At a Glance
- Tasks: Lead creative direction and develop high-quality design assets across all channels.
- Company: Join Yours Clothing, a fast-growing retailer for curvy customers.
- Benefits: Enjoy a bonus scheme, retail discounts, and a wellbeing programme.
- Other info: Fast-paced culture with opportunities for professional growth and innovation.
- Why this job: Make a real impact in a dynamic environment while shaping brand identity.
- Qualifications: Proven experience in managing creative teams and strong design skills required.
The predicted salary is between 33300 - 40700 £ per year.
What is the role
The Graphic Design Manager is responsible for leading the creative direction, execution, and development of design outputs across all brands and channels.
This role combines strategic brand leadership with hands-on design expertise, ensuring the delivery of high-quality creative assets that support commercial objectives and enhance customer experience.
The role oversees the design team, manages workflow and resource allocation, and collaborates with key stakeholders across the business to deliver engaging, consistent, and effective creative solutions through digital, print, email, CRM, website, app, and marketing channels.
What you will do
- Creative Design & Asset Development
- Lead the creation and execution of high-quality creative assets across digital and offline channels.
• Design and oversee
- Brand email campaigns.
- Homepage and website updates across all brands.
- Landing page refreshes and optimisations.
- Desktop notifications supporting email activity.
- CRM and e CRM communications.
- Store graphics and point-of-sale materials.
- Storyboards and campaign concepts.
- Large-scale marketing campaigns, including outdoor advertising and billboards.
- UX/UI concepts, wireframes, and mock-ups.
- Ensure all creative outputs are visually engaging, commercially effective, and aligned with brand guidelines.
- Oversee artwork production, print specifications, supplier management, and quality control.
- Stay ahead of design trends, technologies, and industry best practices to drive innovation.
- Brand Leadership
- Own and evolve brand identity across all customer touchpoints.
- Develop, maintain, and enforce brand guidelines to ensure consistency across all communications and creative assets.
- Work closely with internal and external stakeholders to protect and strengthen brand equity.
- Oversee brand asset management, testing, and insight gathering to support ongoing brand growth.
- Provide strategic creative direction that balances innovation with commercial objectives
- Team Leadership & Management
- Lead, mentor, and develop the design team, fostering a high-performance and collaborative culture.
- Manage team workflow, resource planning, and task allocation.
- Conduct regular coaching, feedback, and performance development activities.
- Support team members in building confidence, skills, and professional growth.
- Manage team holiday planning, attendance monitoring, and capacity management.
- Recruit and onboard new team members when required.
- Create an environment that encourages creativity, accountability, and continuous improvement
- Digital Experience & UX
- Oversee the design and user experience of websites, apps, and digital platforms.
- Ensure designs are optimised for usability, accessibility, responsiveness, and conversion.
- Apply user-centred design principles across all digital experiences.
- Create adaptable design solutions for desktop, mobile, tablet, and app environments.
- Collaborate with cross-functional teams to improve customer journeys and digital performance.
- Monitor and improve digital experiences through customer insights, analytics, and testing
- Stakeholder & Business Collaboration
- Collaborate with marketing, trading, product, and senior leadership teams to align creative output with business objectives.
- Attend product, trade, and design meetings, contributing ideas and creative recommendations.
- Build strong working relationships across departments and with external partners.
- Effectively communicate design decisions and creative strategies to stakeholders at all levels.
- Understand wider business priorities and ensure creative projects support commercial goals.
- Performance & Optimisation
- Use customer insights, market research, competitor analysis, and industry trends to inform design decisions.
- Monitor the performance of creative campaigns and brand initiatives.
- Utilise analytics, testing, and customer feedback to refine and improve creative effectiveness.
- Support A/B testing and performance-led design improvements.
- Drive continuous optimisation of design outputs to improve engagement, conversion, and customer experience.
- What you will bring
- Technical Skills
- Advanced proficiency in: Adobe Creative Suite, Figma and other relevant design and prototyping software.
- Strong understanding of UX/UI design principles, accessibility standards and best practices, responsive and mobile-first design, digital design for web, app, email, and CRM channels, print production and artwork preparation
- Experience working with CRM and e CRM platforms, content Management Systems (CMS), Email Service Providers (ESP), app platforms and digital ecosystems.
- Professional Experience
- Proven experience managing and developing creative teams.
- Strong project management skills with the ability to manage multiple projects and deadlines simultaneously.
- Experience delivering integrated marketing campaigns across multiple channels.
- Demonstrated success in brand management and creative leadership.
- Experience using data, analytics, and customer insights to inform creative decisions.
- Business Knowledge
- Strong understanding of marketing principles and customer behaviour.
- Knowledge of digital commerce and customer journeys across desktop, mobile, tablet, and app environments.
- Commercial awareness with the ability to balance creative excellence and business objectives.
