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- Tasks: Support brand plans and manage product lifecycles for Unwins Seeds.
- Company: Join Westland Horticulture, a thriving multi-million-pound gardening business.
- Benefits: Enjoy real ownership, career progression, and a collaborative culture.
- Why this job: Be part of a dynamic team where your ideas matter and make an impact.
- Qualifications: 1-3 years in marketing; passion for branding and consumer goods required.
- Other info: Exciting opportunity to work with well-known brands that enhance lives.
The predicted salary is between 28800 - 43200 £ per year.
Due to phenomenal growth, we’re looking for a creative and ambitious Assistant Brand Manager to join our thriving team at Westland Horticulture!
This is a fantastic opportunity to play a key role in the development of Unwins Seeds, one of our most established and loved heritage brands. You’ll be joining a dynamic, friendly, and entrepreneurial team where your ideas are welcomed and encouraged from day one.
If you have a passion for brands, thrive in a fast-paced environment, and are excited about being part of a multi-million-pound gardening consumer business – we’d love to hear from you.
Main Duties:
- Supporting the Brand Manager in the day-to-day execution of brand plans for our seeds category, with a particular focus on propagation.
- Assisting with product lifecycle management – from range reviews and packaging updates to product data accuracy and SKU performance.
- Coordinating marketing and promotional assets to ensure brand consistency across all consumer and trade channels.
- Liaising with cross-functional teams (Sales, Supply Chain, Design Studio, Technical) and external stakeholders to support smooth product delivery and campaign execution.
- Monitoring market trends, competitor activity, and customer insights to help inform strategic brand decisions.
Skills and Experience:
- 1–3 years’ experience in a marketing, brand, or product management role – ideally within FMCG, Retail, or a consumer-driven environment.
- A hands-on marketer with genuine enthusiasm for branding and consumer goods
- Proven experience of supporting new product launches, and marketing campaigns.
- Insightful and curious – you understand what makes consumers tick and enjoy using tools like Nielsen, Kantar, or other market research platforms.
- Strong commercial awareness and knowledge of the UK retail landscape, including in-store promotional activity.
- A confident communicator who’s comfortable collaborating and influencing at all levels.
Why join Westland?
- The chance to work on well-known consumer brands that genuinely enhance people’s lives and their gardens.
- Real ownership from the start – this isn’t a role where you’ll be sat on the sidelines.
- An energetic and collaborative culture that supports innovation, growth, and personal development.
- A business that’s expanding rapidly – offering long-term career progression and exciting future opportunities.
Ready to sow the seeds of your next big career move?
Apply now and help grow one of the UK’s most loved horticultural brands.
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Assistant Brand Manager Marketing employer: Westland Horticulture Ltd
Contact Detail:
Westland Horticulture Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Brand Manager Marketing
✨Tip Number 1
Familiarise yourself with the Unwins Seeds brand and its heritage. Understanding the brand's history and values will help you demonstrate your passion for it during interviews, showing that you're genuinely interested in contributing to its growth.
✨Tip Number 2
Stay updated on current market trends and competitor activities in the gardening sector. Being able to discuss recent developments or successful campaigns from competitors can showcase your insightfulness and commercial awareness during conversations with the hiring team.
✨Tip Number 3
Network with professionals in the FMCG and gardening industries. Attend relevant events or join online forums to connect with others who share your interests. This can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 4
Prepare examples of your past marketing experiences, particularly those involving product launches or campaigns. Being ready to discuss specific instances where you've contributed to brand success will help you stand out as a hands-on marketer during interviews.
We think you need these skills to ace Assistant Brand Manager Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, brand management, or product management. Focus on your achievements in previous roles, especially those related to consumer goods and marketing campaigns.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for branding and consumer goods. Mention specific examples of how you've contributed to successful marketing initiatives or product launches in the past.
Showcase Your Analytical Skills: Since the role requires monitoring market trends and consumer insights, include any experience you have with market research tools like Nielsen or Kantar. Highlight how you've used data to inform strategic decisions.
Demonstrate Your Communication Skills: In your application, emphasise your ability to collaborate and communicate effectively with cross-functional teams. Provide examples of how you've successfully worked with different departments to achieve common goals.
How to prepare for a job interview at Westland Horticulture Ltd
✨Show Your Passion for Branding
Make sure to express your enthusiasm for branding and consumer goods during the interview. Share specific examples of how you've engaged with brands in the past, whether through previous roles or personal projects, to demonstrate your genuine interest.
✨Prepare for Market Insights
Familiarise yourself with current market trends and competitor activities relevant to the gardening and FMCG sectors. Be ready to discuss how these insights could inform brand decisions, showcasing your analytical skills and commercial awareness.
✨Highlight Collaborative Experiences
Since the role involves liaising with cross-functional teams, prepare examples that illustrate your ability to collaborate effectively. Discuss any past experiences where you successfully worked with different departments to achieve a common goal.
✨Demonstrate Your Hands-On Marketing Skills
Be prepared to talk about your experience with product launches and marketing campaigns. Highlight specific projects where you played a key role, focusing on your contributions and the outcomes to show your hands-on approach to marketing.
