Group Client Director - 6 Months Fixed Term Contract

About the Group:

The Specialist Works, part of What’s Possible Group, is an independent media and marketing services agency. With an evidence-based approach, we provide media planning and buying, data science, brand partnerships, and creative solutions.

Our independence gives us the freedom to keep challenging the status quo to achieve even better results. Everything we do – from the people we hire to the tools we build – is about future-proofing our clients. Our capabilities have been built and shaped by their needs.

The Client Team is the epicentre of the agency’s client relationships. We consult, strategically support, innovate, and create communication solutions to their business challenges, enabling them to navigate the full range of services we provide across TSW and the wider What’s Possible Group. We work across borders, deliver 6-star account management, and ensure the coordinated efforts across our business are driving client growth.

The Role:

As a Group Client Director, you’ll take overall ownership of the growth and development, the happiness and strength of relationships across a group of 10+ clients as their senior agency partner and escalation point. You’ll be responsible for both the gross billings/GP (Gross Profit) coming into the agency and the profitability and efficient running of your accounts, reporting on both to the board of directors. You’ll be a leader within and an ambassador for TSW for both the retention of existing and winning of new business.

You will be pivotal in setting the agency agenda and surfacing key priorities and will be involved in leading key agency-wide workstreams. Innate to this role is leading large teams both client-facing and internal. You will be a guiding light; your attitude and vibes will filter through the rest of the team. You’ll have a can-do attitude and an infectious ‘What’s Possible’ approach to delivering the best work our clients have seen. You’ll get the best work out of a willing team.

Location: London/hybrid

Main Accountabilities:

1. The senior contact on your group of clients’ business, recognised by all as the ultimate escalation point and decision maker on account direction.
2. Overall owner of client happiness and commercial performance for the group of accounts, responsible for combined internal reporting and forecasting.
3. Living up to TSW’s reputation of consistently meeting/exceeding client expectations/requirements to grow their business through TSW.
4. Understanding the Client’s business dynamics so we can deliver highly relevant responses to briefs and engage with clients at a level outside of media delivery i.e., wider marketing and business goals – making TSW a partner rather than a service provider.
5. Overseeing planning output to deliver the highest quality responses and empowering teams to work to deliver best in class media planning and execution.
6. Working with client directors to anticipate and resolve client challenges and identifying opportunities and threats.
7. Establishing best practice through the planning process and the wider agency, establishing the Now, New, What’s Possible agenda at all levels.
8. Providing guidance to your team, the wider client team, and specialists with ongoing feedback to constantly improve our collective offering.
9. Working with the TSW teams to develop client strategies and annual planning.
10. A new business project lead working alongside the new business team.
11. A champion of the TSW planning approach to the wider TSW agency, and a leader in the implementation and development of MINT.
12. Working with specialist heads to develop and improve the TSW offering, to retain clients, win new ones, maintain a USP within the industry, and grow our business.

Key Deliverables:

1. Improved client satisfaction scores within 12 months for client group.
2. Client GP/Billing growth and delivery against client business goals across client group.
3. A deeper and stronger relationship with clients and a genuine understanding of their business/business needs and communications challenges whilst sharing all insights with the team.
4. Constantly show clients new opportunities with their best interest at heart. You’ll increase client GP with little input from management, using the Now, New, What’s Possible framework and hustle deals.
5. The ongoing upskilling and increased confidence of your team and wider agency.
6. Keeping up to date on industry news and ‘what’s new’ in the Media world.
7. Leading projects to improve planning processes and agency output.

Experience:

Essential:

1. Understanding of market dynamics and how this can affect the role for comms.
2. Applying tools & systems to client briefs to deliver insight and inspiration.
3. Presenting & Communicating to clients (written & oral).
4. Pulling insight from data and using it to develop ideas.
5. Keeping things simple, no matter how complicated they are!
6. Managing clients and developing their communications.
7. Considerable multi-media planning expertise, both Brand and Performance ideally.
8. The ability to tell a story, to take clients on a journey through your response to briefs.
9. Experience of managing, developing and coaching team members.

Nice to have:

1. Network or Independent media-agency experience across multiple channels.
2. Experience of working with external agencies (Creative/BTL/PR).
3. Experience in both planning and trading roles.

We provide an exciting, fast-paced, people-first environment that allows everyone to grow, learn, and thrive. We encourage a flexible way of working to adapt to personal circumstances, individual, and business needs.

Currently operating a 9-day fortnight, meaning staff have every other Friday off!

We offer all our employees share options, and we’ve built a benefits package that invests in our employees’ long-term personal and professional growth and wellbeing.

Our Values:

1. Passion: You share your excitement about what drives you.
2. Inquisitiveness: Ask “what’s possible?” Ask “why not?”.
3. Caring: Be a good professional, a good colleague, and a good human.
4. Knowledge: Know plenty. Share it. Learn more.

And we live them every day #IamPICK

Sound good to you? Then get in touch. We don’t bite.

At The What’s Possible Group our culture, our creativity, and our passion is powered by people. People just like you. Diversity and difference drive innovation, not only for us but also for our clients and is at the heart of everything that we do.

The What’s Possible Group is proud to be an equal opportunities employer. We welcome applications from all, regardless of race, gender, disability, religion, sexual orientation, or age as we seek to recruit the very best at The What’s Possible Group from a diverse talent pool. If you require flexible working options please still get in touch and we’ll be as accommodating as we can.

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