Category Marketing Manager (French Market) - UK
Category Marketing Manager (French Market) - UK

Category Marketing Manager (French Market) - UK

London Full-Time 68000 - 85000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead buyer acquisition and create buzz through innovative campaigns for the French market.
  • Company: Join Whatnot, the largest livestream shopping platform redefining e-commerce with community and entertainment.
  • Benefits: Enjoy flexible time off, health insurance, work-from-home support, and generous parental leave.
  • Why this job: Be part of a fast-growing marketplace that values creativity and innovation in a dynamic environment.
  • Qualifications: 5+ years of marketing experience, fluent in English and French, with strong project management skills.
  • Other info: Remote role with commuting distance to London or Berlin; passion for creator communities is a plus.

The predicted salary is between 68000 - 85000 £ per year.

Join the Future of Commerce with Whatnot!

Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re re-defining e-commerce by blending community, shopping, and entertainment into a community just for you. As a remote co-located team, we’re inspired by innovation and anchored in our values . With hubs in the US, UK, Ireland, Poland, and Germany, we’re building the future of online marketplaces—together.

From fashion, beauty, and electronics to rare collectibles like trading cards, comic books, and even live plants, our live auctions have something for everyone.

And we’re just getting started! As one of the fastest growing marketplaces , we’re looking for bold, forward-thinking problem solvers across all functional areas. Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business, and bring people together through commerce.

Role

  • Own buyer acquisition across the priority categories in the local market, devising campaigns and events that generate buzz and grow those categories demand
  • Develop and execute on the social media strategy for your market\’s categories across multiple channels and platforms
  • Identify and pursue PR and influencer opportunities in the local market across categories
  • Build scalable resources and toolkits to help sellers better market their channels and grow their audiences on the platform
  • Measure and iterate on the effectiveness of category marketing initiatives

Team members in this role are required to be within commuting distance of our London, UK or Berlin, Germany hub.

You

Curious about who thrives at Whatnot? We’ve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here.

  • You have 5+ years of marketing experience in a fast paced environment. Experience at a high-growth startup, marketplace or creator-focused platform is a plus
  • You are fluent in both English and French, with a deep understanding of the French market
  • You are a problem solver with strong project management skills and the ability to fully own strategy and content across multiple marketing channels
  • You\’re a creative thinker with an aptitude for content creation and copywriting
  • You have experience tracking KPIs and monitoring success for marketing programs
  • You are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed

Nice to Have

  • Experience with graphic design and video editing tools (e.g. Creative Suite, Figma).
  • Passion for creator communities and/or existing Whatnot product categories (e.g. vintage clothing, collectibles)
  • Experience buying and selling in online marketplaces.

Compensation

£80,000- £100,000 + benefits + equity

The salary range may be inclusive of several levels that would be applicable to the position. Final salary will be based on a number of factors including, level, relevant prior experience, skills and expertise. This range is only inclusive of base salary, not benefits (more details below) or equity.

Benefits

  • Flexible Time off Policy and Company-wide Holidays (including a spring and winter break)
  • Health Insurance options including Medical, Dental, Vision
  • Work From Home Support
  • Home office setup allowance
  • Monthly allowance for cell phone and internet
  • Care benefits
    • Monthly allowance for wellness
    • Annual allowance towards Childcare
    • Lifetime benefit for family planning, such as adoption or fertility expenses
  • Retirement; Pension plan
  • Monthly allowance to dogfood the app
  • Parental Leave
    • 16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.

    EOE

    Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.

    #J-18808-Ljbffr

    Category Marketing Manager (French Market) - UK employer: Whatnot

    At Whatnot, we are not just redefining e-commerce; we are creating a vibrant community where innovation thrives. As a Category Marketing Manager for the French Market based in the UK, you will enjoy a flexible work environment that prioritizes your well-being with generous benefits like flexible time off, health insurance options, and a supportive parental leave policy. Join us to grow your career in a fast-paced startup atmosphere that values creativity, collaboration, and the unique contributions of every team member.
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    Contact Detail:

    Whatnot Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Category Marketing Manager (French Market) - UK

    ✨Tip Number 1

    Familiarize yourself with the latest trends in the French market, especially in e-commerce and social media. Understanding what resonates with your target audience will help you craft campaigns that truly engage them.

    ✨Tip Number 2

    Network with influencers and PR professionals who are active in the French market. Building these relationships can open doors for collaboration and amplify your marketing efforts.

    ✨Tip Number 3

    Showcase your creativity by preparing a portfolio of past marketing campaigns you've executed. Highlight any innovative strategies you used to drive buyer acquisition or engagement in previous roles.

    ✨Tip Number 4

    Be ready to discuss how you measure the success of your marketing initiatives. Prepare examples of KPIs you've tracked and how you've used data to iterate on your strategies effectively.

    We think you need these skills to ace Category Marketing Manager (French Market) - UK

    Fluent in English and French
    Deep understanding of the French market
    5+ years of marketing experience
    Experience in a fast-paced environment
    Strong project management skills
    Creative thinking and content creation
    Copywriting skills
    Ability to track KPIs and monitor success
    Flexibility to work in a startup environment
    Experience with social media strategy
    Knowledge of PR and influencer opportunities
    Ability to build scalable resources and toolkits
    Experience with graphic design and video editing tools (e.g. Creative Suite, Figma)
    Passion for creator communities and online marketplaces

    Some tips for your application 🫡

    Understand the Company Culture: Dive into Whatnot's values and mission. Highlight how your personal values align with theirs in your application to show that you're a great cultural fit.

    Tailor Your CV: Make sure your CV emphasizes your marketing experience, especially in fast-paced environments. Include specific examples of campaigns you've managed and their outcomes, particularly in relation to the French market.

    Craft a Compelling Cover Letter: Use your cover letter to showcase your passion for e-commerce and community-driven platforms. Discuss your fluency in French and English, and how it can benefit the role.

    Showcase Your Creativity: Since the role requires content creation and copywriting skills, consider including a portfolio or links to previous work that demonstrates your creative thinking and marketing prowess.

    How to prepare for a job interview at Whatnot

    ✨Showcase Your Marketing Experience

    Be prepared to discuss your 5+ years of marketing experience in detail. Highlight specific campaigns you've managed, especially in fast-paced environments, and how they relate to the role at Whatnot.

    ✨Demonstrate Your Understanding of the French Market

    Since this role focuses on the French market, make sure to share insights about consumer behavior, trends, and effective marketing strategies that resonate with French audiences.

    ✨Emphasize Your Problem-Solving Skills

    Whatnot values bold problem solvers. Prepare examples of challenges you've faced in previous roles and how you creatively overcame them, particularly in a startup or marketplace context.

    ✨Prepare for Content Creation Discussion

    As a creative thinker, be ready to discuss your approach to content creation and copywriting. Bring examples of your work and explain how you measure the success of your marketing initiatives.

    Category Marketing Manager (French Market) - UK
    Whatnot
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    • Category Marketing Manager (French Market) - UK

      London
      Full-Time
      68000 - 85000 £ / year (est.)

      Application deadline: 2027-03-28

    • W

      Whatnot

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