aiming for a full-time role in business intelligence, brush up on your skills with popular data visualisation tools like Tableau or Power BI. Showcasing projects where you've transformed raw data into clear visual insights can give you a real edge.
✨Join Local Business Intelligence Meetups
Look for local business intelligence meetups or analytics conferences in your area. These events are not just great for learning but also for networking with industry professionals who could lead you to opportunities at companies like What’s Upstate!
✨Engage with Online BI Communities
Join online forums or communities focused on business intelligence—think LinkedIn groups, Reddit threads, or even dedicated Slack channels. Engage actively by sharing your insights and asking questions; this can help you build visibility and connect with potential employers.
✨Leverage Your University’s Career Support
If you're a recent graduate, definitely tap into your university's career services. Many have connections with companies in need of full-time BI specialists, and they can guide you on how to pitch yourself effectively—don't miss out on that!
We think you need these skills to ace Global Sales & Marketing Business Analyst
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at What’s Upstate, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at What’s Upstate
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with What’s Upstate’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
