Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead strategic communications and marketing efforts to enhance our brand and engage with the community.
- Company: West Kent is dedicated to providing affordable housing and improving community wellbeing.
- Benefits: Enjoy a competitive salary, collaborative culture, and opportunities for professional growth.
- Why this job: Make a real impact in people's lives while working in a creative and supportive environment.
- Qualifications: Significant experience in senior communications or marketing roles, preferably in housing associations.
- Other info: Applications require a full CV and supporting statement; apply by 10 July 2025.
The predicted salary is between 39600 - 92400 £ per year.
At West Kent, we believe that a good home is a foundation for getting on in life; our core purpose is to help the many people for whom a good home (to rent or buy) is too expensive. We understand the positive impact of investing in our communities and work alongside residents and partners to tackle inequalities, increase opportunities and promote wellbeing.
We want our customers to have a positive experience regardless of who they are, where they live or how and when they choose to interact with us.
As Head of Communications and Marketing, you will lead the strategic direction and delivery of all communications, marketing, and brand activity across the organisation. You will ensure that our voice is clear, consistent, and compelling, both internally and externally, supporting our strategic plan objectives, enhancing our reputation, and deepening engagement with residents, colleagues, stakeholders, and the public.
You will lead a talented team and work closely with senior leaders to align messaging and activity with our mission and values.
We’re looking for someone who:
- Has significant experience in a senior communications or marketing leadership role within a complex organisation like a housing association, and has a passion for making a difference to residents.
- Has a successful track record of developing and delivering long term, integrated strategy in collaboration with others.
- Can lead and inspire a high performing team and foster a culture of creativity, collaboration and continuous improvement.
- Has a deep understanding of digital communications and audience engagement, along with the technical capability to support the delivery of our channel shift objectives.
- Can work collaboratively to gain understanding and insight into our front-line services to provide relevant and evolving communications.
- Shares and models our values.
Application Information: We will only consider applications submitted with a full CV and completed supporting statement. If you cannot see the job description attached to this advert, please refer to our website www.westkent.org/vacancies.
Advert Closing Date: midday on 10 July 2025
Stage One Interviews: 21 July 2025
Stage Two Interviews: 28 July 2025
Head of Communications and Marketing employer: West Kent Housing Association
Contact Detail:
West Kent Housing Association Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Communications and Marketing
✨Tip Number 1
Network with professionals in the housing and community development sectors. Attend relevant events or webinars to connect with individuals who may have insights into West Kent's culture and values.
✨Tip Number 2
Research West Kent's recent projects and initiatives. Understanding their current communications strategies and community engagement efforts will help you tailor your approach during interviews.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed teams in the past. Be ready to share specific examples of how you've fostered creativity and collaboration in previous roles.
✨Tip Number 4
Familiarise yourself with digital communication trends and tools that are relevant to the housing sector. Being able to speak knowledgeably about audience engagement strategies will set you apart from other candidates.
We think you need these skills to ace Head of Communications and Marketing
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Head of Communications and Marketing position. Tailor your application to highlight how your experience aligns with their needs.
Craft a Compelling CV: Your CV should clearly outline your relevant experience in communications and marketing leadership roles. Use bullet points to showcase your achievements and quantify your impact where possible, such as successful campaigns or team performance.
Write a Strong Supporting Statement: This is your chance to explain why you're the perfect fit for the role. Address each requirement listed in the job description, providing specific examples from your past work that demonstrate your skills and passion for making a difference.
Proofread and Edit: Before submitting your application, take the time to proofread your CV and supporting statement. Check for spelling and grammatical errors, and ensure that your documents are clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at West Kent Housing Association
✨Showcase Your Strategic Vision
As a Head of Communications and Marketing, it's crucial to demonstrate your ability to develop and implement long-term strategies. Prepare examples of past successes where you led integrated campaigns that aligned with organisational goals.
✨Highlight Team Leadership Skills
Be ready to discuss your experience in leading and inspiring teams. Share specific instances where you fostered creativity and collaboration, and how you managed to improve team performance and morale.
✨Demonstrate Digital Savvy
Given the emphasis on digital communications, come prepared to talk about your understanding of various digital platforms and how you've used them to engage audiences effectively. Mention any relevant tools or technologies you are proficient in.
✨Align with Their Values
Research West Kent's mission and values thoroughly. During the interview, express how your personal values align with theirs and provide examples of how you've embodied similar principles in your previous roles.
