At a Glance
- Tasks: Drive brand strategy and launch innovative marketing campaigns across international markets.
- Company: Join a leading global tourism company with diverse career opportunities.
- Benefits: Flexible working hours, remote work options, and tailored professional development programmes.
- Other info: Inclusive culture that values diversity and promotes collaboration.
- Why this job: Make a real impact in a dynamic team and shape the future of hospitality branding.
- Qualifications: 10+ years in brand/marketing roles, especially in APAC markets; strong leadership skills.
The predicted salary is between 60000 - 80000 € per year.
Diese Aufgaben erfüllst du voller Begeisterung:
- Markenstrategie: Weiterentwicklung der Markenpositionierung, Architektur und Zielgruppen; Anpassung für internationale Märkte.
- Markteinführung: Planung und Umsetzung von Go-to-Market-Strategien inkl. Wettbewerbsanalyse, Medienmix und lokaler Anpassungen.
- Kampagnenmanagement: Steuerung integrierter Full-Funnel-Kampagnen über alle Kanäle mit klaren KPIs.
- Budgetverantwortung: Verwaltung des Marketingbudgets, Forecasting und ROI-Sicherung.
- Agenturmanagement: Auswahl, Briefing und Steuerung von internationalen Agenturen inkl. Qualitäts- und Prozessstandards.
- Performance & Insights: Definition von KPIs, Analyse von Kampagnenergebnissen und Ableitung von Optimierungen.
- Stakeholder-Alignment: Enge Zusammenarbeit mit Vertrieb, Produktteams und Clubbetrieb; Reporting an die Geschäftsleitung.
- Teamentwicklung: Förderung von Marketingkompetenz und interkultureller Zusammenarbeit.
- Compliance: Sicherstellung der Einhaltung lokaler Werbe- und Datenschutzrichtlinien.
Du solltest dein ICH und Folgendes mitbringen:
- Abgeschlossenes Bachelorstudium (mit Schwerpunkt Marketing/Wirtschaft), Master/MBA von Vorteil
- Mindestens 10 Jahre Erfahrung in Marken-/Marketingfunktionen bei globalen Hotelmarken oder internationalen Hospitality-Portfolios.
- Langjährige Erfahrung (7+ Jahre) in Entwicklung und Umsetzung von Marketingstrategien in APAC-Märkten inkl. lokaler Anpassung.
- Nachweisliche Erfolge bei Markteinführungen von Hotelmarken im asiatisch-pazifischen Raum sowie Erfahrung im Nahen Osten oder Afrika
- Erfolgreiche Leitung kreativer und medialer Netzwerke in mehreren Märkten; ausgeprägte Fähigkeiten in Briefing und Performance-Management.
- Erfahrung in Budgetplanung und ROI-orientierter Steuerung.
- Kenntnisse in Brand Tracking, CRM/Marketing-Automatisierung, Analytics (Google, Tableau) und Kollaborationstools.
- Fließende Englischkenntnisse, Grundkenntnisse in Deutsch, weitere Sprachen (asiatisch) von Vorteil
Was wir bieten:
- Eine Anstellung beim weltweit führenden Touristikkonzern mit internationalen Karrieremöglichkeiten
- Eine moderne und zukunftsorientierte Arbeitswelt mit flexiblen Arbeitszeitmodellen, mobilem Arbeiten und Desk-Sharing
- Umfassende und individuelle Weiterbildungsmöglichkeiten/-programme, die Fach- und Führungskarrieren fördern
- Arbeiten in einem hoch motivierten Team sowie eine offene, freundliche und kollegiale Unternehmenskultur mit flachen Hierarchien und kurzen Entscheidungswegen
Wir freuen uns auf Ihre Bewerbung – unabhängig von Ihrem Alter, Geschlecht, Ihrer Nationalität, ethnischen Herkunft, Behinderung, sexuellen Orientierung, Religion und/oder Weltanschauung.
Manager Brand International Robinson (M/W/D) in Bangor employer: What Jobs
As a leading global tourism company, we offer an exciting opportunity for the Manager Brand International Robinson role, where you will thrive in a dynamic and innovative work environment. Our commitment to employee growth is reflected in our comprehensive training programmes and flexible working models, fostering a culture of collaboration and inclusivity. Join us to be part of a motivated team that values your contributions and supports your career advancement in the vibrant hospitality sector.
StudySmarter Expert Advice🤫
We think this is how you could land Manager Brand International Robinson (M/W/D) in Bangor
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their needs, especially in brand strategy and market adaptation.
✨Tip Number 3
Showcase your achievements! Use specific examples from your past roles that highlight your success in campaign management and budget responsibility. Numbers speak volumes!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Manager Brand International Robinson (M/W/D) in Bangor
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about brand strategy and international markets. A little passion goes a long way!
Tailor Your CV:Make sure your CV is tailored to highlight your experience in marketing and brand management, especially in APAC markets. We love seeing relevant examples that showcase your skills and achievements!
Be Clear and Concise:Keep your application clear and to the point. We appreciate straightforward communication, so avoid fluff and focus on what makes you the perfect fit for the role. Remember, clarity is key!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at What Jobs
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand strategy and positioning. Understand their target audience and how they adapt to international markets. This will show your enthusiasm and readiness to contribute to their brand development.
✨Prepare for Go-to-Market Strategies
Be ready to discuss your experience with planning and executing go-to-market strategies. Think of specific examples where you conducted competitive analyses and tailored media mixes for different markets. This will demonstrate your hands-on expertise in launching successful campaigns.
✨Showcase Your Campaign Management Skills
Highlight your experience in managing integrated full-funnel campaigns. Prepare to talk about the KPIs you set and how you measured success. Bring along any data or results that illustrate your ability to drive performance and optimise campaigns.
✨Emphasise Team Collaboration and Development
Since this role involves working closely with various stakeholders, be prepared to discuss how you've fostered collaboration in past roles. Share examples of how you've developed marketing competencies within teams and ensured compliance with local regulations.
