At a Glance
- Tasks: Lead exciting OOH and Print Media campaigns, driving results for entrepreneurial brands.
- Company: Join a unique agency focused on empowering marketers at dynamic businesses.
- Benefits: Enjoy a 9-day fortnight, share options, and a supportive work environment.
- Other info: Collaborative culture with opportunities for personal and professional development.
- Why this job: Make a real impact in a fast-paced media landscape while growing your career.
- Qualifications: Experience in OOH and Print media planning, with strong relationship-building skills.
The predicted salary is between 35000 - 45000 £ per year.
About the Group
The world is obsessed by small start‑ups or the largest corporates. Most UK media agencies are built to serve the top 100 spending clients, and there are a multitude of boutique agencies to serve those starting out in business. The Specialist Works is different. We are built exclusively for marketers at entrepreneurial brands. Businesses that are past the messy start‑up stage but are worlds away from the slow‑paced nature of large corporates. Our clients span large privately owned businesses (often PE backed, founder‑led or both) and small to mid‑cap public enterprises. They are fighting larger, more established competitors and know they need to think and behave differently to win.
Role Overview
We are looking for a dynamic and results‑driven Senior Exec to join our Out‑of‑Home (OOH) and Print Media team. This role is a fantastic opportunity for a mid‑level professional who is ready to take ownership of OOH and Print Media campaigns as part of integrated, multi‑channel media strategies. The role will primarily focus on OOH, but there will be a need to run Print campaigns – around an 80:20 split.
As a Senior Exec, you’ll be hands‑on in media planning, buying and campaign management of OOH campaigns whilst also controlling Print‑led campaigns which include magazines, newspapers and direct mail. You’ll collaborate closely with clients, internal teams and media partners to ensure campaigns run smoothly, are delivered on time and within budget, and contribute meaningful performance insight.
Key Responsibilities
- Manage client communication, delivering against specific business outcomes and ensuring campaign success against any given brief.
- Plan, execute and manage the planning and delivery of OOH campaigns including but not limited to roadside, rail and underground. Also, plan, execute and manage Print Media campaigns across door drops, direct mail, magazines and newspapers (both inserts and press). Ensure all campaigns are delivered on time, within budget, and meet agreed performance objectives.
- Act as an OOH expert, with deep knowledge across all aspects of the channel, advising the team and wider business on the most effective solutions to meet client objectives and budgets.
- Act as the day‑to‑day contact for clients, understanding their objectives and advising on OOH and Print Media opportunities. Ensure activity is aligned with wider marketing goals and contributes to integrated, multi‑channel media strategies.
- Work closely with vendors, publishers and OOH media owners to secure placements, negotiate rates, manage bookings and ensure high‑quality delivery of media buys across all channels.
- Monitor campaign delivery and performance across OOH and Print activity, analyse data and provide clear, actionable reporting. Use insights to inform optimisations and future planning recommendations.
- Actively negotiate the very best media space and rates driving added value with media owners, ensuring strong commercial outcomes and continual optimisation of client spend.
- Collaborate with internal teams including creative, digital and client services to deliver integrated media solutions, ensuring OOH and Print activity complements other channels within broader media plans.
- Oversee campaign budgets across OOH and Print activity, ensuring effective use of client spend and delivering cost‑efficient, well‑managed media plans.
- Support the development and presentation of new business pitches and proposals, contributing channel insight, audience recommendations and campaign details.
- Stay up to date with industry trends, innovation and best practice across OOH and Print media, proactively identifying opportunities to test, learn and enhance campaign effectiveness.
Who You Are
- Media Savvy: You have a strong understanding of the UK Print and OOH media landscape, with hands‑on experience in planning, buying and managing Print and OOH campaigns.
- Relationship Builder: You enjoy working with a team, clients, suppliers and external partners, building strong, collaborative relationships, and ensuring everyone is working towards common goals.
- Organised & Detail‑Oriented: You can manage multiple projects and deadlines simultaneously, ensuring all campaigns are delivered with precision and care.
- Analytical Thinker: You’re confident with data and able to translate campaign performance metrics into actionable insights.
- Proactive: You’re always on the lookout for ways to optimise campaigns and deliver better results, and you’re not afraid to suggest new ideas or approaches.
Working Conditions
A minimum of 3 days per week in the office. May require some travel to meet with clients or attend industry events on an ad‑hoc basis.
Benefits
We provide an exciting, fast paced, people first environment that allows everyone to grow, learn and thrive. We work a 9‑day fortnight, meaning staff have every other Friday off! We offer all our employees share options, and we’ve built a benefits package that invests in our employees’ long‑term personal and professional growth and wellbeing.
Equal Opportunities
The What’s Possible Group is proud to be an equal opportunities employer. We welcome applications from all, regardless of race, gender, disability, religion, sexual orientation or age as we seek to recruit the very best at The What’s Possible Group from a diverse talent pool. If you require flexible working options, please still get in touch and we’ll be as accommodating as we can.
Senior Media Executive employer: What's Possible Group
At The What’s Possible Group, we pride ourselves on fostering a dynamic and inclusive work environment that prioritises personal and professional growth. Our unique 9-day fortnight allows for a better work-life balance, while our commitment to employee wellbeing is reflected in our comprehensive benefits package, including share options. Join us in a fast-paced setting where your contributions directly impact entrepreneurial brands, and enjoy the opportunity to collaborate with a diverse team dedicated to innovation and excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Media Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for What's Possible Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like What's Possible Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with What's Possible Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at What's Possible Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Media Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit What's Possible Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of What's Possible Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about What's Possible Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at What's Possible Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at What's Possible Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At What's Possible Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.