Memorial Sales Advisor

About The Role

Memorial Advisor

40 hours per week

Working flexibly over 5 days of the week (which will include weekend availability appointments & after hour appointments when required)

Salary £26,842 - £28,000 per annum + Commission + Benefits

Permanent

Forest Park Cemetery & Crematorium

Have you always wanted to use your transferable Sales / Customer skills in a role where you can truly make a difference every day? If so, we would love to hear from you! We are one of the largest independent operators of crematoria in the UK, supported by almost 500 empathetic and dedicated individuals and we are growing. Like many of our colleagues, you might not have considered this line of work before, however with industry training provided and on-going career development, you will find it one of the most varied and rewarding opportunities you could ever imagine.

The role

Each funeral is an incredibly important one-off event for the bereaved. As a Memorial Advisor, you’ll be offering dedicated one to one support and guidance when discussing the variety of memorial options that are available, helping families honour their loved one in a way that is uniquely personal to them for now and years to come. You will be leading your bereaved families through their Memorial Journey with exceptional care, being mindful of the different stages of the grief journey. This role is very much an ethical, consultative sales role focused on building trusted relationships over time, matching back specific solutions to individual needs, from simple ideas to grand plans it’s down to you to help make their wishes come true.

You will be involved in a variety of tasks each day including:

• Active listening and asking questions to understand the family and their grief process, the person they have lost, key challenges, memorial options and what is important to them.
• Developing a consistent and ethical consultative sales approach, prioritising our families’ needs as opposed to a hard sell.
• Lead and manage our commercial conversations with exceptional care.
• Ensure our families are presented with every possible choice to create a memorial that is uniquely personal to them.
• Making calls and booking appointments with families.
• Using our bespoke IT system called Chronicle (training provided) to discuss memorial options, this can include jewellery options, the material a headstone is made from, the colour and font of any engraving, whether they would like a tree / living memorial, the plot area etc.
• This is not a role where you will be bound to a desk! Walking the grounds with a family to show them different plots available and give them an idea of what the memorials look like once created can help families to see their options visually and not just looking at a picture in a brochure.
• Answering the phone, actioning email enquiries and sending outbound paperwork / letters.
• Once all decisions have been made by the family you will be liaising with different suppliers to place orders and bring everything together, so it is co-ordinated beautifully.
• You will also provide the family with a breakdown of costs and process the final transactions so the ability to use basic Excel will be required.
• Additional responsibilities include communicating with families about memorial leases and extensions, oversee renovations and repairs to memorials, accurate record keeping.

This role requires flexibility and pulling together as one team to support each other and provide the exceptional care and service that we are known for.

About you

• Previous experience as a Sales Executive / Sales Advisor / Sales Assistant / Sales Representative / Sales Consultant / Funeral Arranger.
• You might not know everything there is to know about the bereavement sector, however there is no better place to learn.
• Consultative sales experience.
• Natural communicator with a flair for building relationships and providing excellent customer service.
• Own transport for occasional travel to show families around our surrounding cemeteries.
• Ability to speak to people in a caring and understanding manner.
• Resilient and organised with excellent attention to detail.
• A good active listener, sometimes our customers will want to take things slow and chat their options over a cup of tea and that’s fine by us.
• Excellent Administration and IT skills.
• Comfortable using Word / Excel, writing emails and letters.
• A real team player, with compassion and the desire to make a difference every day.

What We Offer

If you would like to join the Westerleigh team, you can be sure of a warm welcome, ongoing training and development and a sense of pride by truly making a difference every day to the families we serve. No two days are the same and many of our Managers have developed their careers within the business. The values we champion are Safety First, Exceptional Care, Uniquely Personal and One Team.

In addition to salary, you will also be eligible for the following benefits:

• Commission from sales
• 32 days holiday (Includes 8 days bank holiday)
• Life Assurance
• Access to a wide range of retail discounts and wellbeing support
• Ongoing learning & development
• Pension scheme
• Employee Assistance / Occupational health support Program
• Mindfulness App
• Mental Health Ambassadors
• The benefit we hope you’ll never need: Free Cremation benefit for Immediate family
• Bereavement Leave
• Enhanced maternity & paternity pay
• Recognition scheme
• Free Flu jab
• Smart uniform and PPE provided
• Free parking

About Us

Westerleigh Group has been building and managing Crematoria for over 30 years and we care for over 70,000 cremations and burials every year. We are one of the UK’s largest independent owners and operators of crematoria and cemeteries with more than 40 sites across England, Wales and Scotland and plans to continue growing with care. We have established a reputation for creating beautifully landscaped, high quality and peaceful facilities where families can remember and celebrate the life of their loved ones. Our core objective is to deliver the highest possible standards of care in a way that is uniquely personal. We play an active part in the local communities that we serve and in 2025 our sites raised over £400,000 to support local charitable causes and projects. Our letters to heaven post boxes continue to capture hearts and minds. An inspirational idea from the daughter of one of our colleagues.