At a Glance
- Tasks: Manage creator partnerships and produce engaging short-form video content for paid ads.
- Company: Join Whatnot, the leading live shopping platform in North America and Europe.
- Benefits: Enjoy flexible work options, generous time off, and health insurance.
- Other info: Be part of a fast-growing team that values creativity and impact.
- Why this job: Shape the future of commerce while working with diverse creators and innovative marketing strategies.
- Qualifications: 3+ years in creator marketing, strong organisational skills, and fluent in English and French.
The predicted salary is between 60000 - 90000 £ per year.
Join the Future of Commerce with Whatnot!
Whatnot is the largest live shopping platform in North America and Europe to buy, sell, and discover the things you love.
Whether it's trading cards, fashion, electronics, or live plants, our sellers are building real businesses across hundreds of categories.
We're building live commerce at a scale that's never been done in the West, and there's no playbook to copy.
The people here are shaping how an entirely new industry develops.
As a remote co-located team, we're inspired by our values and anchored in hubs across the US, UK, Ireland, Poland, Germany, and Australia.
We move fast, stay close to our users, and focus on the work that drives the most impact.
We're one of the fastest growing marketplaces and were recently named the #1 Best Startup Employer in America by Forbes.
Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business and bring people together through commerce.
- Role
- We’re looking for a Creator Marketing Manager to join the EU marketing team at Whatnot and help scale the creator engine behind our paid ads.
You’ll source, sign, brief, and manage creators across Europe to produce high-performing short-form video content for paid social.
- This role sits at the intersection of creator partnerships, performance marketing, and creative strategy.
You’ll work with creators of all sizes, from small UGC-style creators to larger category-relevant influencers, and turn those relationships into a consistent pipeline of native, scrappy, high-performing ad creative.
- You’ll work closely with Performance Marketers, Creative Producers, and Category Marketers.
The goal is simple: find creators who can tell sharp, authentic stories about Whatnot, get great content live quickly, learn from the data, and keep improving the system.
- You Will
- Build and manage a scalable EU creator roster for paid performance creative.
- Source and sign creators across priority markets and categories, from small UGC creators to larger influencers.
- Own creator outreach end-to-end, using email, DMs, talent platforms, referrals, and whatever channels get results.
- Negotiate creator deals across fees, usage rights, deliverables, and timelines.
- Brief creators clearly so they understand Whatnot, the audience, the category, the creative angle, and the performance goal.
- Partner with Performance Marketers, Creative Producers, and Category Marketers to understand what’s working, then turn those learnings into better briefs, stronger sourcing, and faster iteration.
- Build the operating system for EU creator creative: tracking pipelines, rights, rates, performance learnings, and repeatable workflows.
We offer flexibility to work from home or from one of our global office hubs, and we value in-person time for planning, problem-solving, and connection.
Team members in this role must live within commuting distance of either our London, UK, or our Berlin, Germany hubs.
You
You’re a creator marketer with strong taste in internet-native short-form content and a clear eye for what makes creator-led ads work.
You know how to find the right creators, understand what makes their content credible, and turn that instinct into content that can perform in paid channels.
You’re part talent scout, part dealmaker, part operator.
You’re comfortable working across creator sizes, from small UGC creators who can produce at volume to larger influencers who need more hand-holding but can bring stronger reach or category credibility.
You care about performance, not vanity metrics.
You want to know what caught attention, what converted, what we should repeat, and what we should cut.
About
People who do well at Whatnot tend to be comfortable figuring things out as they go, biased toward action, and genuinely curious about what they're building.
They care more about outcomes than credit and stay close to the product and the people using it.
As our next creator marketing manager, you should have 3+ years of experience in creator marketing, influencer marketing, UGC, or performance creative, plus:
- Proven experience sourcing, signing, and managing creators end-to-end
- Experience briefing creators to self-produce content with performance in mind
- Commercial instincts across creator fees, usage rights, deliverables, timelines, and renewals
- Strong organisation and follow-through. You can run a high-volume creator pipeline without letting details slip
- A test-and-learn mindset. You’re comfortable reading creative performance data and using it to decide what to repeat, cut or try next
- Comfort operating in ambiguity and building the playbook while executing every week.
- Fluent English plus fluent French
- Bonus If You Have
- A personal background as a creator, UGC maker, community builder, or social video producer
- Light video editing skills and comfort with tools like Cap Cut, In Shot, or Premiere
- Interest in Whatnot categories like fashion, sneakers, trading cards, sports, toys, comics, or beauty
Benefits
- Generous Holiday and Time off Policy
- Health Insurance options including Medical, Dental, Vision
- Work From Home Support
- Home office setup allowance
- Monthly allowance for cell phone and internet
- Care benefits
- Monthly allowance for wellness
- Annual allowance towards Childcare
- Lifetime benefit for family planning, such as adoption or fertility expenses
- Retirement; Pension plans internationally
- Monthly allowance to dogfood the app
- All Whatnauts are expected to develop a deep understanding of our product.
We're passionate about building the best user experience, and all employees are expected to use Whatnot as both a buyer and a seller as part of their job (our dogfooding budget makes this fun and easy!).
- Parental Leave
- 16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.
- EOE
Whatnot is proud to be an Equal Opportunity Employer.
We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law.
We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.
Compensation Range: £60K - £90K
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Creator Marketing Manager (French-speaking) employer: Whatnot
Whatnot is an exceptional employer that champions innovation and growth, particularly in the dynamic German e-commerce market. With a strong emphasis on flexibility and high-impact outcomes, employees are empowered to take ownership of their roles while benefiting from a collaborative work culture that fosters professional development and team success. Join us to be part of a rapidly growing platform where your contributions directly shape the future of our business.
StudySmarter Expert Advice🤫
We think this is how you could land Creator Marketing Manager (French-speaking)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Whatnot and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Whatnot are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Whatnot on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Whatnot. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creator Marketing Manager (French-speaking)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Whatnot. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Whatnot:Show us that you’ve done your homework! In your application, briefly mention what you admire about Whatnot’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Whatnot
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Whatnot will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Whatnot, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
