- Lead brand strategy projects from research and immersion through to positioning, brand narrative and creative briefing.
- Translate business challenges, audience insights and cultural trends into distinctive, actionable strategies.
- Develop recommendations across brand positioning, architecture, naming and messaging.
- Lead workshops and stakeholder interviews, building alignment around a clear strategic direction.
- Collaborate closely with design and creative teams to turn strategic thinking into compelling identities, campaigns and experiences.
- Present confidently to senior clients, guiding decisions and building trusted relationships.
- Maintain strategic quality throughout delivery, balancing creative ambition with commercial objectives.
- Mentor and develop strategists, providing clear direction and constructive feedback.
- Contribute to pitches, proposals and the growth of existing client relationships.
Significant brand strategy experience within a branding agency or creative consultancy.
- A strong track record of leading brand creation, repositioning and transformation projects.
- The ability to connect business objectives with audience insight and creative opportunity.
- Strong research and analytical skills, with a talent for making complex information clear and compelling.
- Excellent storytelling, presentation and workshop facilitation skills.
- A strong understanding of how strategy informs brand identity, communications and experiences.
- Confidence advising senior stakeholders and navigating complex client organisations.
- Proven team leadership and mentoring experience.
- Commercial awareness and the ability to manage multiple projects effectively.
- Curiosity, sound judgement and a collaborative approach to ambitious creative work.
This global creative agency brings together brand strategy, design, campaigns and digital experiences. Its work helps ambitious businesses define their direction and connect with audiences through distinctive creative ideas. The studio offers a friendly, supportive culture with a strong commitment to developing talent.
#J-18808-Ljbffr
Strategy Director in City of Westminster employer: wework
WeWork Manchester is an exceptional employer that fosters a vibrant and inclusive work culture, where every team member plays a vital role in creating memorable experiences for our community. With a focus on employee growth, we offer ample opportunities for professional development and a supportive environment that values collaboration and innovation. Join us to be part of a dynamic team in a prime location, where your contributions directly impact the guest experience and workplace atmosphere.
