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For Companies At a Glance
- Tasks: Lead marketing strategy and manage a dynamic team to boost brand visibility.
- Company: Join a growing company dedicated to helping locals find jobs since 2008.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Dynamic role with hands-on responsibilities and a focus on team culture.
- Why this job: Shape innovative marketing strategies and make a real impact on business growth.
- Qualifications: Experience in digital marketing and strong leadership skills required.
The predicted salary is between 40000 - 50000 £ per year.
Helping people find jobs in the local area since 2008. We are seeking an experienced, hands-on Marketing Manager to lead our marketing function at a pivotal time of business growth and diversification. This role will not only own the development and delivery of our marketing strategy but will also guide, support, and line-manage the Marketing Executive. Reporting to the Director of Client Solutions, the ideal candidate will bring fresh thinking, strong digital and content expertise, and the confidence to shape a modern marketing approach that elevates brand visibility and drives meaningful engagement.
What We Are Looking For
- Brings new skills, ideas, and innovation into the business
- Is comfortable rolling up their sleeves while also leading strategy
- Can confidently build a marketing function that supports business diversification
- Thrives in a dynamic, evolving environment
Key Responsibilities
- Work closely with the Director of Client Solutions to create, implement, and maintain a cohesive marketing strategy that increases brand recognition and market reach.
- Ensure content produced by the marketing team is engaging, relevant, and aligned with audience needs.
- Track, measure, and analyse social media performance, engagement metrics, and website analytics to inform ongoing improvements.
- Lead the marketing elements of business diversification initiatives, including identifying innovative marketing opportunities, channels, and approaches.
- Ensure campaigns are executed to a high standard, from concept to delivery.
Marketing Delivery (Hands-On Responsibilities)
- Develop and produce high-quality content across digital channels, including social media, email marketing, external newsletters, and campaign materials.
- Oversee brand consistency across all visual and written outputs.
- Support the development of the new website by guiding structure, messaging, and content creation.
- Conduct market research into customer behaviour, industry trends, and competitor activity to support informed business decisions.
- Manage external suppliers as needed (designers, agencies, freelancers, contractors).
- Project-manage events and exhibitions throughout the calendar year.
- Line-manage the Marketing Executive, providing day-to-day support, coaching, and development.
- Create a positive, motivated, and high-performing team culture.
- Set clear team goals and department KPIs that align with organisational objectives.
- Lead performance development plans and appraisals for the Marketing Executive.
- Set and monitor personal objectives.
- Encourage innovation, continuous improvement, and ownership within the team.
Marketing Manager - Lead Growth & Brand (EOT Path) employer: West Sussex.info
Contact Detail:
West Sussex.info Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Lead Growth & Brand (EOT Path)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially any successful marketing campaigns you've led. This will give potential employers a taste of what you can bring to the table and set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their growth and brand visibility. Tailor your answers to show you understand their needs and how you can help them thrive.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for fresh talent, and applying directly can sometimes give you an edge. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Marketing Manager - Lead Growth & Brand (EOT Path)
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for marketing shine through! We want to see how excited you are about the role and how your skills can contribute to our growth and brand visibility.
Tailor Your CV: Make sure your CV is tailored to the job description. Highlight your hands-on experience and any innovative strategies you've implemented in previous roles. We love seeing how you’ve rolled up your sleeves and made a difference!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Share specific examples of your digital and content expertise, and how you’ve thrived in dynamic environments. Make it personal and engaging!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at West Sussex.info
✨Know Your Marketing Strategy
Before the interview, make sure you understand the company's current marketing strategy and how it aligns with their growth goals. Be ready to discuss how your experience can enhance their approach and bring fresh ideas to the table.
✨Showcase Your Hands-On Experience
This role requires a hands-on approach, so be prepared to share specific examples of campaigns you've led or contributed to. Highlight your ability to roll up your sleeves and get involved in the nitty-gritty of marketing execution.
✨Demonstrate Analytical Skills
Since tracking and measuring performance is key, come equipped with insights from your past experiences. Discuss how you've used data to inform decisions and improve campaign outcomes, showing that you're not just creative but also analytical.
✨Emphasise Team Leadership
As you'll be managing a Marketing Executive, it's important to convey your leadership style. Share examples of how you've motivated teams, set clear goals, and fostered a positive culture, ensuring that you align with their vision for a high-performing team.