- Understanding of campaign planning, trade calendars, and briefing processes.
- Key Attributes
- Strong leadership and mentoring capability.
- Strategic thinker with a commercial mindset.
- Excellent communication and stakeholder management skills.
- Creative, innovative, and solutions-focused.
- Highly organised with exceptional attention to detail.
- Confident decision-maker with strong problem-solving abilities.
- Collaborative and adaptable, with the ability to thrive in a fast-paced environment.
- Proactive and self-motivated, taking ownership of projects and outcomes.
- Passionate about design excellence and continuous improvement.
- Resilient and effective at managing change and competing priorities.
- The Company
Yours Clothing is a retailer that provides the best value on the UK high street and internet for curvy customers.
Along with our big and tall menswear brand, Bad Rhino, our Long Tall Sally brand and our most recent addition, Pixie Girl Petites, the business is growing at pace to cater for non-standard sizes on the high street and online.
Our continued success comes from our entrepreneurial thinking and listening to our customers to deliver fashion products at the right price.
Our environment is fast paced, ever evolving and full of excitement.
Yours Clothing continues to expand and become the number one plus size fashion retailer in the UK whilst continuing to develop our brands into new and exciting niche markets both in the UK and further afield.
- Find out more about us here
- The Benefits
- Bonus scheme
- Employee wellbeing and assistance programme
- Retail discounts
- Documents
Senior Design Manager in Peterborough employer: What
At Talkdesk, we pride ourselves on being an exceptional employer that champions innovation and inclusivity. As an Enterprise Account Executive, you'll thrive in a dynamic environment where your contributions directly impact our mission to redefine customer experience automation. With a strong focus on employee growth, collaboration, and a culture that values diverse perspectives, you'll have the opportunity to excel while working alongside passionate professionals in the heart of the UK.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Design Manager in Peterborough
✨Show Off Your Skills with a Killer Portfolio
As a graphic designer, your portfolio is your secret weapon! Make sure it's not just a collection of your work but showcases your creative process too. Use platforms like Behance or Dribbble to share your designs and gain visibility within the design community.
✨Get Involved in Design Meetups
Networking is key in the design world! Check out local design meetups or workshops where you can connect with other creatives and potential employers. This is a goldmine for finding unadvertised job openings at companies like What.
✨Tailor Your Applications
When you’re applying for a full-time role at a creative company like What, don’t go for a one-size-fits-all approach. Ensure your application highlights specific projects or styles that align with their brand image, showing that you’re a perfect fit for their team.
✨Leverage Social Media
Don't underestimate the power of social media in landing your dream design job! Share your work on platforms like Instagram or Pinterest, and engage with accounts from your desired companies—this could put you on their radar before they start hiring.
We think you need these skills to ace Senior Design Manager in Peterborough
Some tips for your application 🫡
Showcase Your Portfolio:Your portfolio is your visual CV! Make sure to include a link to your best design projects that showcase your creativity and versatility. Tailor it to include works that relate to the kind of design work What does, so they can see you in action.
Tailor Your CV for Design:When crafting your CV, highlight your design skills and software proficiencies, like Adobe Creative Suite or Sketch. Mention any relevant experience you have with branding, UI/UX design, or typography, as we want to see how you fit in with the creative team at What.
Craft a Compelling Cover Letter:In your cover letter, share your design philosophy and what excites you about working at What. Let us know how you approach your design projects and any specific campaigns or themes that resonate with you, showing we’re not just a good fit but a perfect match!
Highlight Collaboration Skills:As a graphic designer, you often work with various teams and stakeholders. In your application, mention experiences where you've collaborated with others to bring a project to life, whether it's with clients, writers, or developers. This shows you can thrive in a team environment, which is key at What.
How to prepare for a job interview at What
✨Get Your Portfolio Ready
Your portfolio is your secret weapon in graphic design interviews! Make sure it's showing off your best work, with a variety of styles and projects that highlight different skills — from branding to digital illustration. Be prepared to talk through each piece, focusing on your creative process and the tools you used.
✨Know Your Design Tools Inside Out
Familiarity with software like Adobe Creative Suite is a must! Brush up on your skills with Photoshop, Illustrator, and InDesign, as interviewers might dive into specific technical questions or ask for your workflow. If you’ve worked with any innovative tools or techniques, don't hesitate to showcase that expertise!
✨Prepare for Design Challenges
Some companies may throw a design challenge your way during the interview! This might involve sketching out ideas or solving a branding issue on the spot. Practising these quick thinking exercises beforehand can help us show off our creativity and adaptability.
✨Passion Counts
For a full-time position, showing genuine enthusiasm for design is key! Talk about your inspirations, the projects you're excited about, and why you're drawn to What. They want to see not just a skilled designer, but someone who'll bring passion and fresh ideas to the team.