Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead performance marketing campaigns across Europe, driving user acquisition and revenue growth.
- Company: Whatnot is a leading livestream shopping platform redefining e-commerce with community and entertainment.
- Benefits: Enjoy flexible time off, health insurance, remote work support, and generous parental leave.
- Why this job: Join a dynamic team focused on innovation and making an impact in the future of online marketplaces.
- Qualifications: 7+ years in performance marketing, with experience managing large-scale campaigns in European markets.
- Other info: Position requires commuting distance to our London hub; we value diversity and inclusivity.
The predicted salary is between 43200 - 72000 £ per year.
Join the Future of Commerce with Whatnot! Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re re-defining e-commerce by blending community, shopping, and entertainment into a community just for you. As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Ireland, Poland, and Germany, we’re building the future of online marketplaces—together.
As our Senior Performance Marketing Manager for Europe, you will own the strategy, execution, and optimization of performance marketing campaigns within this region. You’ll work closely with cross-functional teams and report to our Head of Performance Marketing. Your primary goal will be to accelerate our global user acquisition and revenue growth through data-driven campaigns, innovative creative, and a deep understanding of regional market dynamics.
Key Responsibilities- Develop & Execute Europe Strategy: Plan and implement performance marketing initiatives for priority global markets, ensuring alignment with overall company objectives. Identify region-specific trends, channels, and opportunities for growth.
- Campaign Management & Optimization: Oversee day-to-day management of paid channels (e.g., search, social, display, mobile networks). Continuously experiment and test creative variations, messaging, and audience targeting to optimize cost efficiency and ROI.
- Cross-functional Collaboration: Partner with Data, Finance, Product, and broader Marketing teams to ensure campaigns are accurately tracked, measured, and reported. Work alongside regional teams to tailor marketing content to local cultures and languages.
- Performance Analysis & Reporting: Monitor key metrics across channels (CPA, ROAS, LTV, etc.) and deliver actionable insights to stakeholders. Provide weekly, monthly, and quarterly performance updates with recommendations for ongoing improvements.
- Stay Current on Trends & Tools: Keep abreast of the latest ad tech, attribution methods, and analytics solutions. Recommend tools and platforms to enhance targeting, measurement, and campaign scalability on a global level.
Team members in this role are required to be within commuting distance of our London, UK hub.
Qualifications- 7+ years of work experience, with at least 3+ years dedicated to performance marketing for European markets.
- Hands-on track record of managing large-scale campaigns (e.g., $1M+/mo in spend) with proven payback periods.
- Strong command of key metrics and data analysis to drive campaign outcomes.
- Experience creating and iterating on world-class creative that resonates across diverse cultures.
- Comfortable working cross-functionally with data, finance, engineering, and marketing teams.
- Familiarity with marketing channels and consumer behavior in multiple European regions.
- Flexible Time off Policy and Company-wide Holidays.
- Health Insurance options including Medical, Dental, Vision.
- Work From Home Support.
- Home office setup allowance.
- Monthly allowance for cell phone and internet.
- Care benefits.
- Monthly allowance for wellness.
- Annual allowance towards Childcare.
- Lifetime benefit for family planning, such as adoption or fertility expenses.
- Retirement; Pension plans internationally.
- Monthly allowance to dogfood the app.
- 16 weeks of paid parental leave + one month gradual return to work.
Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law.
Senior Performance Marketing Manager, Europe employer: Whatnot
Contact Detail:
Whatnot Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager, Europe
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially within the European market. Understanding regional nuances and consumer behaviour will help you tailor your approach and demonstrate your expertise during interviews.
✨Tip Number 2
Network with professionals in the performance marketing field, particularly those who have experience in European markets. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Prepare to discuss specific examples of large-scale campaigns you've managed, focusing on metrics like CPA and ROAS. Being able to articulate your successes and the strategies behind them will set you apart from other candidates.
✨Tip Number 4
Showcase your ability to collaborate cross-functionally by preparing examples of how you've worked with teams like Data, Finance, and Product. Highlighting your teamwork skills will demonstrate that you're a well-rounded candidate who can thrive in a collaborative environment.
We think you need these skills to ace Senior Performance Marketing Manager, Europe
Some tips for your application 🫡
Understand the Role: Thoroughly read the job description for the Senior Performance Marketing Manager position. Make sure you understand the key responsibilities and qualifications required, as this will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 7+ years of experience in performance marketing, particularly your hands-on track record with large-scale campaigns. Use specific metrics to demonstrate your success in previous roles.
Showcase Cross-Functional Collaboration: Mention any experience you have working with cross-functional teams, especially in data, finance, and product. Provide examples of how you've collaborated to achieve campaign goals, as this is a key aspect of the role.
Tailor Your Application: Customise your CV and cover letter to reflect your understanding of European market dynamics and consumer behaviour. Highlight any specific regional insights or trends you've successfully leveraged in past campaigns.
How to prepare for a job interview at Whatnot
✨Showcase Your Data-Driven Mindset
As a Senior Performance Marketing Manager, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific metrics you've used in past campaigns and how they influenced your decision-making process.
✨Understand Regional Market Dynamics
Familiarise yourself with the unique characteristics of European markets. Research trends, consumer behaviour, and successful campaigns in different regions to show that you can tailor strategies accordingly.
✨Highlight Cross-Functional Collaboration
This role requires working closely with various teams. Share examples of how you've successfully collaborated with data, finance, and product teams in previous roles to achieve campaign goals.
✨Prepare for Creative Discussions
Expect to talk about your experience with creative marketing. Bring examples of successful campaigns you've managed, focusing on how you tested and iterated on creative elements to resonate with diverse audiences.
